Ben Mack Branding Maven

An experienced ad agency branding exec, Ben brings not only knowledge but experience to those seeking information on branding. Throughout his work Ben shows the difference between mega corporation branding and branding for the rest of business world.

Born in New York City Ben Mack moved four times before he was six. He grew up in Los Angeles where he spent most Sundays at The Magic Castle learning from masters of theatrical magic. The Academy of Magical Arts graced him with an Award of Merit when he was 19, making him the youngest recipient in the history of that award.

He attended UCLA off and on and was eventually graduated from Bennington College. He studied applied memetics and semantics through consumer research and advertising.

The American Marketing Association gave Ben an Edison Award for his work on The Michael Jordan Cologne and an Effie for his strategy on Yomega Yo Yos spinergy campaign that catapulted Yomega from an $8mm a year company to over a $100mm a year product line.

Today he helps small to medium business owners better leverage their relationships with customers and prospects. Some clients call what Ben does magic.