What is Branding?
The Internet created a level playing field for all competitors and competitors need to differentiate themselves to win the customer.
"Branding" is the often subliminal process by which a business uses marketing strategies to get people to easily remember their products or services over a competitors' ... essentially, it's applied psychology.
Is branding an advertising method just used by the large corporations, like McDonalds, General Motors, Pepsi or Coke? Absolutely not! Branding techniques can easily be accomplished through a business or store name, logo or slogan.
On eBay, another easy method of branding is with your listings. If you use consistent set up, formatting, titles, or phrases in your listings, then customers will be able to identify a listing as your Store very quickly when they see it again.
Bottom line.... you are in competition with thousands of other websites, stand up and be noticed!
Our Branding Strategy
An example of our primary branding strategy is our store name and logo that we operate our website and other online shops under.Face it, our business name Katick Supplies is easily forgotten and often misspelled. I put a lot of time into deciding on a new name and logo.
Since I am not a very creative person, I actually held a contest (with a prize LOL) with my online pals to come up with a really unique and easy to remember name. From the name I chose, A Well Dressed Bullet, which I immediately loved, designing our eye catching logo was easy! I combined our catchy new store name with a bullet in a tuxedo!
Business branding tips
- website
- Etsy Shop
- eCRATER Store
- eBay Store
- eBay Me Page
- listings
- emails
- letterhead
- business cards
- invoices
- newsletters
- envelopes
- packaging
- advertising, etc.
Personal branding tips
- social networking sites photo's
- Squidoo lenses
- avatars on discussion boards
- blogs
- everything you do online
Looking for Design Help?







Also This search is for other template and graphics designer's with items for sale on eBay.
Guestbook Feedback
Let me know if you found this information helpful or just say Hi
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Reply
- JohannTheDog JohannTheDog Sep 3, 2008 @ 7:29 am
- Great tips for eBayers, and other businesses! Good job!
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Reply
- chefkeem chefkeem Mar 30, 2008 @ 3:25 pm
- Thank you, teacher! *****
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Reply
- dbrossi dbrossi Aug 8, 2007 @ 12:23 pm
- For a newbie like myself the list of branding tips alone is helpful. Thanks.
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- ShawnsBidness ShawnsBidness Aug 7, 2007 @ 9:50 pm
- VIP info for all ebay seller. Even those without stores can brand themselves too! Great lens!
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- docwoman docwoman Jul 30, 2007 @ 7:34 pm
- Outstanding! Another excellent lens! :)
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About Me on Squidoo
awelldressedbullet has been a member since June 14 2007, has rated 1,862 lenses, favorited 841, and has created 157 lenses from scratch. This member's top-ranked page is "Turkey Dinner at Kathy's". See all my lenses
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- About A Well Dressed Bullet Website
Our website offers you custom handmade Belt Buckles, Bolo Ties, Bullet Pens, Card Guard Protectors, Clocks, Keepsake Urns, Key Chains, Shotgun Wedding Bar & Party Lights, Zipper Pulls and so much more.Unique gift ideas for hunters, rifle, handgun... view lens -
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A Well Dressed Bullet offers handmade Belt Buckles, Bolo Ties, Bullet Pens, Card Guards, Clocks, Earrings, Key Chains, Party Lights & more, made with...
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