Elle Macpherson: Sexy Lingerie From Australia

Elle Macpherson is a six foot (182cm) tall Australian supermodel. She is famed for her unprecedented four Sports Illustrated covers, as well as her brief acting career from the 1990s in the movie Sirens and also Batman and Robin. She appeared on the TV sitcom 'Friends' as Joey's Australian roommate Janine Lecroix.

An astute business woman and previous model for Victoria's Secret, she started Elle Macpherson Intimates, now a leading brand in Australia, New Zealand and the UK. Elle Macpherson Intmates and some of her other ventures have made her one of Australia's richest women, behind Nicole Kidman and about equal with pop star Kylie Minogue. She was the only model to be included in the 2006 Sunday Time's Top 100 Wealthiest Women.

Part of the reason for her lingerie's success is Elle Macpherson's wholesome image as an intelligent woman and successful single mother. Fanatical about her business and her children, Elle Macpherson works one week very intensively and takes the next week off and devotes it to her children.

Elle Macpherson Intimates' styles focus on feminine sensuality, rather than the more raw sexual appeal of brands such as Agent Provocateur. But while Elle Macpherson's image is very professional, Elle Macpherson Intimate's ad campaigns are provocative and controversial. See the video below which combines her lingerie with a touch of voyeurism. Another of Elle Macpherson Intimates ads went a bit too far and was banned in the UK.