Mistakes Women Make in Business

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I frequently hear women express disappointment over not having their needs met without having to ask. I don't get it. Ever hear the saying, the squeaky wheel gets the grease? On the other hand, if you're one of those people who, no matter what you're given, it isn't enough, you might find people resisting your constant requests. Still, more often women are made to feel like they're asking for too much when, in fact, they're not. If you won't ask, you don't risk hearing no, but you also won't get
what you want.

The most obvious examples of this come when women finally get up the nerve to ask for a reaise. They're frequently made to feel they're doing something wrong or have no right to ask for what is rightfully theirs. Having worked in human resources
for many years, I know that men take care of their own needs but will often minimize what women are worth or owed. The average woman in the United Sttates earns twenty eight dollars less per hundred than her male counterparts. The figures
are even more bleak for African American women and Latinas. African American women earn only sixty-five cents for each dollar their male counterparts earn; Latinas, fifty-two cents per dollar vis-a-vis Latino men. Although part of this discrepancy
is clearly due to discrimination, another part is because disenfranchided groups are less likely to ask for what they want.

A client once called to tell me that she hadn't received the same signing bonus everyone else had already gotten as the result of transferring to a newly formed department.

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*Posted with Permission from the Publisher

Lois P Frankel, PH.D. is the president of Corporate Coaching International in Pasadena California. The firm specializes in executive coaching, leadership development, and team building.

She has worked with Fortune 500 companies and in this book reveals why some women roar ahead in their careers while others stay stagnate. She has identifies 101 behaviors that women have learned from girlhood that sabotage them as adults.

The book offers invaluable coaching tips you can incorporate into your social and buisness skills.

Corporate Coaching International Website.

Dr. Lois Frankel's book Nice Girls Don't Get the Corner Office: 101 Unconscious Mistakes Women Make that Sabotage Their Careers is a must have for every women in business that wants to get ahead. She has identified 101 Mistakes that women in business make and offers easy tips and ideas to overcome societial conditioning from childhood.

The book is organized as a resource book with each mistake starting on a new page enabling you to flip through the book easily. The book is organized into 8 Chapters:

1. Getting Started
2. How You Play the Game
3. How You Act
4. How You Think
5. How You Brand or Market Yourself
6. How You Sound
7. How You Look
8. How You Respond

I was surprised by some of the things I did that were causing people not to take me seriously. The tips are placed in point form at the end of each section to make it even quicker to grab and take a look at when needed.

This book is more than a business book, it is a resource book for Women in Business

Excerpt from the book, posted with permission from the publisher.

Mistake #23 Denying the Importance of Money

I know all the statistics about gender disparity in pay and benefits. You probably do, too. I don't want to downplay the significance of these factors -they're real and they're relevant. But unless you're an equal-pay activist, you have no control over those factors. The real question then becomes, What are you going to do about it?

Money is power and power is something women misinterpret and avoid. Ask a woman if she's powerful and she'll give you five reasons why she's not. This translates into feeling uncomfortable with the subject of money and thinking she actually deserves less than she's due. Or worse yet, she doesn't give money a second thought except in terms of needing enough to pay the bills.

A friend of mine and I often joke, "What are we doing wrong?" when we hear about people who earn exorbitant sums of money or make extravagant purchases. Given that we've both chosen helping fields (she's a psychotherapist), we know we've spent our careers focusing on things other than money. Although I'm quite content knowing I make a difference, this shouldn't be mutally
exclusive of making a living. It's a fact that you get what you focus on. If you're not earning a fair salary or not being given the raises you deserve, it's time to focus on money. It won't mean you're any less committed to your work - only that you're equally committed to your well-being and that of your family.

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