LinkedIn - The Unofficial Guide
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LinkedIn is the largest professional networking site on the internet, with more than 50 million professionals from over 150 countries and 150 different industries that makes it easier to meet people, whether you are looking for a job, a lead for a project, or perhaps seeking out an industry expert.
While LinkedIn has only recently added some of the functionality (such as group discussions) that people are familiar with in social networking sites, their core value proposition is unique among the major social networking sites. LinkedIn's focus is on helping people leverage their existing network by making introductions and referrals through established relationships. While many users have adopted a more "open" approach, connecting freely with people they don't know, it is LinkedIn's high-efficiency, low-noise basic approach that has attracted LinkedIn's higher-end demographic.
While LinkedIn has only recently added some of the functionality (such as group discussions) that people are familiar with in social networking sites, their core value proposition is unique among the major social networking sites. LinkedIn's focus is on helping people leverage their existing network by making introductions and referrals through established relationships. While many users have adopted a more "open" approach, connecting freely with people they don't know, it is LinkedIn's high-efficiency, low-noise basic approach that has attracted LinkedIn's higher-end demographic.
LinkedIn in Plain English
A video is worth a thousand words, and this video explains LinkedIn far better than I ever could in 1,000 words.
Learn More About LinkedIn
There are several great resources available for learning more about LinkedIn online.
- LinkedIn Learning Center
- LinkedIn has significantly expanded their training section to include a new user's guide, tutorials on specific features, plus job-oriented user guides for entrepreneurs, consultants, journalists, venture capitalists, non-profits and more.
- 100+ Smart Ways to Use LinkedIn
- Wondering how LinkedIn could help you? Or not sure if it can? Here's a collection of more than 100 business cases for using LinkedIn, collected from dozens of bloggers and other publications.
The LinkedIn Blogosphere
News, tips and commentary from both the official LinkedIn Blog and select unofficial sources.
LinkedIn Books
There's only so much information you can get online. If you really want to master LinkedIn, these books will be a great help.
by ScottAllen
Social media is my middle name. I wrote a couple of books about it. Occasional Tweefight World Champion. I also help entrepreneurs...a lot.
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