Squidoo Co-Branding
Ranked #776 in Squidoo Community, #85,753 overall | Donates to Save the Children
Why not try a Squidoo Front Door?
Squidoo Co-Branding is taking an already successful format and marketing it into different brands. Like SquidBids, SquidVids and SquidWho. Here is a list that I compiled for you to wade through the Co-Branding waters!
Squidoo also uses the term "Front Door" to describe these sites.
Contents at a Glance
What Is Co-Branding?
- Co-branding - Wikipedia, the free encyclopedia
- Co-branding is a marketing arrangement that associates a single product or service with more than one brand name, or otherwise associates a product with someone other than the principal producer. The typical co-branding agreement involves two or more companies acting in cooperation to associate any of various logos, color schemes, or brand identifiers to a specific product that is contractually designated for this purpose. The object for this is to combine the strength of two brands, in order to increase the premium consumers are willing to pay, make the product or service more resistant to copying by private label manufacturers, or to combine the different perceived properties associated with these brands with a single product.
Examples of Co-Branding
BJ's Wholesale Club - Berkley & Jensen
Costco - Kirkland Signature
JCPenney - Arizona Jeans, Stafford, Towncraft
Kmart - American Fare
Kohl's - apt.9, Croft & Barrow
Target - Michael Graves Design, Cherokee, Market Pantry
Wal-Mart - Faded Glory,
Sears - Kenmore, Craftsman
eBay - eBay Motors
Costco - Kirkland Signature
JCPenney - Arizona Jeans, Stafford, Towncraft
Kmart - American Fare
Kohl's - apt.9, Croft & Barrow
Target - Michael Graves Design, Cherokee, Market Pantry
Wal-Mart - Faded Glory,
Sears - Kenmore, Craftsman
eBay - eBay Motors
RocketMoms
Rocketmoms is an invite-only gathering of the smartest women on the web, working together to make Squidoo lenses and a whole lot more. Here is a sneak peek at just a few of the lenses they're busy creating.Want to take the Rocketmom Challenge? Drop me a note and I'll let you know when we're letting more moms in!
Join the RocketMoms on Squidoo.
SquidLit
SquidLit Write a book review and get paid or donate the money to charity. Pick your Best or Worst book of all time and get busy! SquidLit Book Reviews
SquidPaws
SquidPaws Make your pet famous! We all love our animal companions and spend an extraordinary amount of time exploring with them, caring for them, learning from them and just hanging out. This is your chance to dedicate a special page to your favorite pet. Share your adventures together, her favorite toys and snacks, best grooming tools, training tips and more. You can even earn money from your page for you or your favorite charity. For free. We love our pets!
SquidQuiz
Test your knowlede.
Hey, Monkey Brain!
A few Hey, MonkeyBrain Debates.
Squidoo Co-Branding Poll
Loading poll. Please Wait...
Guestbook
submit
-
Reply
-
LaraineRose Feb 3, 2012 @ 5:54 am | delete
- I'm spending some time investigating today. This is interesting. I've never done anything with these specialty built lenses. I'll have to rectify this.
Thank you!
-
-
Reply
-
entertainmenteveryday
Jan 31, 2012 @ 10:09 am | delete
- I had no idea there were so many. Thanks for the info :)
I love SquidPaws and SquidQuiz.
-
-
Reply
-
manlalakbay
Jan 30, 2012 @ 9:22 pm | delete
- The only front doors I used are SquidQuiz and SquidLit. Anyway, this lens is useful for those who do not know that there are other types of squidoo pages. Thanks for this lens. :)
-
-
Reply
-
CountrySunshine
Jan 27, 2012 @ 6:01 pm | delete
- I'd been wondering what Monkey Brain was all about. Thanks for the info!
-
-
Reply
-
webkangaroo
Jan 16, 2012 @ 3:45 pm | delete
- wicked cool lens. this cleared up a number of questions this newbie had. fangs!
-
- Load More
About Me
Donations - Save the Children
100% of any revenue that comes in through this lens goes to Save the Children.
by bdkz
bdkz
Bonnie is a Community Organizer here on Squidoo.
She manages the Giant Squid VIP Writers program, organizes the Squidoo charity program and is editor...
more »
- 206 featured lenses
- Winner of 39 trophies!
- Top lens » Zazzle 101 ... How to make a profit on Zazzle
Feeling creative?
Create a Lens!