1. You wont have to close an engineer.
Just direct them to more information - offer information in an autoresponder newsletter, or an e-book or a CD.

2. Thinkers are "wired" to understand that a proven, replicatable, automated attraction marketing system will work for them.

3. They understand the value and leverage of the model- Set up the system for yourself, test-test-test, and make modifications to the content. This is what analytical people do naturally, so it makes sense to apply this to network marketing.

In the old days, people sold MLM businesses by using a bunch of emotional language and hype... and being pushy. That's not what engineers like.

Engineers are analytical thinkers who want to take in all the information about the payment plan... every detail about the opportunity.

Now-a-days, with attraction marketing and the internet, you can provide ALL the info an analytical prospect could ever want.

This is the basic flow of an attraction marketing for analytical thinkers like engineers and other analytical thinkers:

- get their attention with strategic advertising

- get them to ask you for more information (sign up for your newsletter)

- give them links to all the information they want (they have the ability to choose how far down the rabbit hole they want to go)

They can breeze over the headlines to get a general overview, or they can do all the calculations and make dozens of spreadsheets... but it's all at their own pace.

The best part is, while you're sending information, you're telling stories that build a relationship with your prospect.

1. Don't focus on overly emotional sales-speak.
Thinkers want facts. And they don't like being sold on something.

2. Don't make them "get in your deal" tonight.
Thinkers want to thoroughly analyze and evaluate this opportunity.

3. Don't withold any information about the business.
Give an analytical person all the facts or else they will think you're shady.

4. Provide a proven system finding leads, and training their downline.
Thinkers live or die by systems.

You're not even really prospecting... you're building a relationship. A thinker-personality will like you if you give them all the information they require to make an informed decision.

If your various systems generate 100 "warm" leads that you put into your marketing funnel, you're bound to connect with at least 1 person per month who thinks like you do. Let's assume you sponsor 1 person.

Over the next month, that one person plugs into your duplicatable system, and you both find one more person who thinks like you do. That's 3 people in your downline... still not making a lot of money.

In the third month, everyone is using the lead system and sponsors one more. That's 7 people sponsored in your downline (8 including yourself).
Now you're starting to make a little money.

In month four, you'll have 15.

In month five, you'll have 31.

The key here is the duplicatable lead generating system because "make a list of all your friends and family" will dry up.

The Internet will never dry up. There will always be a way to find people.

Magnetic Sponsoring
- Drive traffic to the capture page
- Leads opt-in with name and email address
- Build a relationship

MLM Prospect Personalities CD
- Drive Traffic to info page
- Leads purchase and give email address
- Build a relationship

Mentoring For Free
- Drive Traffic to capture page
- Leads opt-in to free MLM mentoring
- Build a relationship