The Growing Reverse Funnel Frenzy
If you've been surfing recently and you've been wondering what's going on with all this Reverse Funnel stuff, well it's no surprize. Funnel Frenzy has just started and it's here to stay. Ty Coughlin and the Inner Circle have come up with a marketing platform that was expressly designed to revolutionize the Internet Sales arena.
The Reverse Funnel as it is appropriately named was launched in late August and the results are remarkable at the very least. The funnel was designed by expert copywriters to the tune of around $20,000 a page with one specific goal. That goal is to present a business opportunity is such a compelling manner that people see the genius in the system immediately and get involved often without being contacted by the marketer to "close the sale".
Feel free to contact me personally with your questions concerning the Reverse Funnel System at my home office, 512-787-8991.
Contents at a Glance
Framework of the Funnel

The form of the funnel is an excellent illustration of the concept of this marketing platform. The goal is to drive prospects to the funnel by using various online and offline advertising techniques. These potential clients and customers are introduced to the concepts of the funnel system, the overview of the business opportunity, the value of the product and ultimately to the decision to join. Often this occurs with 100% automation and individuals join the opportunity in "self-service" mode.
Depending on the individuals level of interest, the funnel system sifts thru prospects weeding out the 'tire-kickers', the uninterested and the skeptical leaving those people who are truly interested in the business opportunity and those who have questions they'd like answered by the marketer. The net result is instead of the marketer spending 40 or more hours a week presenting an opportunity to prospects now the marketer spends his/her time speaking only with those individuals the funnel qualifies. The other prospects are "dripped on" by the funnel system until either they qualify or "opt-out" of the system.
Features

An important feature of the funnel system is that it "levels the playing field". The newer marketers can concentrate on one essential skill, driving traffic to the website by learning and becoming proficient at advertising. They can start with forms of advertising they are comfortable with in the "start-up" phase of their business experience. As marketers master other forms of advertising they add to their portfolio. Ultimately master marketers strive to become proficient with all forms of online and offline marketing however a basic level of advertising skill is sufficient to attain success using the funnel system. Duplication is achieved at a much higher level because the "gift of gab" is not a necessity for the newer marketers to be successful. The mentor can assist the newer marketer in cultivating essential phone and personal presence to become master marketers with time and practice.
Another feature of the funnel system is that it minimizes the "rejection factor" which is a primary reason newer marketers walk away from the business sometimes even though they are experiencing a level of success. By doing 95% of the work, the system eliminates a majority of the negative interactions one has to experience as part of the marketing task. The system qualifies the prospect as someone interested in the opportunity.
The funnel system as constructed by Ty Coughlin and the Inner Circle is centered around an aggressive training programs in both live and recorded formats to assist newer marketers in achieving success. In addition, Ty and the Inner Circle, as leaders of the Reverse Funnel System are constantly fine-tuning and improving the system to facilitate higher degrees of automation and effectiveness.
The marketing platform also contains a wealth of resources to aid the marketer in placing online advertising. A database of advertising websites is included with detailed information indicating the type of advertising available, the relative popularity of each site and the content and demographics of the site. Tracking software is provided to measure and monitor the Return on Investment (ROI) of the advertising budget.
Finesse

Ty Coughlin and the Inner Circle leadership have carefully and thoughtfully combined the forms and features of the Reverse Funnel System to produce a marketing platform that increases duplication dramatically. We are confident that anyone who can open and email and learn to cut and paste will be successful provided he/she is willing to do the remaining 5% of the work and is teachable and trainable.
Force

Our team includes many of the top producers in the company including Master Marketers of Online and Offline strategies. We provide training and support open to all company associates. We are a team of leaders from various advertising and marketing backgrounds and we train on all forms of marketing and advertising. We conduct a minimum of 9 training calls per week in addition to the company training. We hold training calls and "brain-storming" sessions designed to heighten each associate's success. In this capacity we are all Mentors and we are all Students utilizing the "Best Practices" concept. Our training is structured to achieve excellence in every area of our Business and Personal development. We have found this dedication to improvement in all areas enhances and enriches our lives as we work together for the benefit of all.
Our website is dedicated to helping all by providing information on a variety of methods for achieving success and by perfecting the systems available to assist you in growing a profitable home-based business. Our site provides help and support to everyone regardless of the system they use. All links and sources on the site are provided to aid you in furthering your business.
Feel free to contact me personally with your questions or comments concerning the Reverse Funnel System at my home office, 512-787-8991.
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