At the Consumer Electronics Show in January 2008, Mitsubishi launched a new category of large-format televisions with ground-breaking laser
technology, and today the company announced the brand name for its new Laser TV -- LaserVue. As the first-ever laser-powered television, LaserVue
will deliver a range of color never before seen in home entertainment.
Precise and focused, the purity of laser light surpasses current
high-definition technologies. Today's HDTVs display less than 40 percent of
the color spectrum that the eye can see. Now, for the first time ever,
laser produces twice the color. Laser beams provide the widest range of
rich, complex colors, along with the most clarity and depth of field.

Mitsubishi LaserVue TVs not only provide the ultimate picture quality,
they are also capable of delivering a true 3D viewing experience. In
addition, they are environmentally friendly, consuming approximately
one-half the power of today's LCD TVs, and approximately one-third the
power consumption of plasma TVs.