Helping you to succeed

Service by Service
Last updated: 01/07/2012

Help when you need it.

The aim of this Lens is to provide SME's ( Small Medium Enterprises) with help in maximising the potential of the Internet.  Most SME's have limited resources, so here you will find a range of useful information and links to off site support.

As a Squidoo Lensmaster you can join the Group on LinkedIn

You can contact me at Drachsi for more information. If you own a Squidoo Lens, did you know that voting for other people's Lens is also good for your profile? You can vote for this Lens if you like.

Time to make your own Squidoo Lens

How to create a free Lens or webpage

Here is a simple, "Step by Step" guide on how to create your very own, free Squidoo Lens and make some money. Just follow the instructions and you can have your creation live and indexed by Google within a few days.
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Visitors to this Lens coming from....

Squidoo is very international and as only Squidoo members can vote, here are the visitors to this Help for small business lens. If you like the idea of Squidoo, it is free and easy. Here is my self help Lens about creating your first Squidoo Lens.



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So you have a website, what now.

Many, many people make the mistake of changing page names, deleting old pages, restructuring, and even change the site URL.

Once you have put up a page on the Web, you need to keep it up there for ever. Many people may have created a link to it, or the page may have been bookmarked.

When they cannot find the page, they go somewhere else, which means lost business opportunities and maybe bad press coverage or none at all.

With millions of blogs, a bad link is very bad news.

Remember, keep hosting all you old pages.

Want to see where all your old pages are stored?

There are a number of online resources to see which of your pages have been indexed and achieved.

Google offers a Cache service. Type  (example:
cache:http://www.squidoo.com/) into the search box of Google and the last copy of that page will be shown. It will also help in telling you when the page was last indexed. You can do this for most pages on the Internet.

Additional help information is at Google

Want to go further back in time to see all the pages by date, the best link is at this archive site. This can go back a number of years and you can see how your website has developed.

What you can do to get better Page Rankings and found by more people?

Firstly, there are millions of pages and thousands of companies all trying to provide the "Holy Grail" to the number one spot in all the search engines. Face facts, unless you have a great deal of time, spend lots of money, you may never
ever reach that position. But you can have a reasonable level of success if you do a wide range of self promotions.

First you need to check your Title and Meta tags in your webpage. The Title is probable the most important and should reflect what is in the content of the text of your page. Text is still king for all search engines. Still interested in doing it all yourself? here is a link to a professional website specialising in search engine optimisation.

Your hobby or interest is also an opportunity

Mine is, Climate Change reduction

So you have a small business website, and now hopefully, you have created some Squidoo Lenses about subjects that interest you. These can be another method to promote your business. One of the great things about the Internet, is that the more useful information you create, the more chance your website will be shown.

I feel passionate about how we must stop Climate Change. If you have a moment in your busy life, please have a look at my idea to get the world moving towards CO2 reduction, because there is something it it for everybody.
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Ideas and solutions Blog

Ideas and suggestions you can use to enjoy the Internet.
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If you need help.

Helping individuals and companies is my hobby now I have retired. 40 years in marketing and 12years in the Internet area, might be useful to you. You can contact me Support. This is my One to One support page for individuals and companies needing marketing support during these very difficult times.

I promoted a website which is now listed in position 1, 3, 4 in it's category, using a range of techniques, would this be helpful for you?

Business Groups

If you aleady have a business related Lens, these groups might be worth joining. If don't have a free Lens, see the "Step by Step Guide" above.

All non squidoo links will be checked and removed.
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Good to know about Lenses

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Still need some help?

Post a message here and we will try to help, Use the Contact link above.

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  • Reply
    OhMe May 28, 2009 @ 1:41 am | delete
    I enjoyed reading this. I get so tired of seeing stale small business websites. I think Squidoo lenses have a lot to offer a small business.

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If you would like to rate this lens, then you can do so here. 5 is great, but ok I will accept less, but no 0 star please.

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Help links for the smaller business

Website and Lens help
A personal service. If you need help with your Lens or website promotion.
One to One Internet Marketing Help
Internet marketing help for small to medium sized companies. One to One marketing help.

Some books you might consider

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Lensography from Service

It not always what you know, but who you know when it comes to problem solving. Just think, if I can put this amount of effort into promoting myself, what could I be doing for your company.
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Service

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