Wi-Fi Your World

Whether you own a storefront that is a coffee shop, restaurant, book store or some other high, foot-traffic location, you can become a Wi-Fi hot spot advertiser...and for less money than you might otherwise think.

Ting's Thai Kitchen wanted not only to offer FREE Wi-Fi for their customers, but splash page advertising for local businesses. Why? To draw more revenue for the overall community. And, this they did with help from CDMM - Synergistic Business Marketing. The process began with a wireless router flashed with proprietary software and hooked up to an Internet connection. Then, there was the creation of an online 24/7 web presence on Squidoo.com. See for yourself. Visit Ting's Thai Kitchen.

Scenario 1 - If you are a storefront that would like to become a Wi-Fi hot spot and solely advertise your business, you can do it for a one-time set-up fee of $154.00 and a monthly maintenance fee of only $69.00. Folks will see your ad in the process of logging onto the Wi-Fi. The advertising can be in the form of a display ad, video or both. And, once-a-month it can changed at no additional charge. Plus, you can request marketing feedback. This means you can actually know how often your Wi-Fi ad has been viewed during the course of a month. You can also purchase a Wi-Fi digital photo frame to further promote your business at your storefront. As a show of appreciation for your business, a Squidoo lens will be created for your use and signed over to you.

Scenario 2 - If you are a storefront that chooses to open up your hot spot to other advertisers, you simply have to accumulate a minimum of seven businesses willing to commit to a 3-month contract with CDMM. The cost is a mere $300 ($100/month)made payable in advance. As the host location, you will not only get FREE Wi-Fi for your customers, but for your business as well. In addition, you will receive a Wi-Fi digital frame that will promote both your business and those of your advertisers. This Wi-Fi frame will be remotely programmed. All you have to do is plug the digital frame into the wall socket.

Scenario 3 - If you are a business without a storefront, do not despair. There may be a place within the CDMM Wi-Fi Network that meets your needs. The cost? $300($100/month) for a 3-month minimum contract that is payable in advance.

In all three scenarios, CDMM will assist in the creation of the advertising and the online web presence (Squidoo lens) to go with it. In Scenario 1, the host location owns the account and is responsible for its continuation. In Scenario 2, the host location is responsible for finding the advertisers, but does not own the account. The account is owned by CDMM. That account may need to be moved or closed if advertisers do not continue to support it. In Scenario 3, the advertiser is purchasing splash page advertising space at a Wi-Fi hot spot and receiving a Squidoo lens as an additional benefit.

Whether you need business mentoring or other business-related services - including cost-effective promotion, web design, SEO, photography or video - consulting with a "goto" person is a good idea. Why? Because wikinomics works. The mutually collaborative mindset is the cost-effective, efficient approach. Find out for yourself. Visit Synergistic Business Marketing and make an appointment to speak with me.