Improve Your Listening Skills: by Bob Beck
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Increase Sales - Improve Your Listening Skills
One of the hallmarks on becoming a Sales Guru is that they are good listeners.
Listening is important because being a good listener means, very often, that you can make the sale without working too hard.
The fact is that most adults enjoy talking about themselves, and they enjoy it even more when they have an attentive, interested listener.
Listening is important because being a good listener means, very often, that you can make the sale without working too hard.
The fact is that most adults enjoy talking about themselves, and they enjoy it even more when they have an attentive, interested listener.
Goals for Listening
As a salesperson and on your way to becoming a Sales Guru, your goal is to be the best listener you can be, and to listen for places of pain for the client or potential client. - How do they describe the problem they have?
- How much responsibility do they feel for resolving it?
- How soon are they willing to make a decision?
Quid Pro Quo Sales Training Tips To Improve Listening Skills
Here are 3 Quid Pro Quo Sales Training tips to improve your listening skills:- Ask more questions than you normally would and pay attention to the answers. Focus on keeping the conversation moving forward- without rushing.
- After the conversation, recall the three most important parts of the conversation, from the client's perspective. what does he or she want to be sure you understand? What are they hoping and wishing for from your service?
- At your next meeting, begin by repeating your list from #2. Make sure the client agrees with your understanding and that you understood the most important points.
Listening Isn't Easy ... But
Being a good listener isn't always easy, but it is always valuable. As a sales guru It can help you to validate your "gut feeling."
A Trusted Advisor has learned how to listen for what their client wants, for what their client needs, and for how they can best assist or help them meet their needs.
If you are ever in a sales conversation and don't know what to do, just listen, pay attention, and try to understand. If you focus on what's being said, you'll probably find the exact best thing to say--even without a script.
A Trusted Advisor has learned how to listen for what their client wants, for what their client needs, and for how they can best assist or help them meet their needs.
If you are ever in a sales conversation and don't know what to do, just listen, pay attention, and try to understand. If you focus on what's being said, you'll probably find the exact best thing to say--even without a script.
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