There has been research done that proves local residents take the time and search online for local businesses information. For example, someone may visit a restaurants website to see their menu items, or visit a local spa's website to see if they are offering any specials.
After doing some research of our own, it looks like small businesses in Bend who have websites are not using their website to its full potential when it comes to generating business and building customer loyalty.
Any local small business in Bend can benefit from online marketing, however, simply having a website will not be enough to get that visitor to do business with you.
You hid it so well! Your visitors might not have n more...0 points
You hid it so well! Your visitors might not have noticed, but all search engine crawlers have been trained to look for this obvious technique, last fashionable circa 1996. The search engines will likely penalize or remove your pages from their index for trying to sneak this by them. You can make this technique more effective if the invisible text has nothing to do with the content of the page it's on. You're kidding yourself if you think no one is going to notice.0 points
Frames went out of style about as fast as the 90's more...0 points
Frames went out of style about as fast as the 90's lasted being the environmental decade. Search engines don't like frames. Once they encounter a frame, they either stop because the frame doesn't give them anywhere else to go, or they find the pages beyond the frames and point people to it - which won't have the frames included with it. There's no need to use Frames and justify it by saying it will improve the user experience. If users can't find you or they find bits and pieces of you, how much...0 points
Why try to be unique, it's just too hard anyways? more...0 points
Why try to be unique, it's just too hard anyways? It sounds stupid, but it happens all the time. If you find something good on another site, just copying it and putting your links on the top doesn't make you a unique force on the Web. And how many shopping sites selling the exact same discounted goods are enough for the average Internet? In our book, the more sites you mirror, the less effective you'll be.0 points
Is the only way to express your business through t more...0 points
Is the only way to express your business through touching imagery, subtle sound, and dancing objects? Sites with lots of graphics, Flash, music, and animation are going to have all kinds of disruptive dilemmas with search engines. Not only will it confuse users, who are looking for obvious links and information, the search engines won't feel you're very relevant because they aren't sure what to make of you. If you have a website made up of nothing but heavy graphics and multimedia, not only will...0 points
Come along friend, follow the bouncing links. You more...0 points
Come along friend, follow the bouncing links. You might be using redirects in your website to track clicks for advertising and to collect information about your site visitors. Your website may be indexed but you probably won't rank very well. The engines won't be able to see the relationships that exist between your web pages because the redirect code blocks their way, unlike direct text links. It's time to redirect your efforts elsewhere.0 points
They live. Dynamic shopping and e-commerce sites t more...0 points
They live. Dynamic shopping and e-commerce sites that use parameters and session ID's tend to create these quite nicely. If your website has URL's riddled with percent signs, question marks, Session ID's, and at least 3 Parameters, you're clogging up your hopes for search engine success. Are you jealous because your URL's aren't as long as they could be? You can tack on as many fake parameters to the end of a real URL as you like.
Looking for a method to keep all pesky search bots more...0 points
Looking for a method to keep all pesky search bots out? Do you have a robots.txt file residing on the root of your website? Does the file contain:
Or does your website have a Meta-tag:
Be nice to your webmaster. They might leave your company some day and leave this little treat behind for you to find at the end of a needlessly expensive investigation into why the search engines aren't including your website. If you are using the robots protocol, don't forget to remove them if you are going liv...0 points
Go ahead, show them what's really behind Door #2. more...0 points
Go ahead, show them what's really behind Door #2. Doorway pages, bridge pages, jump pages - whatever you want to call it - anything created exclusively for a search engine and not an end user, is just playing a game. These pages have little value to searchers and you're usually trying to pull a bait and switch. If it smells like this, looks like this, or acts like this, eventually the engines will discover your bobbing and weaving ways, masquerading as real content, and penalize your entire webs...0 points
Ditto for this page. You worried over every unique more...0 points
Ditto for this page. You worried over every unique page of the website while building it. But you didn't spend a lot of time worrying that each page should be tagged (classified) that way. You were more focused on launch than sales. Even worse, you were just lazy and added things like "About Us" or your company name over and over again in your Titles. Imagine going into a library where every book had the exact same Title on the spine. What better way to tell a search bot to shoo than showing the...0 points
Come on people now, link to your brother, everybod more...0 points
Come on people now, link to your brother, everybody try to boost one another right now. Did you find a service that's offering to link thousand's of other websites to you today? Participating in these programs clearly indicates to the search engines you really don't want their traffic. You've just joined a network of sites hawking whatever road kill signed up this month. The high quality of these link pages and their exceptional content "value" to a human reader is breathtaking. Search engines a...0 points
Far too many businesses are making the vital mistake of thinking that simply having a website IS online marketing . And of vast majority of those are not utilizing the proper to tools in building an efficient website from the start.
Professionalism in your design IS important. If you are already doing at least that, then you are one step ahead. But the design and overall feel of your site are important mainly for keeping your traffic there once they've found you. This means nothing without SEO !
Do not let your website act as a glorified business card. The drive of the internet stems from its ability to provide pertinent information to potential customers NOW! You want to be that pertinent information. If you employ sound online marketing strategies , I guarantee that you will see a significant increase in traffic, leads, conversions, and overall customer satisfaction...at least.
Social Networking
This is a POWERFUL Tool!!!
The time has come for all businesses to take a look at their current marketing strategies, if they even have one, and figure out what can be done to generate improvement!
There are many ways to improve through the use of online marketing strategy. Bend Marketing Pros specializes in creating the perfect marketing model to suit your needs. Today, however, I would like to discuss Social Networking .
This is one of the most powerful tools available to business owners today. With over 20 million unique visitors each month, it's difficult to see why any business would pass up an opportunity to take advantage of this!
Social Networking also provides a means of generating business through the use of several mediums. While there is no replacement for publications on WordPress or online magazines, Social Networks also provide a place to build a list, market using email, post blogs, advertise through bulletins, and share articles ALL IN ONE!
It is important to always keep your website and SEO as a part of your marketing strategy. But it is equally as important to appeal to the other online users if you wish to attract more potential customers. And, as an added bonus, Social Networks can generate traffic to your website, increasing your rankings and improving sales and conversion rates!
Do not miss out on the opportunity to generate more for your business. If you wish to speak to a professional, or simply want to learn more, contact Bend Marketing Pros today.
More Marketing Info
When it comes to Online Marketing, Bend Marketing Pros takes their strategies and personalized campaigns very seriously. And we know you do the same. Because of this, we want to offer you the most pertinent, need to know information related to your marketing needs.
Visit our website and get your FREE Report on marketing strategy. Also, get your FREE whitepaper and sign up for our the Bend Marketing Pros FREE Newsletter, which offers hot off the press information regarding the changing tides of marketing strategy and practices.
Come check out the Bend Marketing Pros blog and get the latest information for your marketing campaign. Don't have a campaign? Looking to begin your online marketing endeavor? This is the place to find hot topics relating to online marketing.
In C.J. Vallen's article "5 Ideas to Spark Your Business", you'll find need to know information about your business that you may not have known! Find out a few key tips to give your business that extra edge!
Bend Marketing Pros Specializes in email marketing, social networking, and affiliate promotion. We are always interested in other perspectives concerning marketing strategy as well as what suits the needs of those in the market for a personalized campaign.
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