Squidoo SEO

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Squidoo Seo

Everyone that has a website, blog, squidoo seo lens, web2.0 property or whatever has to do with the internet and getting a search engine ranking position (serps) has to know the factors of getting ranked.If your not a seo expert try reading here and other sources from the internet for information to get a better idea.Squidoo Seo is for the patient and is a trial and error "game" if your not patient and have some money,seo training can be great for newbies or seo services can come to the rescue.I try to explain some of the ranking factors google uses to rank a squidoo lens and what search engine optimization tips i have read about and use even though i am not an expert.

Squidoo-search engine optimisation SEO

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“With Squidoo seo its like selling hot dogs in the center of New york!(More exposure)”

Keywords in squidoos title tag

Lens Title Tag

Squidoo Lens title tag

Try to stick to your main keywords and don't over stuff the title with the same keywords again and again.That is what's going to show up on google to get traffic aswell and stuffing wont get you ranking higher.Seo experts say a good analogy of your keywords to text is around 25-30%.

Good Example : Nike Shoes at great prices

Bad Example : Nike Shoes buy Nike shoes Nike Shoes sale

Squidoo Lens Keywords in Meta Description

keyword research

Squidoo search engine optimization second most important rule.
Having your main keyword in the meta description (Intro text on your lens) is a great advantage.The better targeted info you have the easier it will be for users to click on your listing.It shows up after the Title tag where you are ranked and is visible to the users so try to keep it clean and easy to understand.

Good Example: The latest releases of Nike shoes . Check out our great products.

Bad Example: Best Nike Shoes Buy Nike Shoes Lowest Price Nike Shoes (for a normal person)



OnlyWire

What I use to find keywords for my lenses

Finding google friendly keywords for your lenses must be your number 1 criteria.
Why?
Because making a great lens without it being found means no traffic-no money.
Keywords tend to be what people search for,the more precise
the more traffic you will be getting.

Market Samurai
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Easy method of finding keywords with Market Samurai

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Keyword density of lens

Some (on forums) say 3-5% of having the main keyword on the page is good.I suggest having them as many times as you can,but only if the page is readable and is not annoying to the reader. Most people think if having the keyword density high on a page makes you rank higher, actually it doesn't its worse.

Keywords in body text of squidoo lens

This is also a must.If you don't have your keywords somewhere in the body text repeatedly the GoogleBot thinks the page is irrelevant.

Freshness of content

seo optimization

Very important.Why? Every time the Googlebot comes and checks your lens it sees something new.Fresh content is best.Updating your content is also advisable.If you cant ,throw a news capsule on the page.

Uniqueness of content

If you copy paste the same content from another website readers will be reading the same thing over and over again.Google will not place you higher then the original site.It might not even rank you anywhere for traffic to get to you.

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Age of lens

anchor text link

The older the better.Google trusts older lens's more.

Domain Registration Length

Having a domain registered for 3 years + has a better chance of ranking because its not a hit and run "reap the fortunes any way i can" black-hat site.Don't be worried about this squidoo is trusted by google.

Quality of website inbound linking

The closer the theme match a site has linking to yours, the higher quality.
The closer the theme match a page has linking to yours, the higher quality.

Nike Shoes--->Nike shoes =Very Very good

Nike Shoes--->Training shoes =Very good

Nike Shoes--->Shoes =Good

Nike Shoes--->Clothes=Medium

Nike Shoes--->Apples=Bad

Relevancy of inbound link page's content
The more relevant the better

Location of link
The easier it is for the user to navigate the better

What are Bad Factors for a lens

Over optimisation

Purchasing links

Selling links

Comment spamming

Duplicate content

Keyword stuffing

Google Panda Update and Squidoo

After some sites had seen large amounts of traffic disappear , webmasters,bloggers and internet marketers were in despair. Not only because of their 'passive' income but because of the future of Googles ranking system and future results.
The culprit was Googles new update called Panda.
Panda is Googles new ranking system for results ,which lowered value for advertising,over-promosional and spam sites giving greater power to what users want content and social networking sites.
It had a rather larger affect on Squidoo similar sites which didn't have alot of article reviewing before publishing.
All sites had come to a point to delete user accounts that had over done their marketing and to moderate their sites more to avoid spamming.
Squidoo was hit aswell not site wide though.And with good moderations is back on track gaining even more google traffic.
This helped alot of Squidoo users that take their time to write great original content giving them a actual boost in rankings.
Don't be worried to link your site,blog or business and market products just dont overdo it.

Dofollow and Nofollow Back links

When you get around trying to build a successful online business be it a e-commerce store, an adsense empire or whatever else you can think of to make money online, you have to go through a few steps to understand the way search engines work and how you rank on certain keywords.Search engines drive free traffic to your site meaning the more you get the better chance you have succeeding. After getting through the beginners section and seeing that building squidoo backlinks is one way in increasing your search engine traffic you have to understand which back links work for gaining in rankings and which just drive traffic.Links are one of the major ranking factors in search engines.

Do follow no follow links

What is a No Follow Back Link?

No follow back links are back links that do not lead the search engine bot towards your site.

no follow links

Disadvantages

They do not have an affect on getting you faster indexed or where you rank.They do not pass link juice either towards your site so you cannot gain PageRank.

Advantages

The one advantage though of having a nofollow link is instant traffic.Even though the search engines do not follow the link somebody browsing around on that site might click on the link and come to your site.(See update 13/12/2012 below)

Matt Cutts about no follow links

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Do search engines follow no follow links?

Google sometimes follows these link as observed in the Google Webmaster tools ,to find out whats on the other end. I have no proof that it helps rank but it must have some importance.As for Yahoo,Bing and Msn I have no proof.



OnlyWire

What is a Dofollow back Link?

Do follow backlinks are back links that are followed by the search engine bot.

do follow links

Advantages

Dofollow links have the power to raise you higher in the search engine results, if your desired keyword is used in the anchor text. They pass link juice helping you gain in PageRank and a very important factor is that they get your site or page indexed faster.

Disadvantages

Sites have become stricter on having dofollow links because of the vast amount of abuse from spammers and black haters giving us a harder time to find them.

How to know if a link is Dofollow or Nofollow?

The easiest way to know if a link is do follow or no follow is by downloading a toolbar that colours the link depending on what it is or underlines nofollow links.I use Seoquakes toolbar that underlines the nofollow links when enabled and firefox seo toolbar is a good option that highlights no follow links in red . Googleing will find you more toolbars than you can imagine.

How to find good dofollow backlinks?

Finding good dofollow backlinks can be rather hard but if you have a toolbar installed when you surf on the internet you can find quite a lot of sites that offer do follow links.Always check to see the Pagerank of the site (home page),this will help you to now how fast the link will be detected(the higher the pagerank the better) and if any link juice will be passed(the Pagerank of the page where the link will be placed matters here not the homepages).Check to also see how many other links are on the page to external pages.(the less the better)

Do follow linking from other article directories

Their are quite a few article directories or user generated content sites like ezinearticles, hubpages ,infobarrel and hundreds more, all you have to do is write an article that has to do with yours lens and make a link towards your lens with your chosen keyword.These links are very powerful giving you instant traffic + better search engine position rankings.


My favorite is wizzley

Wizzley

If you want to get your lens higher on google this will help a lot.

As this is an ongoing topic and a very big one, i will try to update the content regularly and some things i might have left out.

Please feel free to comment

Search engine optimization dvds for your squidoo lenses

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Lens Love Widget

This module only appears with actual data when viewed on a live lens. The favorite and lensroll options will appear on a live lens if the viewer is a member of Squidoo and logged in.

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Guestbook Comments

  • Mar 12, 2012 @ 8:09 pm | delete
    Thanks for the info!

Google News

Lost on Google: Small Businesses Seek Answers After Penguin Update
A post earlier this week, ?SEO, Why You Are Doing it Wrong,? attempted to educate SMB owners about search engine optimization and Google rankings by examining one business who engaged in spammy tactics and was impacted by Penguin.

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