Getting Clients For Massage
You probably already know that one of the most effective ways to get clients for your massage business is by referrals.
What if you're already getting as many referrals as you can from your current clients though, or you don't yet have any clients to get referrals from?
Well the answer is simple. You want to set up what's called "an affiliate program". This is where you have an organized system in place that lets you give an incentive to the people referring you clients
What if you're already getting as many referrals as you can from your current clients though, or you don't yet have any clients to get referrals from?
Well the answer is simple. You want to set up what's called "an affiliate program". This is where you have an organized system in place that lets you give an incentive to the people referring you clients
Your Affiliates
These affiliates don't even have to be clients of yours! They could be your local chiropractor, acupuncturist, MD, yoga instructor and so on.They are people who already have a large amount of clients themselves, who are currently paying for services that are complementary to yours.
They are also looking for somewhere to recommend their clients to for a massage... and that's where you come in!
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Persuading People To Recommend You
Giving your affiliates an incentive helps them to remember to refer their clients to you.Being an affiliate of yours also gives them the opportunity to look great in their clients' eyes, as they've passing on valuable information about another service that could improve their health.
The biggest benefit of having your local chiropractor as an affiliate is that their referral comes from someone your potential client really trusts with their health.
Make It Easy For Your Affiliates
What could stop your affiliates promoting you?Here's a huge hint:
"No one likes extra work!"
Even the people who love helping you get clients for your massage business.The single best thing you can do for your affiliates is to compose the email you want them to send to their clients.
This means there's no work involved for them other than actually sending the email! so they are much more likely to promote your massage business than if they are faced with extra work.
Books About Getting Clients
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tdove
Jan 29, 2009 @ 4:48 pm | delete
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KDimmick
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