Learn about Branding

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Ranked #10,736 in How-To, #108,331 overall

What is Branding?

The Internet created a level playing field for all competitors and competitors need to differentiate themselves to win the customer.

"Branding" is the often subliminal process by which a business uses marketing strategies to get people to easily remember their products or services over a competitors' ... essentially, it's applied psychology.

Is branding an advertising method just used by the large corporations, like McDonalds, General Motors, Pepsi or Coke?  Absolutely not!  Branding techniques can easily be accomplished through a business or store name, logo or slogan. 

On eBay, another easy method of branding is with your listings.  If you use consistent set up, formatting, titles, or phrases in your listings, then customers will be able to identify a listing as your Store very quickly when they see it again.

Bottom line.... you are in competition with thousands of other websites, stand up and be noticed!

Our Branding Strategy 

An example of our primary branding strategy is our store name and logo that we operate our website and other online shops under.

Face it, our business name Katick Supplies is easily forgotten and often misspelled. I put a lot of time into deciding on a new name and logo.

Since I am not a very creative person, I actually held a contest (with a prize LOL) with my online pals to come up with a really unique and easy to remember name. From the name I chose, A Well Dressed Bullet, which I immediately loved, designing our eye catching logo was easy! I combined our catchy new store name with a bullet in a tuxedo!

Business branding tips 

Be sure to include your logo, slogan or other branding technique in everything;

- website
- Etsy Shop
- eCRATER Store
- eBay Store
- eBay Me Page
- listings
- emails
- letterhead
- business cards
- invoices
- newsletters
- envelopes
- packaging
- advertising, etc.

Personal branding tips 

And it doesn't stop at business applications either. You can include branding yourself personally too, such as

- social networking sites photo's
- Squidoo lenses
- avatars on discussion boards
- blogs
- everything you do online

Logo Designs on eBay 

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eBay

Looking for Design Help? 

If you need help looking for someone to design an eBay Store, graphics design, auction templates, click any of the logos below to visit many of the designer's that frequent the eBay Stores Board. Be sure to tell them that you referred by this Squidoo lens!















Also This search is for other template and graphics designer's with items for sale on eBay.

Guestbook Feedback 

Let me know if you found this information helpful or just say Hi

JohannTheDog wrote...

Great tips for eBayers, and other businesses! Good job!

ReplyPosted September 03, 2008

chefkeem wrote...

Thank you, teacher! *****

ReplyPosted March 30, 2008

Lensmaster

dbrossi

For a newbie like myself the list of branding tips alone is helpful. Thanks.

ReplyPosted August 08, 2007

ShawnsBidness wrote...

VIP info for all ebay seller. Even those without stores can brand themselves too! Great lens!

ReplyPosted August 07, 2007

docwoman wrote...

Outstanding! Another excellent lens! :)

ReplyPosted July 30, 2007

 
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About Me on Squidoo 

awelldressedbullet, aka Kathy aka "Pretty Bullet", has been a member since June 14 2007, has rated 1,874 lenses, favorited 838, and has created 200 lenses from scratch. This member's top-ranked page is "I Love Avocados". See all my lenses

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