Splash Page Marketing

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A unique way of marketing your business.

You have a site that you need to get traffic to.  You use the traffic exchanges and have just a few hits that work.  The problem is that you aren't using the right page in the traffic exchanges.  What you need is a splash page.

With Build A Splash(tm) you can create your splash page for free.

You can also use a splash page to capture leads and help build your list.  These pages are called squeeze pages most of the time because they are have more information than a splash page has.  You can use the Instant Squeeze Page Generator to create a professional sqeeze page.



In this lens you will learn some about creating splash pages and how to use them for marketing your business.

To learn more on making a splash page visit the
Making Splash Pages lens.

The most popular place that splash pages are used is in traffic exchanges. You can find a list of different traffic exchanges at Traffic Exchange Promoting.

Please rate this lens on how well its help you learn more on splash pages.

Creating your own splash page. 

No HTML required.

Making a splash page isn't that hard. All you have to do is come up with some catchy phrase. You may be thinking that this is wrong. In the past that may have been. Now there is a new Splash Page Generator that you can use for FREE to create your splash page.
There is no need to create a splash page from scratch anymore. Just fill in a form and your code is generated for you.
Build A Splash(tm) helps you with your splash building needs.

You will need to have a site to host your new splash page that you create. If you don't have hosting service you can check out Global Domains International.

If you don't want a hosting site you can great a splash page and have it hosted at Splash Page Maker.

When creating a splash page you should create an intense phrase that hints to the view about the product. This build interest to the view and makes them want to get more information.

A clever way of doing this is by simply telling a little about the site and then stop at the right time.
For instants:

Bob "The Teacher" Jenkins redesigned Squidoo Secrets
Click here for more information.

or

7 Secrets To Increase Your Lens Ranking.
Get the answers and more.

Another thing to consider with the creation of splash pages is adding a picture of yourself or at least adding your name. This is called branding and lets you become known. One site that is well known for this is Affiliate Funnel. Their thing is "Promote You".

Be effective, not revealing.

You want the viewer of your
splash page to visit your site
and not just pass your it by.

You must show a little that is
offered but not so much that they
know what your site is about.

Add a powerful sentence
that gets attention.

Use specific phrases like
"7 secrets", "10 hot tips"

When you click through a splash page
find out what made you click.

"All traffic exchange users
need to be promoting
with a splash page."

Marketing your splash page. 

You created a splash page and now you need to get it seen. The best place to start is with Traffic Exchanges. Splash pages are popular in traffic exchanges because of the limited amount of time for your page to be seen.

There are many other ways you can use splash pages.
You can use them just about anywhere you would an affiliate page. The difference with a splash page is that it is unique and allows branding.

If you promote your splash page like you would an affiliate page, you will get more people to click
to your affiliate page.

There are some things to take note of when using splash pages.
    Make them unique.
    Promote yourself. (have your picture/name shown
    Keep them short.
    Give them action attention. (Grab the viewers attention.)
    Use an autoresponder form to convert them to a splash page. (helps with list building)


Make a Splash Page here and have it hosted.

Hosting Splash Pages 

Sites that allow you to create splash pages and hosts them for you.

Splash Page Maker was one of the first site to launch that allowed you to
create a splash page and would host them for you.

This site does have a monthly fee for hosting. To comprimise your expenses
they have created an affiliate program where you can earn by promoting your
splash page as well as their site.

Splash Speaker uses the latest in technology to create a talking splash page. You can even have your affiliate splash links talk by adding them to this system.

To create splash pages it is free to join but to have them talk they do charge a monthly fee. You also get personalization in the traffic exchanges with your splash pages. So you can add the surfers name or traffic exchange name to your splash page. They also have an affiliate program.

Improving your Splash Page Marketing. 

Get better results through tracking.

Testing your splash pages helps find out what is working and what is not. One of the ways to find out which splash page to use is to use split-testing. With split-testing you can setup a page that will rotate through different pages and tracks the click-though rate of each page.

Add2it's Goto System is a good tracking system that allows your to use split-testing.

Their are videos to help you learn more about how to setup split-testing for your pages. You can even try the system for free. The one time offer is well worth purchasing so you aren't limited on the amount of pages you can track.

When you track your splash pages you will know if you need to change your splash page around. It has been proven that simple changes can create a major change in the click ratio.

Another idea for tracking is to use a heatmap.
Heatmap tracking tracks where on the page your views have clicked. One of the easiest to use scripts is called ClickHeat by LabsMedia.

Which do you prefer? 

Splash pages are just a simple page that links to a landing page.

Squeeze page is a simple page that tries to capture the views name and email address.

Do you prefer to use splash or squeeze pages?

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Splash page

Squeeze page

abcwealth says:

Squeeze pages - so my viewers can get more relevant information when it becomes available.

YvetteMason says:

It's a great way to build your list of 'possibility thinkers'!

 

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