How Public Speaking Can Double Your Income

Public speaking can dramatically increase your income, but perhaps not in the way that you're thinking. Speaking fees are what many speakers focus on, but that is only one SMALL part of the overall income potential.

Here are seven other, much BETTER ways that public speaking can double your income (in as little as 7 months):

EVERY public speaking engagement becomes an opportunity to record (audio and/or video), transcribe, and create an information product that you can now sell (or give away as a bonus or lead generation tool).

You are building more content with every new speech you give. The more topics you speak about, the more products you can automatically create. When you learn how to make your knowledge sell, your presentations will turn into books, e-books, special reports, CDs, videos, podcasts, MP3s, and so on.

Because public speaking generally makes you the de facto 'guru' on your topic (at least in that room), your audience is FILLED with people who want your services and products.

You'll have more potential opportunities than you'll know what to do with, so you can choose the cream of the crop from potential clients and even raise your prices over lesser-known 'competitors'.

When you speak publicly in front of an audience, other 'gurus' and high-powered business people in that audience want to get to know you.

Even those NOT in your audience (people you meet ouside the room and in everyday life) will want to get to know you when they know what you do.

By developing those relationships and million-dollar networking skills, money-making opportunities will come flying at you left and right.

When you're doing your public speaking in front of large crowds, you have to know your stuff or you'll get embarrassed by questions from the audience.

By doing your homework for a speech, you are honing your craft, increasing your skills and knowledge base, and making yourself more marketable (and "expensive").

You'll never know EVERYTHING about a topic (although hopefully you'll know more than MOST people in your audience).

By encouraging feedback during and after your speeches, you'll learn things from your audience members that you might never have learned otherwise.

As a 'leader' in that room, you now have access to the wisdom and experience of large groups that can help you hone and improve your overall business. You may also end up discovering some business opportunities with your audience members.

The presentations you give during your public speaking career can easily be transcribed into blogs and articles. You can submit the articles to other websites to generate traffic for your own site, or use them to contribute a column to a local paper, perhaps even for a regular column.

Your audio recordings can be turned into podcasts, and your videos can turn into short clips posted on YouTube, both of which will generate more traffic for your site.

You can also post the articles, blog entries, podcasts, and video on your own website, for increasing the content of your site, getting placed in search engines, and increasing your credibility.

Each of those outlets gives you more exposure, which leads to more bookings and more product sales with a MINIMAL amount of extra work.

Besides turning your speeches into information products, you can turn them into articles or blog topics on your website as discussed above, which you can then MONETIZE by using automatic income streams such as AdSense, affiliate programs, and your own downloadable information products.

Turning your public speaking opportunities into an automated information marketing system is how you make money in your sleep!

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"7 Ways Public Speaking Can Double Your Income" (c) 2008 by Dan Braun. For more strategies geared towards public speakers, coaches, and consultants on how to Double Your Income In 7 Months, visit www.2xi7.com.

From time to time I run across a success story of someone who is using public speaking to dramatically increase their income (while enjoying the other benefits of speaking as well).

Here are their stories:

Hobbyist Winemaker Drinking In The Good Life

Learning To Think On Your Feet Opens New Doors

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If you have any success stories to contribute, please enter them in the feedback area on the bottom of this lens and I'll be happy to include the best ones.