Squidoo Co-Branding

Ranked #776 in Squidoo Community, #85,753 overall | Donates to Save the Children

Why not try a Squidoo Front Door?

Squidoo Co-Branding is taking an already successful format and marketing it into different brands. Like SquidBids, SquidVids and SquidWho. Here is a list that I compiled for you to wade through the Co-Branding waters!

Squidoo also uses the term "Front Door" to describe these sites.

What Is Co-Branding?

Co-branding - Wikipedia, the free encyclopedia
Co-branding is a marketing arrangement that associates a single product or service with more than one brand name, or otherwise associates a product with someone other than the principal producer. The typical co-branding agreement involves two or more companies acting in cooperation to associate any of various logos, color schemes, or brand identifiers to a specific product that is contractually designated for this purpose. The object for this is to combine the strength of two brands, in order to increase the premium consumers are willing to pay, make the product or service more resistant to copying by private label manufacturers, or to combine the different perceived properties associated with these brands with a single product.

Examples of Co-Branding

BJ's Wholesale Club - Berkley & Jensen
Costco - Kirkland Signature
JCPenney - Arizona Jeans, Stafford, Towncraft
Kmart - American Fare
Kohl's - apt.9, Croft & Barrow
Target - Michael Graves Design, Cherokee, Market Pantry
Wal-Mart - Faded Glory,
Sears - Kenmore, Craftsman
eBay - eBay Motors

RocketMoms

Rocketmoms is an invite-only gathering of the smartest women on the web, working together to make Squidoo lenses and a whole lot more. Here is a sneak peek at just a few of the lenses they're busy creating.

Want to take the Rocketmom Challenge? Drop me a note and I'll let you know when we're letting more moms in!

Join the RocketMoms on Squidoo.

Loading

SquidLit

SquidLit Write a book review and get paid or donate the money to charity. Pick your Best or Worst book of all time and get busy!

SquidLit Book Reviews

Loading

SquidPaws

SquidPaws Make your pet famous! We all love our animal companions and spend an extraordinary amount of time exploring with them, caring for them, learning from them and just hanging out. This is your chance to dedicate a special page to your favorite pet. Share your adventures together, her favorite toys and snacks, best grooming tools, training tips and more. You can even earn money from your page for you or your favorite charity. For free.

We love our pets!

Loading

SquidQuiz

SquidQuizSquidQuizQuickly create your very own 10 question quiz. So easy, a zombie could do it. If your quiz gets popular enough, you can even earn money from it. For free. Brainssss.

Test your knowlede.

Loading

Learn how to use SquidQuiz

How to create a SquidQuiz
by squidoohq | video info

2 ratings | 357 views
curated content from YouTube

Hey, Monkey Brain!

Hey, Monkey Brain! Where Smart People Go To Argue! Type in something you believe in, like, "Earth was founded by aliens," or "Britney Spears is definitely smarter than a dolphin," or "Evolution is a fact, gravity is just a theory." We'll give you a place to argue about it, for free.

A few Hey, MonkeyBrain Debates.

Loading

Squidoo Co-Branding Poll

Loading poll. Please Wait...

Guestbook

submit

About Me

Loading

Donations - Save the Children

100% of any revenue that comes in through this lens goes to Save the Children.

Save the Children is the leading independent organization creating lasting change in the lives of children in need in the United States and around the world. Recognized for our commitment to accountability, innovation and collaboration, our work takes us

by

bdkz

Bonnie is a Community Organizer here on Squidoo.

She manages the Giant Squid VIP Writers program, organizes the Squidoo charity program and is editor...
more »

Feeling creative? Create a Lens!