On career day at school, not one child says, "I want to be a network marketer when I grow up". However, many people became network marketers because it can be an answer to the "work place" problems. Unfortunately, 97% of people who set out to become a network marketer fail. Mainly, because mlmers spend time doing ineffective marketing tactics such as passing out flyers, making out friends and family lists and prospecting everyone in sight. Even worst, they went broke trying to stay in business waiting for the big residual checks to kick in. That was the life of a network marketer.... until now.

Industry experts, Ann Sieg and Mike Dillard, took the world by a storm with their e-books, The Renegade Network Marketer and Magnetic Sponsoring. Both expert leaders explain why writing a name list, tacking up flyers and chasing people to join an mlm business didn't work very well. They introduced a new model for the MLM business called attraction marketing----using smart marketing to attract a target group of people. Attraction marketing reverses the process of prospecting by having a target group chase the network marketer vs. the network marketer chasing them. MLMers are chased instead of being the chaser!

Traditional businesses have used attraction marketing for years but the MLM industry stayed away from this method because this type of marketing was too expensive. An average network marketer couldn't afford an advertising budget or marketing campaign nor did an mlmer have the skills to put together an effective marketing campaign....until recently.

The Internet made marketing cost effective for the average person. With this trend of Internet marketing---also called social marketing and Web 2.0, an average mlmer can do a huge amount of marketing for very little or no cost at all and became very successful. In addition, with this new model a network marketer has a system in place where they can monetize----building cash flow while prospecting. Monetization allow a mlmer to afford to stay in business vs. spending a lot of time with a prospect and/or downline with no or little compensation.

Understanding and agreeing with the attraction marketing plan is only part of the equation. Where do someone learn to implement the new model into their network marketing business? Luckily, changes on the internet allows a mlmer with little or no technical skills to get some training in a reasonable amount of time and have an effective marketing campaign giving them major results.

Renegade University is a step-by-step training program and guide to attraction marketing. You'll learn everything about attraction marketing and the essential components needed for implementing this new model into your networking marketing business.