Top Promotional Product Strategies for the new year

2009 is gone and 2010 is here. Now is the time to plan out your strategic use of promotional products. Lets face it your competitors are doing it, the top leaders in your industry probably already have a plan and now is the time for you to plan as well.

There are probably over one million promotional products and that number grows constantly. You need to pick what is going to work best for your business and this page will help you do it quickly and effectively. I am going to point out some of the most effective promotional products you can use for your organization.

Pens - an oldy but a goodie. Lets face it there is a reason that pens are always one of the best selling promotional products. Pens make great promotional item for several reasons. They are frequently used by many different people. They also last a long time and are used year round. Actually there are hundreds of reason for companies to use pens but one more is that they are very easy to set up, purchase and distribute. They are also very affordable and provide a great return on the investment.

Hats - Hats make a great promotional item as well. They are not as popular as pens and that is why 2010 is a great year to start using them. You need to stand out a bit with your promotional product strategy. Hats are also very visible. A hat can be worn in a crowded area and still be quite visible. So where ever your hat is worn people will be able to see your logo or artwork. Again Hats are very affordable and easy to set up and distribute to potential customers.

Green / Environmentally Friendly Products - There is a very large audience that will go crazy for any type of environmentally conscious product. All you have to do is slap your logo on something "green" and distribute it to that community and people will love it and most likely at least check at your company and the services you provide. They are very effective at getting people to ACT and seek out information on your company. Also this line of products is still relatively new and the products tend to stand out on their own. More people will pick up an environmentally friendly product, inspect it, read it and handle it then they will say a hat or pen.

Jackets - More often then not people are wearing a jacket over a shirt. Sure more people choose shirts as a promotional product but very often that shirt is covered up by a jacket. Why not just put your logo on the most often worn outer layer of clothing. This ensures more visibility by potential customers.

Water Bottles - These are great. More and more people are drinking water these days. Some drink it as their primary beverage and will have it with them everywhere they go. Others drink water when they work out or play sports. Regardless water bottles are something that are very portable and are often taken to places were they will be viewed by a large number of people. They last a long time and again are very easy to set up, purchase and distribute. They are also very cost effective.

I could probably list 20 more great products to use in 2010 but for now I suggest you head on over to the best source of Custom Promotional Products and see what you think would work best for you. If you need additional ideas you might want to read the promotional product blog.