Emile Coue and Auto-Suggestion

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Emile Coue

Emile Coue was the father of the self-help technique of Auto-suggestion.

He has a record of cures of a wide variety of medical ailments through the simple repetition of the phrase: "Every Day, in Every Respect, I am Getting Better and Better".  In recent years, this phrase has been subsequently modified to: "Every Day, in Every Way, I am Getting Better and Better". 

Although a very simple phrase, it is, potentially, very powerful once the suggestion has been imprinted into the sub-conscious (i.e. mental programming).

Emile Coue

Self-Mastery Through Conscious Auto-suggestion

Emile Coué's "Self Mastery Through Conscious Autosuggestion" is a summary of his simple method (the "Coué Method") of addressing health issues through the use of suggestions repeatedly made at the conscious level so as to "deliver" them to the subconscious.  Once "received" at the subconscious level, the subconscious will relentlessly address the issue of concern, returning some "miraculous" recoveries (as documented by Professor Coué).

The following has been taken from the opening pages of "Self Mastery Through Conscious Autosuggestion", in which Emile Coué describes some of the background and theory behind his method:

"Suggestion, or rather Autosuggestion, is quite a new subject and yet, at the same time, it is as old as the world.

It is new in the sense that until now it has been wrongly studied and, in consequence, wrongly understood; it is old because it dates from the appearance of man on the earth.  In fact, autosuggestion is an instrument we possess at birth, and in this instrument, or rather in this force, resides a marvelous and incalculable power which, according to circumstances, produces the best or the worst results.  Knowledge of this force is useful to each one of us, but it is peculiarly indispensable to doctors, magistrates, lawyers, and to those engaged in the work of education.

By knowing how to practise it consciously it is possible in the first place to avoid provoking in others bad autosuggestions which may have disastrous consequences and, secondly, consciously to provoke good ones instead, thus bringing physical health to the sick, and moral health to the neurotic and the erring, the unconscious victims of anterior autosuggestions, and to guide into the right path those who had a tendency to take the wrong one.

THE CONSCIOUS SELF AND THE UNCONSCIOUS SELF

In order to understand properly the phenomena of suggestion or, to speak more correctly, autosuggestion, it is necessary to know that two absolutely distinct selves exist within us.  Both are intelligent but, while one is conscious, the other is unconscious. For this reason, the existence of the latter generally escapes notice.  It is, however, easy to prove its existence if one merely takes the trouble to examine certain phenomena and to reflect a few moments upon them. Let us take for instance the following examples:

Everyone has heard of somnambulism; everyone knows that a somnambulist gets up at night without waking, leaves his room after either dressing himself or not, goes downstairs, walks along corridors, and, after having executed certain acts or accomplished certain work, returns to his room, goes to bed again, and shows next day the greatest astonishment at finding work finished which he had left unfinished the day before.

It is, however, he himself who has done it without being aware of it. What force has his body obeyed if it is not an unconscious force, in fact his unconscious self?

If we compare the conscious with the unconscious self, we see that the conscious self is often possessed of a very unreliable memory while the unconscious self, on the contrary, is provided with a marvelous and impeccable memory which registers, without our knowledge, the smallest events, the least important acts of our existence. Further, it is credulous and accepts with unreasoning docility what it is told. Thus, as it is the unconscious that is responsible for the functioning of all our organs but the intermediary of the brain, a result is produced which may seem rather paradoxical to you: that is, if it believes that a certain organ functions well or ill or that we feel such and such an impression, the organ in question does indeed function well or ill, or we do feel that impression.

Not only does the unconscious self preside over the functions of our organism, but also over all our actions whatever they are. It is this that we call imagination, and it is this which, contrary to accepted opinion, always makes us act even, and above all, against our will when there is antagonism between these two forces:

The "Coué Method" is specifically intended to address health issues and / or concerns. The method is not intended to replace any other form of treatment and/or surgery but, rather, to supplement conventional medical practice.  Having said that, however, M. Coué appears to document a number of amazing recoveries preceding publication of his book "Self Mastery Through Conscious Autosuggestion".

Summary

A considerable amount of research has been completed since the early 20th century on the subconscious mind.  It is, indeed, a very powerful component of the human mind and the principle of Auto-suggestion has been strongly advocated by Napoleon Hill ("Law of Success" and "Think and Grow Rich") and, to a lesser extent, Charles Haanel ("Master Key System").  It was also adopted by such authors as Norman Vincent Peale, Robert Schuller and W. Clement Stone. The underlying premise of the modern day Silva Method is based on "programming" the subconscious mind in all aspects of one's life, not simply personal health.


The "Coué Method" consists of the single line "Every day, in every respect, I am getting better and better", which has been subsequently modified to "Every day, in every way, I am getting better and better" (which, admittedly, flows better and has an identical meaning).


The interested student is strongly urged to read M Coué's book "Self Mastery Through Conscious Autosuggestion", however, so as to gain an understanding of the theory and to review some of the remarkable, to amazing, recoveries documented by M Coué in the years leading up to the release of his book.


Many of the classic books in the "Personal Development" genre are available on the Integrated Success Program web-site, with additional material available on the Integrated Success Program Blog.

Emile Coue

Auto-suggestion

Auto-suggestion is potentially a very powerful method for Personal Development through imprinting (mental programming) of the sub-conscious.

Have you any experiences to relate of the power of Auto-suggestion?

Leave your comments below.

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This group was created to discuss thoughts, opinions and interpretations originating, in part, from the classic personal development texts (James Allen, Charles Haanel, Napoleon Hill, etc.) and other related topics of interest (i.e. Law of Attraction, Creative Visualization).

Researching the power of the mind and, more specifically, the sub-conscious mind over the past twenty years has allowed me to discover of many gems of wisdom buried in these timeless texts, as well as more recently published texts. The recent release of "The Secret" has had the result of drawing considerable attention to the "LAW OF ATTRACTION", however, I believe the process underlying its application to one's life was missing from the movie.

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The formula is available, and is, in all likelihood, well known to most. In its simplest form, it was concisely summarized as follows:

Ask and it will be given to you;
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and to him who knocks, the door will be opened

Matthew 7:7 (Luke (11:9) NIV

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I have been a student of personal development for over 25 years, with specific interest in the ability and latent power of the mind, particularly the subconscious.... more »

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