Components Of An Effective Enterprise Content Management System

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Components Of An Effective Enterprise Content Management System| What Is A Content Management System?

A content management system is the software that is used to handle the full life-cycle of a website and includes tools to create, manage, and secure data for both public facing portals and corporate intranets.

The terms Enterprise Content Management and Web Content Management refer to a broad spectrum of activities centered on the management of website content and sometimes also documents. A Content Management system should provide tools for versioning and archiving documents and web pages, a workflow process for publishing content, and also for enabling content reuse across the enterprise. A web content management system should also allow for personalization and support the separation of textual content from website formatting.

The components of an effective web content management system are:
- Easy to use (so that even Jane in accounting, who only recently ditched her 10-key for a computer, can create an online monthly report)

- Feature rich (includes templates, versioning, work flow, collaboration tools, and content organization and relation)

- Fast to deploy (in an age when any teenager can create a website complete with blog and forum online, any system that cannot be deployed within a few hours with minimum impact to the enterprise is basically obsolete)

-Affordable (a system that costs well into 6 figures and has an additional maintenance and licensing fee is not an affordable solution at all)

Components Of An Effective Enterprise Content Management System | Easy To Use 

Can my VP of Sales update his own page using this system?

The reality is that your VP of sales may very well end up managing the content on his corner of an internet or intranet site. Do you really want him to have to read a manual just to be able to figure out how to do such a small thing? No, he should be able to type his text into an editor and click save. Instant website content update.

Make sure that the system comes with components that are scalable, reusable, and configurable. That way if the VP of Sales wants to insert the new commercial for product x or put a customer survey on his page it's as simple as dropping a component into the editor. A component which will prompt him for all of the information that it needs to work, such as the questions for the survey or the link to the video.

So let Jane in accounting or your VP of Sales be your test of what's easy to use - ask the vendor for a demo and a trial run. Oh,and if you have to know a programming language in order to use and extend the system, then it's probably not easy to use. And after all, why use an enterprise content management system if your developers still have to be heavily involved?

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Components Of An Effective Enterprise Content Management System | The Point Dynamics Story 

Point Dynamics Enterprise CMS is an effective content management system which addresses all aspects of content management.
Web content management, document management, enterprise portals and collaboration tools. You get a complete, integrated, content management solution at an affordable price.

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By implementing PointDynamics CMS a Fortune 500 company was able to save over one million dollars in software licensing fees and other IT costs.

PointDynamics CMS is easy to use, feature rich, fast to deploy, and affordable

Visit www.PointDynamics.com to view a demo and receive a free trial of our breakthrough product.

Components Of An Effective Enterprise Content Management System | Feature Rich 

Does document management come standard?

Portal components are the building blocks of your content management system; they are pre-compiled drop in modules which power navigation menus, embedding audio and video, or providing an editable calendar.

A feature rich content management system will have 30 or more of these built in components. Components can also be used for blogs, wikis, message boards,pop up pages, email, and creating,publishing and archiving news releases.

Document management is often separated from the web content management system, but this can be an integral part of an enterprise content management solution. Integrated document management moves documents off of your servers and into a database where they can be versioned and secured. This enables collaboration for employees who are across the room, across the country, or across the ocean.

By the way, PointDynamics CMS ships with a Document management system that manages your documents from within Windows explorer via what's known as Webdav technology. This is standard and comes at no extra cost to you.

Components Of An Effective Enterprise Content Management System | Fast To Deploy 

How soon can we get this thing up and running?

You may not be able to determine this on your own. This is where you ask for references - who has a fully functional system online that you can discuss the web content management system with?

It helps to know how many people it took to get the system installed (was the vendor involved and how much did they charge?); how long it took to install the system; and how difficult was it to set up for the first set of users.

Of course everything has a learning curve, but you don't want your first user waiting months after installation to finally get their hands on it.

Image courtesy of http://www.flickr.com/photos/wili/ / CC BY 2.0

Components Of An Effective Enterprise Content Management System| Affordable 

What's the true ROI on that system?

Tony Byrne the founder and managing editor of CMSWatch recommends looking at the following costs when trying to determine ROI on a web content management system:

  1. Software licensing - for the content management system, the back end database, and any additional services necessary to deploy the system.

  2. Integration, customization, and extension - there will probably be some customization required so consulting fees should be taken into account.

  3. Data cleaning, normalization, organization, migration, and other kinds of prep work - while this can be done by existing employees, it may be big enough to require an intern or temporary help.

Since ROI is determined by savings minus cost, you will want to look for a system that provides all of the features that you want at a total cost that leaves you with a positive ROI.

PointDynamics CMS has helped companies to save more than one million dollars, contact us for a free demo or trial .

 

Know some other components of an effective content management system? Please share!

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