Is Email Marketing Really Dead

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Are Overzelous Spam Filtering Companies Leaving Your Pockets Empty

I created this Lens last year, and did not update it so I could see if my research was correct. Well, let's review my findings.

A year ago, Barracuda Networks one of the industry leading spam filtering companies reported the following:

Email Received: 1,146,654,055 (100%)

Email Blocked: 1,077,791,615 (94.0%)

They blocked 94% of all email that was delivered through their system.



Well, today Nov. 21, 2008 here are the results.

Email Blocked: 1,243,307,416 (88.26%)Think about this for a second. 88.26% of all email is being blocked.

Now, you may think "this is only one filtering service." This is true, but let's take a look at who they are blocking for:

Comcast - #3 Internet Service Provider in the nation.

Herbalife - One of the top five Network Marketing companies in history.

Microsoft - Parent company if MSN #2 Internet Service Provider in the nation.

Tupperware - one of the top 10 Network Marketing companies in the world

Verizon - #7 Internet Service Providers in the USA.

So you decide, what your chances are at getting your Email Marketing Campaign delivered to your prospects.

Direct To Desktop Email Alternitive 

Interuption Marketing Is A Thing Of The Past

The hottest trend in Marketing is Customer controlled Direct-to-Desktop Marketing Systems.

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#1 Email Solution Avaible On The Market Today 

Learn About Constant Contact



I have been using email autoresponders since 2001, and was part of the development team of the world's first email autoresponder to the network marketing profession.

Between 2001 and 2005 we would generate close to 5 million emails a day for distributors in over 350 companies.

Well, times change, and now if you want your email delivered you had better be using a White Listed, Best Of Breed service.

Constant Contact is just that company.

Click Here to learn more.

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Tagging Tricks: Adding Tags From Your Stats 

Turning Your Tags Into Dollars!

It's good to know where your visitors are coming from, and with the stats upgrade Squidoo HQ gave us it is possible to see exactly what a person typed into google before they arrived at your lens.

And there is also a rather cool use for those stats!
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Now for the first time customers control when and what kind of marketing message is delivered for their review.

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