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Massage Marketing Tips

KDimmick by KDimmick

Top Massage Marketing Tips

One of the best massage marketing tips is to work out how you can make it easier for your clients to book an appointment with you.

As you've probably realized by now, not every one of your clients rebooks while they're in your office. Some of them have schedules that plain don't allow them to organize things very far in advance, while others just dislike committing to something in advance. Instead they call you up at the last minute and hope to get an appointment.

If you're just starting out in business, you've probably got quite a few spots each day open, so there really isn't a problem for these clients. However, the busier you get, obviously the less last minute openings you have.

This is when massage marketing tips like this one come into their own!

What You'll Find On This Lens...

  1. Email Marketing Service
  2. Benefits -vs- Features
  3. How To Get Your Clients Signing Up
  4. What Do You Think?
  5. Massage Marketing Books
  6. Do you put massage marketing tips like this one to use?
  7. My Business Lenses
  8. Tweet Tweet?
  9. Dear Reader...
  10. All About The Author

Email Marketing Service

Set up a daily email marketing service that your clients can subscribe to. There are loads of email subscription services around. For suggestions see business specialty

Then at the end of each day, email your subscribers with a list of your available appointments for the following day. You can give this service a fancy name, like the "Last Minute Club".

This is one of the most effective massage marketing tips you'll find to help you fill your last minute openings. However, it will only work if you have just a few openings each day. More than 3-4 a day simply shows your clients they really don't need to book in advance and could actually hurt your business instead of helping it.

Benefits -vs- Features

Another of the massage marketing tips you'll want to make use of, is that people buy on benefits (not features). So to get people to sign up for this, you'll need to put it in terms of the benefits to them. For example:

  • It let's them easily work a massage into their busy schedule.

  • They can find out just by reading their email whether it's possible for them to get a massage appointment that day.

  • It let's them book massages when it's convenient for them

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How To Get Your Clients Signing Up

To make the most of these massage marketing tips, give people the ability to sign up for this club on your website, as well as having a sign up sheet on your reception desk.

You'll want to let all your current clients know about it, especially the ones you haven't seen in a while. Then make it part of your new client pack, so every new client knows about it too.

You can use these massage marketing tips to help you get new clients as well, just by advertising the convenience of your "Last Minute Club".

Get your current members to tell all their work colleagues about it too and give them an incentive for doing so.

What Do You Think?

What do you think about marketing?

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Love it - my marketing efforts bring in my clients!

Hate it - what a waste of time!

 

Massage Marketing Books

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Do you put massage marketing tips like this one to use?

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My Business Lenses

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Dear Reader...

Please share your thoughts below on this lens and any other massage marketing ideas you'd like to see a lens on!

  • JoanneOtt Feb 18, 2009 @ 1:42 pm | delete
    I'm a big believer in massage therapy and other natural treatments.
  • tdove Feb 15, 2009 @ 4:59 pm | delete
    Thanks for joining G Rated Lense Factory!
  • PartyGames Feb 10, 2009 @ 5:01 pm | delete
    Great tip!
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All About The Author

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This UpMarket page written by

KDimmick

As the creator of the Enlightened Millionaire Code I help people create enlightened wealth. more »

Deluxe. Remarkable. Creative. Unusual. Successful. Upmarket businesses push the envelope -- does yours?

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