Splash Page Marketing

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A unique way of marketing your business.

You have a site that you need to get traffic to.  You use the traffic exchanges and have just a few hits that work.  The problem is that you aren't using the right page in the traffic exchanges.  What you need is a splash page.

With Build A Splash(tm) you can create your splash page for free.

You can also use a splash page to capture leads and help build your list.  These pages are called squeeze pages most of the time because they are have more information than a splash page has.  You can use the Instant Squeeze Page Generator to create a professional sqeeze page.



In this lens you will learn some about creating splash pages and how to use them for marketing your business.

To learn more on making a splash page visit the
Making Splash Pages lens.

The most popular place that splash pages are used is in traffic exchanges. You can find a list of different traffic exchanges at Traffic Exchange Promoting.

Please rate this lens on how well its help you learn more on splash pages.

Creating your own splash page. 

No HTML required.

Making a splash page isn't that hard. All you have to do is come up with some catchy phrase. You may be thinking that this is wrong. In the past that may have been. Now there is a new Splash Page Generator that you can use for FREE to create your splash page.
There is no need to create a splash page from scratch anymore. Just fill in a form and your code is generated for you.
Build A Splash(tm) helps you with your splash building needs.

You will need to have a site to host your new splash page that you create. If you don't have hosting service you can check out Global Domains International.

If you don't want a hosting site you can great a splash page and have it hosted at Splash Page Maker.

When creating a splash page you should create an intense phrase that hints to the view about the product. This build interest to the view and makes them want to get more information.

A clever way of doing this is by simply telling a little about the site and then stop at the right time.
For instants:

Bob "The Teacher" Jenkins redesigned Squidoo Secrets
Click here for more information.

or

7 Secrets To Increase Your Lens Ranking.
Get the answers and more.

Another thing to consider with the creation of splash pages is adding a picture of yourself or at least adding your name. This is called branding and lets you become known. One site that is well known for this is Affiliate Funnel. Their thing is "Promote You".

Be effective, not revealing.

You want the viewer of your
splash page to visit your site
and not just pass your it by.

You must show a little that is
offered but not so much that they
know what your site is about.

Add a powerful sentence
that gets attention.

Use specific phrases like
"7 secrets", "10 hot tips"

When you click through a splash page
find out what made you click.

"All traffic exchange users
need to be promoting
with a splash page."

Marketing your splash page. 

You created a splash page and now you need to get it seen. The best place to start is with Traffic Exchanges. Splash pages are popular in Traffic Exchanges because of the limited amount of time for your page to be seen.

There are many other ways you can use splash pages.
You can use them just about anywhere you would an affiliate page. The difference with a splash page is that it is unique and allows branding.

If you promote your splash page like you would an affiliate page, you will get more people to click
to your affiliate page.

There are some things to take note of when using splash pages.
    Make them unique.
    Promote yourself. (have your picture/name shown
    Keep them short.
    Give them action attention. (Grab the viewers attention.)
    Use an autoresponder form to convert them to a splash page. (helps with list building)


Make a Splash Page here and have it hosted.

Improving your Splash Page Marketing. 

Get better results through tracking.

Testing your splash pages helps find out what is working and what is not. One of the ways to find out which splash page to use is to use split-testing. With split-testing you can setup a page that will rotate through different pages and tracks the click-though rate of each page.

Add2it's Goto System is a good tracking system that allows your to use split-testing.

Their are videos to help you learn more about how to setup split-testing for your pages. You can even try the system for free. The one time offer is well worth purchasing so you aren't limited on the amount of pages you can track.

When you track your splash pages you will know if you need to change your splash page around. It has been proven that simple changes can create a major change in the click ratio.

Another idea for tracking is to use a heatmap.
Heatmap tracking tracks where on the page your views have clicked. One of the easiest to use scripts is called ClickHeat by LabsMedia.

Which do you prefer? 

Splash pages are just a simple page that links to a landing page.

Squeeze page is a simple page that tries to capture the views name and email address.

Do you prefer to use splash or squeeze pages?

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Splash page

Squeeze page

YvetteMason says:

It's a great way to build your list of 'possibility thinkers'!

Posted February 10, 2009

 
 
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Leave your comment.

Lensmaster

johnrapp wrote...

Sweet lens!

You obviously know what you're doing, please come by and tell me what you think of my new lens:

Affiliate Internet Marketing University.

I just put up a comment box, so swing by and say hello!

Your best friend,

John Rapp
Personal Internet Marketing Coaching & Support

ReplyPosted April 27, 2009

Lensmaster

extradw wrote...

Good Information...Thanks! extradw

ReplyPosted December 14, 2008

Lensmaster

beachbum_gabby wrote...

Well done lens about Splash Page Marketing, never heard it before but this looks interesting. Thanks for the heads up!

ReplyPosted September 25, 2008

Lensmaster

LifeChangesNetwork wrote...

Vegas, The service that I have at BuildASplash.com is free. There is always going to be some kind of selling even if it is just a one time offer. The hosting,internet access, and domain names aren't free so there is some kind of need to justify the cost otherwise the service will not last.

There is no obligation to buy anything!
If you ever need help I am glad to put my time in to helping you because I know what it is like to need help. I do have limits though as time is money.

ReplyPosted January 21, 2008

Lensmaster

teeray wrote...

I 'Stumbled' you - this is a GREAT lens. Excellent run down of how splash pages work. Awesome resources offered, too.

I've had some of these resources as well, but struggled to make them fit together.

Thanks so much for taking the time to create this lens!

ReplyPosted December 09, 2007

 
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