TO IGNORE, OR NOT TO IGNORE...
...That is the question! Whether 'tis nobler in the mind to suffer the slings and arrows of outrageous fortune. Or to take arms against a sea of troubles, and by opposing end them?
As an Amazon marketplace seller with a couple of years experience of selling on Amazon full time I often get frustrated and annoyed by the seemingly constant price slide caused by senseless underpricing (slings) and pricing software (arrows). I am not alone in suffering the frustration caused by these slings and arrows as is witnessed by the constant discussion of the subject in various amazon seller discussions. Rather than perpetuate the argument about the morals of various pricing strategies and the use of software for automatic re-pricing, I have decided to create this page to allow amazon sellers to publish and refer to a list of those who appear to use software to either undercut or match the prices of the lowest item.
Feel free to use this list for whatever reason you prefer. Personally I see this becoming a valuable resource for amazon sellers, whether they are the small hobby seller, or the full time seller. It is not to name and shame, it is purely to give you an idea of which sellers will match your price, and which will uundercut. Though I will also include a vote list for the undercutting section so that users may vote for their least popular competitor!
I do also intend to provide this facility for american users but as I have no knowledge of that market I will not be able to verify information posted.
If a seller feels they have been, either, wrongly entered onto this list, or in the wrong category, or has actually stopped using pricing software feel free to use the coments section to enter details and amendments will be made.
Users do not have to register with squidoo to comment or vote, though if you do wish to post URL's in comments, or create your own squidoo lenses, register by clicking this link
Contents -
How to use this list :: How to submit info
UK Undercutters :: USA Undercutters
UK Pricematchers :: USA Pricematchers
Supporters :: GuestBook
Supporters websites
Your Own Online Bookstore
AMAZON.COM
Submissions are welcome from amazon.com, please use the guestbook to submit entries, or if you are a squidoo member submit directly to the USA lists.
Thank You
USA Undercutters :: USA Pricematchers
How to use this info
If you price manually you may want to decide not to undercut these sellers as undercutting them will be a fairly pointless exercise and only give you an advantage for a few hours.
Remember sellers do change their seller names, and new sellers are constantly appearing so do keep checking back here, or subscribe to the RSS feed by clicking on "Grab this list"!
This information cannot be guaranteed to be accurate, but where there are inaccuracies please do inform me so I may correct them.
How to submit!
The easiest does not require you to register, just use the guest book to submit the seller id, with URL to their seller page, your entry will then be checked and added to the list. Please include details such as feedback in star & percentage. Your post to the guestbook will not be published, but your info will be, allowing you to remain anonymous.
The other is to register with squidoo, then you can submit links directly, though they will be checked before being published. Being a squidoo member will also allow you to vote published links up and down, as well as lot of cool other things such as make money making pages or pages to promotoe your own website! Join using this link
UK UNDERCUTTERS
This list is of sellers on Amazon.co.uk who, apparently, regularly use pricing software to undercut their competition.
Please add to this list using the format http://www.amazon.co.uk/seller/Seller_ID replacing the seller id with the sellers name. The Display will just show the sellers name and will provide a link to the seller page on amazon. Feel free to add comments, such as their feedback score, either stars, % or total, though this is not necessary. If you wish to state by how much they seem to undercut by please do so, also if you suspect them re-pricing daily or more often please mention this too.
http://www.amazon.co.uk/seller/wob2007
wob2007 - Undercuts by 10%, usually daily3 points
http://www.amazon.co.uk/seller/awesome_books_001
awesome_books - Undercuts by a penny, at least daily2 points
http://www.amazon.co.uk/shops/value_books_of_norwich
value_books_of_norwich 99% 4.9stars, undercuts by a penny1 point
http://www.amazon.co.uk/shops/Daleside_books
Daleside_Books (formerly bookrobatics) - 95% Appears to use software to undercut by 5p, does seta minimum price1 point
http://www.amazon.co.uk/seller/bookwormbookshop
bookwormbookshop - Undercuts by a penny, usually daily0 points
http://www.amazon.co.uk/shops/browseforbooks
browseforbooks - 94% 4.7star feedback, only New stock, min price set on each item, undercuts by a penny several times, daily.0 points
http://www.amazon.co.uk/shops/booksetsextra
booksetextra - 98% 4.8star feedback - undercuts by 3p several times daily0 points
http://www.amazon.co.uk/shops/marthas_bestbooks
marthas_bestbooks - 99% 4.9stars - no min prices, across all listings, undercuts by 1p several times daily0 points
http://www.amazon.co.uk/shops/the-next-chapter
the-next-chapter 99% 4.9stars - min price set, mainly new, undercuts by penny, several times daily0 points
http://www.amazon.co.uk/shops/disctrade
disctrade - Mostly new, Mainly CD's & DVD's undercuts by penny, (BUT NOT ON ALL LISTINGS ??) several times dai...0 points
http://www.amazon.co.uk/shops/anybookltd
anybookltd - 94% 4.7 stars, undercuts by a penny regularly0 points
http://www.amazon.co.uk/shops/trueway-books
trueway-books - 97%, 4.9stars, undercuts by a penny regularly, though does appear to have a minimum price set0 points
http://www.amazon.co.uk/shops/browns-books
browns-books - 92% 4.7stars, mainly new stock, seems to undercut randomly, any insight into a pattern would be appreciated.0 points
http://www.amazon.co.uk/shops/renegade_book_community
renegade_book_community - 96% 4.7stars, appears to use software to price/undercut by a penny0 points
http://www.amazon.co.uk/shops/chaineys-books
Chaineys-books - AKA houghtonwinnie, 96% Appears to use software to undercut by a penny. Also makes spurious claim -"25% proceeds of asle...0 points
http://www.amazon.co.uk/shops/the_next_chapter
the_next_chapter - 100% 5stars, uses software to undercut by a penny0 points
http://www.amazon.co.uk/shops/snazal-uk
snazal-uk - 97% 4.8stars, selling new books, undercutting by a penny0 points
UK Amazon Price Matchers
A list of UK sellers who use software to match the lowest price. Please add to this list using the format http://www.amazon.co.uk/seller/Seller_ID replacing the seller id with the sellers name. The Display will just show the sellers name and will provide a link to the seller page on amazon. Feel free to add comments, such as their feedback score, either stars, % or total, though this is not necessary.
This list will be arranged in alphabetical order only.
#1
http://www.amazon.co.uk/seller/fairandfast
Price matches across conditions New against Used, and sub conditions, re-prices daily.1 point
#2
http://www.amazon.co.uk/shops/aardvarkremainders2
92% 4.6stars, Mainly New stock, Price matches down to 1p, but prices don't appear to go upwards, only down ! Price matches, several times daily0 points
#3
http://www.amazon.co.uk/seller/the_book_garden
99% 4.9stars, matches prices on listing, occasional use of software to match prices (2 or 3 times a month) though will check a large number of suggest...0 points
Amazon Sellers in Support of this list!
Add you seller id
Why not support this with a link to your seller page on amazon.
Please use the format - http://www.amazon.co.uk/seller/seller_id
Feel free to leave a few words of support, or just a blatant plug for items in your store!
Please Note, offering public support to this list does not mean the supporter contributes information to it. All information is posted anonymously, this page has also been transfered to someone who does not sell on amazon tomaitain and publish.
I have been asked by some supporters if they could sponsor this list or advertise their website on this page. I am more than happy to add a module of supporters websites. Squidoo is very well placed on search engines and submitting you website may well increase traffic and search engine ranking.
All I ask is that people who wish to submit their website join Squidoo through this link, if not members already, and submit their websites in this module. You will also be able to write ashort description of your site.
http://www.amazon.co.uk/seller/the_book_garden
Where books grow on trees!0 points
http://www.amazon.co.uk/seller/limtededitions
I really wish I'd spelt my seller id correctly now!0 points
http://www.amazon.co.uk/seller/mascottm
mega-seller, prices matches against Americans at very silly prices.0 points
Supporters Websites
Got your own website? Want to show your support of this list? Add your link here!
There is no cost for showing your support, add your website will hopefully increase your traffic as well as increasing your search engine ranking.
If you are not a squidoo member it is requested you join so that you mayy add directly to this list. Please join through This Link. Joining will also allowyou to create your own pages where you can further promote your website and products.
#1
The Book Garden - Where Books Grow On Trees
The Book Garden - Where Books Grow On Trees, books of all kinds and types, delivered swiftly to your door0 points
#2
Swift Books
Swift Books is a UK based bookseller. We sell used and new, collectible and readable. All our books are held on our premises so we can ship promptly f...0 points
Reader Feedback
Leave comments of support or critiscm, names of sellers you're not sure if they are using pricing software but suspect they are. Been wrongly submitted or placed in the wrong category? This is where to request changes!
Or even have a moan about why you think undercutting prices is a valid business strategy!
Philotes (Carol Argyris) wrote
Thanks for this initiative. I list relatively few books and have tended to undercut, driven by fear of being subsumed by the mega-listers. The rational comments here (the intelligent ones I might provocatively suggest) have given me the courage to list at the price I feel my books are worth.
Posted September 27, 2007
Helena wrote
Why on earth would anyone waste their time with this silliness? Why not get out and buy some interesting books instead? Some of us need to feed our families, pay the rent etc. We can't all be "gentlemen" booksellers, living off our retirement (teachers?) pensions. Stop this bleating please.
Posted September 10, 2007
wrote
Hi!
Awesome lens, 5 stars from me and even i have a lens i think it will be useful
Posted September 04, 2007
luke wrote
to...Anon of August 21st
How can you expect to take legal action when you haven't the guts to identify yourself???
Posted September 02, 2007
wrote
Thanks for the support swift books. The idea of this list isn't for buyers, so far looking at the traffic all the visitors are from book selling forums. It's purpose is mainly for those who would like to know which sellers are likel to undercut them when pricing on amazon so they can be ignored.
Posted September 02, 2007
wrote
Although I support the list - in much the same way as I'm anti-Tesco - I don't see what it will achieve. Other than telling buyers who the cheap sellers are, of course ...
Posted September 01, 2007
wrote
Hi anon, thanks for your honesty, and also understanding the purpose of this list. Though am sure many other sellers would disagree that they win by ignoring you, more that they aren't prepared to compete. For all to win price cutting would have to be consigned to history.
Posted August 29, 2007
anon wrote
I am one of those listed in this list, please make sure you but us on your ignore list, hence we wont cut price - this way everyone wins.
Posted August 29, 2007
Long Neck wrote
Hi, this looks really good. I would also be interested to see on here a list of sellers whose prices can be relied upon as being good fair market value, so that when presented with a list of prices varing greating, the less experienced bookseller can decide where to price.
Posted August 22, 2007
Get Your Own Online Bookstore
Great Stuff on Amazon
Essential Books For The Book Seller
A list of books that are essential reading for the book seller. Please feelfree to add your own
The Long Tail: Why the Future of Business is Selling Less of More by Chris Anderson
Probably the most interesting analysis of the long tail effect of selling, particularly relevent to the book seller on amazon!0 points
Online Bookselling: A Practical Guide with Detailed Explanations and Insightful Tips by Michael E. Mould
Most of this info is available freely online, but for those who prefer a hard copy - This book has everything you need to start your own home-based online bookstore and more. It covers: where to buy the books worth reselling, the various available online marketplaces and the advantages/disadvantages of each, how to price and grade your books, how to safely store your books with ease of locating them in mind, how to plan your business, the legal structures of online bookselling businesses, in-sta...0 points
The Home-Based Bookstore: Start Your Own Business Selling Used Books on Amazon, eBay or Your Own Web Site by Steve Weber
Steve Weber's book is probably themost respected intro to online bookselling - Want to discover the most profitable, lowest-risk idea for your home business? It's selling used books online, which is growing 33 percent annually, according to a new study by U.S. publishers. Learn how to start your business part-time, then expand at your own pace. This step-by-step guide, written by one of the most successful and highly rated sellers on Amazon and eBay, includes everything you need to know:0 points
Selling Used Books Online: The Complete Guide to Bookselling at Amazon's Marketplace and Other Online Sites by Stephen Windwalker
Not as popular as Steve Webers book, but still has plenty of good reviews0 points
Submissions from amazon.com sellers are welcome
Undercutters on Amazon.com
Please submit url's of seller pages using this format - http://www.amazon.com/seller/seller_id, it would also be useful to indicate the sellers feedback score in % and stars.
http://www.amazon.com/seller/Internationalbooks
Internationalbooks - 97% 4.7stars, reprices daily, undercuts by 1cent on matching condition,0 points
Pricematchers on Amazon.com
Please submit url's of seller pages using this format - http://www.amazon.com/seller/seller_id, it would also be useful to indicate the sellers feedback score in % and stars.
Useful Links
These Links are agreat resource for any seller on Amazon.
Have a useful link you wish to share? well add it here!
Amazon Marketplace Profit Calculator
A great tool to calculate the amount you receive a more...0 points
Build Your Own Amazon aStore Tutorial - A Step By Step Guide to Building Your Own Amazon aStore
Join Amazon Associates and learn how to make money more...0 points