The Wonderful World Of Webinars

That type of money would be enough for you but I also made more money by partnering with others and doing webinars for their list. By hosting these webinars for them, I made an additional $142,400 over a five-month period, more than what I made for myself. Keep in mind I am not the sharpest person. I did the same exact webinar over and over again. If I can make this type of money with the same webinar I see no reason why you cannot do the same for yourself using this strategy.

Webinars work like a champ. You may be thinking, well thats great for you Steve; you have a product that sells well. Well, yes, but I also promote other peoples products through webinars. I recently promoted a product of a joint venture partner and together we sold over $11,000 on one webinar. When I mention these numbers, I am referring to a 2-3 day period is like a 2 or 3 day period. So I have not only had success with webinars with my products; they work with everybody elses products too.

One of my favorite benefits from doing a webinar training is how much freedom of time they allow me to enjoy. I can do them from anywhere in the world that I want to go as long as I have an internet connection. I can do them in a minimum amount of time and make a great deal of money.

The time that I free up gives me the ability to spend significant time with my friends that are also internet marketers like myself. That is why I get so excited about hosting a webinar training, because I realize how much freedom I can benefit from and how many people I can access with them.

When conducting business webinars it is important that you promote the reasons why your listeners need to buy now. You need to create a reward system for customers who take action. Whether you are marketing online or marketing offline, whether you are marketing a service, marketing a physical product, or selling digital products, there must be a sense of urgency. There must also be a loss for those who do not buy now.

One of the most powerful marketing concepts is scarcity. For example, when on a webinar, you can say "This offer will only be available until 12:00PM tomorrow." Or you can offer a bonus that will only be available for a certain amount of time. The key is that you must offer something to move them into action now. If there is no deadline, people will feel that they can buy whenever they want.

Another powerful technique to use on business webinars is limited supply. You can say "I only have 200 of these available." In order for this to work you need to have a compelling reason that makes sense. For instance saying "I can only sell 200 ebooks otherwise if I sell more my computer will overload" is silly.

As for how you can limit quality with credibility, there are several strategies you can employ. Take for instance personal coaching. You can use time restrictions to limit your availability. As for seminars, the amount of space available allows you to set limits on the number of seats sold. If you are dealing with a physical product, you have to produce a certain amount of copies so you can leverage that to your advantage. This way your prospects will understand why availability is limited.

Another quantity technique, like for market trading products is "I am only going to put out 100 because I need to limit the impact on the market. If everyone gets access to these strategies it will hurt us all." This way you can use market impact as an excuse to limit quantity to increase urgency in the sales process.

The previous techniques deal with sense of urgency but using fear of loss on business webinars is also important. By presenting a potential loss in the mind of your prospect this can be a powerful motivator for taking action. For instance, if you say "free shipping to the first 50 buyers", this will motivate some people on the fence to take action.

The reason why you need to use sense of urgency and fear of loss is because this is the best way to motivate your prospects to buy now. While some people will buy just for the merits of your product others need a push, especially if there is a price paid for waiting. A common approach is to increase the price of the product after a certain amount of days on the market. Another approach that you can use is to take out parts of the product or even take the product off the market after a certain date. Whichever approach you prefer, you want to make sure it gets communicated to your potential prospects.

Live events are a great way to create scarcity. Business webinars can only support a certain amount of people. A live event location only has a certain amount of space. You can create an event out of anything if you really think about it.

One technique some business owners use is the employer/employee event. The employer is "away on vacation" and the employees offer a special discount on the product for a set amount of time, which coincides with the return of the employer from vacation. Once the time passes, the special discount no longer applies. What this does is creates urgency and a fear of loss in the minds of your prospects. This event can even be promoted on business webinars that you host for your prospects.

As you can see there are many techniques that you can use to offer incentive for your prospects to buy now. The key is to utilize sense of urgency and fear of loss so that prospects on the fence will make a decision to buy.

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Stephen Beck specializes in helping people earn money online with business webinars. Go grab his free online business information at http://www.wildlywealthywebinars.com so you can begin your first business webinar today.