Many people mistakenly think that diamond
clarity refers to how clear it is. This isn’t so.
Clarity actually refers to the internal and
external imperfections of the diamond. The
best diamonds, of course get a grade of FL
or IF – Flawless or Internally Flawless –
meaning that it is perfect. A grade of I-1, I-2
or I-3 means that the diamond is imperfect,
with a grade of I-3 being the worst.

Other grades are VVS1 and VVS2, which
means that the diamond is very, very slightly
imperfect; VS1 and VS2, meaning the
diamond is very slightly imperfect; SI-1 and
SI-2, which means that the diamond is
slightly imperfect.

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First, think about your reasons for wanting to
purchase the diamond online, as opposed to
making a purchase from a local jewelry store.
The most common reason is price. Due to
low overhead costs, online jewelers and
wholesalers are able to offer lower prices.
However, you must be careful – sometimes
a price that is too low is a sure indication of
a scam.

One of the best things about purchasing
online is the unlimited selection. When
shopping offline, you are limited to the
selection in the stores in your general area.
Online, there are no limits. But again, you
must use a great deal of care and
consideration before handing your money
over to someone that you cannot see and
have never met!

Before shopping, learn as much as you can
about diamonds – especially cut, color,
clarity and carat weights. When you are
knowledgeable about diamonds, it will be
harder for a con artist to rip you off. Once
you know more about diamonds, you will be
ready to start shopping.

Take your time. Don’t purchase the first
diamond that you see that interests you.
Instead, look for similar diamonds for sale.
Do some comparison shopping to find the
lowest prices. Once you have found the
lowest price, start doing your investigation.
You know about diamonds, you’ve found a
diamond that you love, and you’ve found the
lowest price – but you are still quite a ways
away from actually purchasing that diamond!

Ask about the seller’s credentials, such as
professional jewelry associations that they
belong to. View and print the seller’s return,
refund, and upgrade policies. Also inquire
about additional services, such as settings
and mountings, sizing, and free shipping. Do
a search for customer reviews on this
particular company around the Internet. Also
check with the BBB Online to see if there have
been any complaints.

Ask for a diamond grading report from an
independent laboratory such as GIA, HRD,
EGL or AGS. You should see this before
making a purchase. Finally, use a reputable
escrow service for high dollar diamonds –
preferably one that will have the diamond
appraised while it is in their possession. The
seller sends the diamond to the escrow
service, and you send the money to pay for
the diamond to the escrow service. The
escrow service has the diamond appraised,
sends the diamond to you, and sends the
money to the seller. This is the surest way to
protect yourself…again, make sure that you
use a reputable escrow service!

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Diamonds are cut with saws, into round
shapes. From the rounded shape, other
shapes may be cut, such as heart shapes
– but the shape is less important than the
quality of the cutting that is being done. If
the diamond is poorly cut, it will lose light,
and it will not sparkle and shine very well.
Each facet of the diamond must be
carefully cut into the geometrical shapes
that allow the diamond to sparkle and
shine, then the entire diamond is cut into
a specific shape, such as an emerald cut
or a princess cut diamond.

Once the cut is done, the diamond is put into
a dop, which resembles a cup with another
diamond – only a diamond is strong enough
to smooth the edges of another diamond.
Once the diamond has been cut and shaped,
and had the edges smoothed in the dop, it is
polished on a scaif or a diamond polishing
wheel.

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