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Books from Seth's Alternative MBA Program
You can check out Seth's lens for the books they will be reading and discussing...-
Books for the altMBA
-
Here's the list of books we'll be using, updated regularly.
the altMBA OFFICIAL READING LIST
While we recommend reading all of the books in the '77-must reads plus a few extra' Module, this is the official list of the books we will be discussing over the next 6 months.
The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything by Guy Kawasaki
What does it take to turn ideas into action? What more...2 points
On Writing Well, 30th Anniversary Edition: The Classic Guide to Writing Nonfiction by William K. Zinsser
On Writing Well has been praised for its sound adv more...2 points
Presentation Zen: Simple Ideas on Presentation Design and Delivery (Voices That Matter) by Garr Reynolds
Presentation designer and internationally acclaime more...1 point
Made to Stick: Why Some Ideas Survive and Others Die by Chip Heath, Dan Heath
Mark Twain once observed, "A lie can get half more...1 point
All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World by Seth Godin
Every marketer tells a story. And if they do it ri more...1 point
How to Win Friends & Influence People by Dale Carnegie
YOU CAN GO AFTER THE JOB YOU WANT...AND GET IT! Y more...1 point
Outliers: The Story of Success by Malcolm Gladwell
In this stunning new book, Malcolm Gladwell takes more...1 point
Influence: The Psychology of Persuasion (Collins Business Essentials) by Robert B. Cialdini
Influence, the classic book on persuasion, explai more...1 point
First, Break All the Rules: What the World's Greatest Managers Do Differently by Marcus Buckingham, Curt Coffman
The greatest managers in the world seem to have l more...1 point
The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich by Timothy Ferriss
What do you do? Tim Ferriss has trouble answering more...1 point
Getting Everything You Can Out of All You've Got: 21 Ways You Can Out-Think, Out-Perform, and Out-Earn the Competition by Jay Abraham
A trusted advisor to America's top corporations an more...1 point
10 Days to Faster Reading by Abby Marks-Beale, The Princeton Language Institute
Speed reading used to require months of training. more...0 points
Getting Things Done: The Art of Stress-Free Productivity by David Allen
In today's world, yesterday's methods just don't w more...0 points
Competitive Strategy: Techniques for Analyzing Industries and Competitors by Michael E. Porter
Now nearing its 60th printing in English and tran more...0 points
Crucial Conversations: Tools for Talking When Stakes are High by Kerry Patterson, Joseph Grenny, Ron McMillan, Al Switzler, Stephen R. Covey
Foreword by Stephen R. Covey, Author of The 7 Habi more...0 points
Citizen Marketers: When People Are the Message by Ben McConnell, Jackie Huba
""A solid... insightful explanation of h more...0 points
Marketing Metrics: 50+ Metrics Every Executive Should Master by Paul W. Farris, Neil T. Bendle, Phillip E. Pfeifer, David J. Reibstein
Few marketers recognize the extraordinary range of more...0 points
Marshall Goldsmith Interviewed by Jan Schleicher on Inside Business Success: What Got You Here Won't Get You There by Marshall Goldsmith, Jan Schleicher
 Discover a systematic approach to identifying an more...0 points
Making Things Happen: Mastering Project Management (Theory in Practice (O'Reilly)) by Scott Berkun
In the updated edition of this critically acclaime more...0 points
Brain Rules: 12 Principles for Surviving and Thriving at Work, Home, and School (Book & DVD) by John Medina
Most of us have no idea what's really going on ins more...0 points
The Sales Bible: The Ultimate Sales Resource, New Edition by Jeffrey Gitomer
Since its initial publication in 1994, Morrow's ha more...0 points
The Goal by Eliyahu M. Goldratt (BOOK)
The Goal Book. Softcover version. 2004 edition. Th more...0 points
Law 101: Everything You Need to Know about the American Legal System by Jay M. Feinman
The best-selling first edition of Law 101 provided more...0 points
slide:ology: The Art and Science of Creating Great Presentations by Nancy Duarte
No matter where you are on the organizational ladd more...0 points
altStudent of the Week
Check out our altStudent of the week
Each week, we'll be highlighting one of the top altStudents in the altMBA network. Feel free to vote!
altGuestbook
We would love to hear from you how we can make the altMBA program and this squidoo lens better!
THANKS!!!!!
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Reply
- Rex Rex Dec 27, 2008 @ 5:39 am
- I'll volunteer for the discussion on 'The Goal' by Goldratt or at least bring in some other TOC experts. I've also worked with a few David Allen consultants, so we might be able to get one of them to talk with us.
Can I read that many books? Guess we'll find out.
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Reply
- roxallen roxallen Dec 23, 2008 @ 10:43 pm
- Wow - that took a lot of work to pull that together! What an amazing list. I know I'm leading the discussion on 10 Days to Faster Reading to kick us off but I really do love Getting Things Done so I put my vote in for that.
The 77 must-reads
(plus a few extra) Books for the AltMBA from personalmba.com
Let us know your favorites!
Presentation Zen: Simple Ideas on Presentation Design and Delivery (Voices That Matter) by Garr Reynolds
Presentation designer and internationally acclaime more...3 points
See You at the Top: 25th Anniversary Edition by Zig Ziglar
For more than three decades, Zig Ziglar, one of th more...3 points
Made to Stick: Why Some Ideas Survive and Others Die by Chip Heath, Dan Heath
Mark Twain once observed, "A lie can get half more...2 points
Influence: The Psychology of Persuasion (Collins Business Essentials) by Robert B. Cialdini
Influence, the classic book on persuasion, explai more...2 points
All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World by Seth Godin
Every marketer tells a story. And if they do it ri more...2 points
Getting Everything You Can Out of All You've Got: 21 Ways You Can Out-Think, Out-Perform, and Out-Earn the Competition by Jay Abraham
A trusted advisor to America's top corporations an more...2 points
The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich by Timothy Ferriss
What do you do? Tim Ferriss has trouble answering more...2 points
The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything by Guy Kawasaki
What does it take to turn ideas into action? What more...2 points
First, Break All the Rules: What the World's Greatest Managers Do Differently by Marcus Buckingham, Curt Coffman
The greatest managers in the world seem to have l more...2 points
New Rules for the New Economy by Kevin Kelly
A spirited and groundbreaking book in the traditio more...2 points
Getting to Yes: Negotiating Agreement Without Giving In by Roger Fisher, William L. Ury
This is by far the best thing I've ever read about more...2 points
Return on Customer: Creating Maximum Value From Your Scarcest Resource by Don Peppers, Martha Rogers
Internationally acclaimed business gurus and best- more...2 points
Long Tail, The, Revised and Updated Edition: Why the Future of Business is Selling Less of More by Chris Anderson
The New York Times bestseller that introduced the more...2 points
Zig Ziglar's Secrets of Closing the Sale by Zig Ziglar
Ziglar's ultimate sales guide covers creative clos more...2 points
The Republic of Tea: The Story of the Creation of a Business, as Told Through the Personal Letters of Its Founders by Mel Ziegler, Patricia Ziegler
Through a 20-month exchange of faxes, this book ch more...2 points
The Ten Faces of Innovation: IDEO's Strategies for Defeating the Devil's Advocate and Driving Creativity Throughout Your Organization by Thomas Kelley, Jonathan Littman
The author of the bestselling The Art of Innovatio more...2 points
Software Project Survival Guide (Pro -- Best Practices) by Steve McConnell
The author of the classics "Code Complete&quo more...2 points
The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything by Guy Kawasaki
Free at ChangeThis. What does it take to turn idea more...2 points
The Cathedral & the Bazaar: Musings on Linux and Open Source by an Accidental Revolutionary by Eric S. Raymond
Free on this page. The Cathedral & the Bazaar more...2 points
Marketing Myopia (Harvard Business Review Classics) (Harvard Business Review Classics) by Theodore Levitt
Free on this page. What business is your company r more...2 points
The Cluetrain Manifesto: The End of Business as Usual by Christopher Locke, Rick Levine, Doc Searls, David Weinberger
Free on this page. From four of the liveliest pers more...2 points
THE ART OF EXCEPTIONAL LIVING By Jim Rohn by Jim Rohn
Begin by making your life a work of art. You don't more...1 point
Getting Things Done: The Art of Stress-Free Productivity by David Allen
In today's world, yesterday's methods just don't w more...1 point
How to Win Friends & Influence People by Dale Carnegie
YOU CAN GO AFTER THE JOB YOU WANT...AND GET IT! Y more...1 point
On Writing Well, 30th Anniversary Edition: The Classic Guide to Writing Nonfiction by William K. Zinsser
On Writing Well has been praised for its sound adv more...1 point
The Design of Everyday Things by Donald A. Norman
Donald Norman's best-selling plea for user-friendl more...1 point
Universal Principles of Design by William Lidwell, Kritina Holden, Jill Butler
Whether a marketing campaign or a museum exhibit, more...1 point
Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant by W. Chan Kim, Renée Mauborgne
Winning by Not Competing: A Fresh Approach to Stra more...1 point
How to Lie With Statistics by Darrell Huff
Darrell Huff runs the gamut of every popularly use more...1 point
Citizen Marketers: When People Are the Message by Ben McConnell, Jackie Huba
""A solid... insightful explanation of h more...1 point
Wave Rider: Leadership for High Performance in a Self-Organizing World by Harrison Owen
What began forty years ago as a journey of explora more...1 point
The Seven-Day Weekend: Changing the Way Work Works by Ricardo Semler
Email and paperwork have invaded homes. Most peopl more...1 point
Psycho-Cybernetics, A New Way to Get More Living Out of Life by Maxwell Maltz
Positive wisdom and helpful insights on how to be more...1 point
Maverick: The Success Story Behind the World's Most Unusual Workplace by Ricardo Semler
A Brazilian executive's success story describes ho more...1 point
Snow Crash (Bantam Spectra Book) by Neal Stephenson
Only once in a great while does a writer come alon more...1 point
The Story of B by Daniel Quinn
The Story of B combines Daniel Quinn's provocative more...1 point
The Black Swan: The Impact of the Highly Improbable by Nassim Nicholas Taleb
A black swan is a highly improbable event with thr more...1 point
The SPEED of Trust: The One Thing That Changes Everything by Stephen M.R. Covey
From Stephen R. Covey's eldest son comes a revolut more...1 point
First Things First by Stephen R. Covey, A. Roger Merrill, Rebecca R. Merrill
I'm getting more done in less time, but where are more...1 point
The 7 Habits of Highly Effective People by Stephen R. Covey
In The 7 Habits of Highly Effective People, author more...1 point
Tribes: We Need You to Lead Us by Seth Godin
A tribe is any group of people, large or small, wh more...1 point
10 Days to Faster Reading by Abby Marks-Beale, The Princeton Language Institute
Speed reading used to require months of training. more...0 points
StrengthsFinder 2.0: A New and Upgraded Edition of the Online Test from Gallup's Now, Discover Your Strengths by Tom Rath
DO YOU HAVE THE OPPORTUNITY TO DO WHAT YOU DO BEST more...0 points
Lead the Field by Earl Nightingale
IF THE GRASS IS GREENER ON THE OTHER SIDE... It' more...0 points
The Effective Executive: The Definitive Guide to Getting the Right Things Done (Harperbusiness Essentials) by Peter F. Drucker
What makes an effective executive? The measure of more...0 points
Bit Literacy: Productivity in the Age of Information and E-mail Overload by Mark Hurst
Bit Literacy is essential reading for anyone who h more...0 points
The Creative Habit: Learn It and Use It for Life by Twyla Tharp
All it takes to make creativity a part of your lif more...0 points
The Simplicity Survival Handbook: 32 Ways To Do Less And Accomplish More by Bill Jensen
In the Simplicity Survival Handbook: 32 Ways To Do more...0 points
Cut to the Chase: and 99 Other Rules to Liberate Yourself and Gain Back the Gift of Time by Stuart R. Levine
DECIDE WHAT NOT TO DO# 46 TEACH PEOPLE HOW TO USE more...0 points
Making Things Happen: Mastering Project Management (Theory in Practice (O'Reilly)) by Scott Berkun
In the updated edition of this critically acclaime more...0 points
Results Without Authority: Controlling a Project When the Team Doesn't Report to You -- A Project Manager's Guide by Tom Kendrick
How to take control of teams and projects even whe more...0 points
Crucial Conversations: Tools for Talking When Stakes are High by Kerry Patterson, Joseph Grenny, Ron McMillan, Al Switzler, Stephen R. Covey
Foreword by Stephen R. Covey, Author of The 7 Habi more...0 points
Sources of Power: How People Make Decisions by Gary Klein
"Most studies of decision-making treat humans more...0 points
Everyday Survival: Why Smart People Do Stupid Things by Laurence Gonzales
The author of the life-changing bestseller Deep Su more...0 points
Product Design and Development by Karl T. Ulrich, Steven D. Eppinger
This book presents a set of product development te more...0 points
The Goal by Eliyahu M. Goldratt (BOOK)
The Goal Book. Softcover version. 2004 edition. Th more...0 points
Lean Thinking : Banish Waste and Create Wealth in Your Corporation, Revised and Updated by James P. Womack, Daniel T. Jones, James Womack, Daniel Jones
Expanded, updated, and more relevant than ever, t more...0 points
Indispensable: How To Become The Company That Your Customers Can't Live Without by Joe Calloway
A five-step strategy for turning a commodity into more...0 points
The Sales Bible: The Ultimate Sales Resource, New Edition by Jeffrey Gitomer
Since its initial publication in 1994, Morrow's ha more...0 points
The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies by Chet Holmes
Chet Holmes has been called "one of the top 2 more...0 points
Bargaining for Advantage: Negotiation Strategies for Reasonable People 2nd Edition by G. Richard Shell
The award-winning guide to business negotiation us more...0 points
3-d Negotiation: Powerful Tools to Change the Game in Your Most Important Deals by David A. Lax, James K. Sebenius
Stuck in a "win-win versus win-lose" deb more...0 points
The new business road test: What entrepreneurs and executives should do before writing a business plan (2nd Edition) (Financial Times Series) by John Mullins
'You may have capital and a talented management te more...0 points
Bankable Business Plans: Second Edition by Edward G. Rogoff
The secrets behind creating compelling and success more...0 points
Ready, Fire, Aim: Zero to $100 Million in No Time Flat (Agora Series) by Michael Masterson
Whether you're thinking about starting a new busin more...0 points
Getting Started in Consulting, Second Edition by Alan Weiss
Declare your independence with the new, completely more...0 points
12: The Elements of Great Managing by Rodd Wagner, James K. Harter
12: The Elements of Great Managing is the long-awa more...0 points
Marshall Goldsmith Interviewed by Jan Schleicher on Inside Business Success: What Got You Here Won't Get You There by Marshall Goldsmith, Jan Schleicher
 Discover a systematic approach to identifying an more...0 points
Growing Great Employees: Turning Ordinary People into Extraordinary Performers by Erika Andersen
"If life were fair, employees would be perfec more...0 points
45 EFFECTIVE WAYS FOR HIRING SMART: How to Predict Winners and Losers in the Incredibly Expensive People-Reading Game by Pierre Mornell
People are the most valuable asset in today's fier more...0 points
Judgment: How Winning Leaders Make Great Calls by Noel M. Tichy, Warren G. Bennis
"With good judgment, little else matters. Wit more...0 points
The New Leader's 100-Day Action Plan: How to Take Charge, Build Your Team, and Get Immediate Results by George B. Bradt, Jayme A. Check, Jorge E. Pedraza
The New Leader's 100-Day Action Plan, and the incl more...0 points
The Halo Effect: ... and the Eight Other Business Delusions That Deceive Managers by Phil Rosenzweig
Much of our business thinking is shaped by delusio more...0 points
The Essential Drucker: The Best of Sixty Years of Peter Drucker's Essential Writings on Management (Collins Business Essentials) by Peter F. Drucker
Father of modern management, social commentator, more...0 points
Ethics for the Real World: Creating a Personal Code to Guide Decisions in Work and Life by Ronald A. Howard, Clinton D. Korver
We often make small ethical compromises for " more...0 points
Purpose: The Starting Point of Great Companies by Nikos Mourkogiannis
In Purpose, world-renowned thought leader Nikos Mo more...0 points
Competitive Strategy: Techniques for Analyzing Industries and Competitors by Michael E. Porter
Now nearing its 60th printing in English and tran more...0 points
Seeing What's Next: Using Theories of Innovation to Predict Industry Change by Clayton M. Christensen, Erik A. Roth, Scott D. Anthony
A Framework for Predicting Industry Winners and Lo more...0 points
Learning from the Future: Competitive Foresight Scenarios
"Scenarios are now a part of every successful more...0 points
Innovation and Entrepreneurship by Peter F. Drucker
Peter Drucker's classic book on innovation and en more...0 points
The Myths of Innovation by Scott Berkun
How do you know whether a hot technology will succ more...0 points
Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage by Daniel Esty, Andrew Winston
From the Publishers Weekly review: "Two exper more...0 points
Essentials of Accounting (9th Edition) by Robert N. Anthony, Leslie K. Breitner
For courses in Introductory Accounting. This progr more...0 points
The McGraw-Hill 36-Hour Course In Finance for Non-Financial Managers by Robert A. Cooke, Robert Cooke
A fully revised guidebook on the basics of account more...0 points
How to Read a Financial Report: Wringing Vital Signs Out of the Numbers by John A., CPA Tracy
Hidden somewhere among all the numbers in a financ more...0 points
Turning Numbers into Knowledge: Mastering the Art of Problem Solving by Jonathan G. Koomey
Full of tools, tricks, and tips for solving proble more...0 points
Show Me the Numbers: Designing Tables and Graphs to Enlighten by Stephen Few
Tables and graphs can more adequately communicate more...0 points
Marketing Metrics: 50+ Metrics Every Executive Should Master by Paul W. Farris, Neil T. Bendle, Phillip E. Pfeifer, David J. Reibstein
Few marketers recognize the extraordinary range of more...0 points
Web Analytics: An Hour a Day by Avinash Kaushik
Written by an in-the-trenches practitioner, this s more...0 points
The 80/20 Principle: The Secret to Success by Achieving More with Less by Richard Koch
How anyone can be more effective with less effort more...0 points
Your Money or Your Life: 9 Steps to Transforming Your Relationship with Money and Achieving Financial Independence: Revised and Updated for the 21st Century by Vicki Robin, Joe Dominguez, Monique Tilford
Revised and Updated In an age of great economic un more...0 points
The Millionaire Next Door by Thomas J. Stanley, William D. Danko
The incredible national bestseller that is changi more...0 points
The Lazy Person's Guide to Investing: A Book for Procrastinators, the Financially Challenged, and Everyone Who Worries About Dealing with Their Money by Paul B. Farrell
THE LAZY PERSON'S GUIDE TO INVESTING offers an unu more...0 points
The Bogleheads' Guide to Investing by Taylor Larimore, Mel Lindauer, Michael LeBoeuf
The Bogleheads' Guide to Investing is a slightly i more...0 points
Work Less, Live More: The Way to Semi-Retirement by Bob Clyatt
Ready to pursue the rest of your life? Get going w more...0 points
It's Not About the Money: Unlock Your Money Type to Achieve Spiritual and Financial Abundance by Brent Kessel
What do the latest financial thinking and ancient more...0 points
Money and Power: The History of Business by Howard Means
Where there's greed and ambition, you'll find . . more...0 points
Brand New : How Entrepreneurs Earned Consumers' Trust from Wedgwood to Dell by Nancy F. Koehn
Until Josiah Wedgwood, Britons ate from wood and p more...0 points
Founders at Work: Stories of Startups' Early Days (Recipes: a Problem-Solution Ap) by Jessica Livingston
For would-be entrepreneurs, innovation managers or more...0 points
Business, Second Edition: The Ultimate Resource (Business : the Ultimate Resource) by Basic Books
The "Business Bible" that captured the i more...0 points
Think and Grow Rich!: The Original Version, Restored and Revised by Napoleon Hill
Think and Grow Rich!: The Original Version, Restor more...0 points
How to Stop Worrying and Start Living by Dale Carnegie
This book can change your life! Through Dale Car more...0 points
by MarkHoroszowski
I want to help people.
One in two Americans suffer from a chronic health condition. By empowering volunteers, better con... (more)















































































































