How to Become a Squidoo Charity

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How can NonProfits get donations from Squidoo?

Squidoo was founded by Seth Godin for one purpose, to raise a hundred million dollars for charity. To do this Squidoo would like to help NonProfits raise money, drive traffic to your website and spread your story about your charity.

According to Seth and Megan, Squidoo, so far has funded schools and libraries being built in Nepal, pet shelters in Ohio, juvenile diabetes research coordinated in New York and a gym for underprivileged kids in New Jersey. These are just a few of the many charities and charitable projects supported.

Squidoo makes it easy for people to raise money for a charity they care about.

Squidoo Makes Charity Fundraising Easy 

Squidoo makes it easy for people
to raise money for a charity they care about.

What is Squidoo? 

Squidoo is a website designed to make it easy for anyone, for free, to set up a single page on a topic he or she knows or cares a lot about. Advertising revenue is shared with these content creators, and some of it is given to charity.
  1. Squidoo is a free web service
    Squidoo lets you send traffic to your blog or your corporate website or to sites that deserve attention.
  2. Squidoo is a fast-growing community of thousands of people who build web pages or "lenses."
    People make web pages or lenses about any topic at all from their business, travels, hobbies, to favorite books, tips on dog training or anything else that strikes a fancy.
  3. Each lens earns a royalty from the page's Google ads and affiliate commerce.
    Squidoo encourages people to donate their royalties to any of the 90+ charities that we work with.
  4. Squidoo also donates 5% of their overall revenue (that is revenue, not profits) to charity.
  5. So, Squidoo is a free service that makes money for charity.

Squidoo's Commitment to NonProfits 

Squidoo is dedicated to helping their partner nonprofits empower their own support bases by providing a new, quick, free way to contribute, and giving nonprofits branding and outgoing links on pages built by their friends and members.

Every day, the pages built on Squidoo earn money for charity. Those little bits of donations, the spare change or microdonations add up over time. Some Squidoo lenmasters have donated more than $5,000 to charity.

If 500 people made 1 lens that generated $1.00 per month that would equal $500 per month or $6,000 per year. That's a lot of money that is coming from Squidoo and going to a charity!

Image: Squid Microdonations. © Kirsti A. Dyer. Some Rights Reserved. Jar of Coins, Cris DeRaud. Saving. Royalty Free Use.

All it takes is 10 minutes... 

In just 10 minutes your supporters can be spreading the word about your good work, generating a dime or a dollar a day and making a difference in the world.

Why you should sign up as a Squidoo NonProfit Partner 

By signing up as a Squidoo Nonprofit partner, it is easy for Squidoo lensmasters to donate royalties to you, for free. Squidoo then sends you a check via PayPal, every month, forever.

More importantly, NonProfits can empower existing supporters to contribute to your cause in a new, free way simply by building a Squidoo lens about any topic they would like.

In just 10 minutes your supporters can be spreading the word about your good work, generating a dime or a dollar a day, and making a difference in the world.

All of this is for free. No catch.

Image: Squidoo Charities. © Kirsti A. Dyer. Some Rights Reserved.

Fundraising with Microdonations 

Charities are increasingly aware of the new opportunities of Org 2.0.

Squidoo nonprofit partners understand that every page someone builds on Squidoo can start sending microdonations, for free, forever, instantly.

Megan Casey
Editor in Chief, Squidoo

Microdonations that Make a Difference 

Microdonations are charitable donations that are generally under $10.

"Nearly half of our lensmasters are donating their royalties to charity," said Megan Casey, Squidoo's Editor in Chief.

"Microdonations are in. One by one, our members are revolutionizing the way philanthropy exists on the web. It's really exciting to watch them making a difference in real people's lives."

Source: PRLeap. February 10, 2007. Squidoo Pioneers Support of Microdonations to Worthy Causes. PRLeap.com

 

Make a Squidoo Lens for Your Charity for Free. No Catch.

What are the Benefits for Squidoo NonProfits? 

More Traffic, Support, Exposure and Royalties
  1. Increased Traffic
    Squidoo helps Nonprofit Partners get their web pages discovered. Google and search engines love handbuilt, personalized pages.
  2. Increased Support
    Squidoo helps empower existing supporters to contribute to your cause in a new, free way by building a Squidoo lens about any topic they'd like. Charity members and supporters can build charity pages, each recommending something they care about, pointing the traffic and the proceeds back to the NonProfit Partner Charity.
  3. Increased Exposure
    Squidoo helps NonProfit Partners get in front of NEW potential supporters. Every page built for the charity has the chance of introducing your work and increasing exposure to new web searchers.
  4. Increased Royalties
    By signing up as a Squidoo nonprofit partner, Squidoo lensmasters and charity members can donate royalties to the charity for free. Every day pages build on Squidoo earn money for charity. Squidoo sends the charity a check via PayPal, every month, forever.

 

Squidoo enables extraordinary people
to painlessly engage in philanthropy.

Ready to Apply Now? 

In order to qualify as a Squidoo NonProfit Charity all Squidoo nonprofits must be registered 501(3)c organizations under the IRS.

To apply to become a Squidoo nonprofit partner, please send an email to charity [at] squidoo.com.

Include the following information:
  • 1. Your About Us lens (With a link to your organization's website and details) .
  • 2. Sign up for PayPal and tell us which email address you want your donations to go to.
  • 3. Sign up for our charity newsletter.
  • 4. Whip up a logo and blurb to be used on the Squidoo website.

 

Making A Difference Has Never Been Easier

Need some more convincing? How about some quotes from happy Squidoo NonProfits. 

Don't take our word for it. Here are some of the happy things that delighted nonprofits have said about all the money Squidoo sends them.
  1. Squidoo is an Excellent Way to Tell the Story
  2. Squidoo is Exciting Stuff
  3. Squidoo Donations Helped to Build a Computer Room for Kids

Squidoo is an Excellent Way to Tell the Story 

We've found Squidoo to be an excellent way to tell the story of an important cause, in our case microfinance, and we're especially pleased to join the list of nonprofits that Squidoo lensmasters can contribute lens revenues to.

Ken Liffiton
Lens for the Grameen Foundation

Microfinance - Empowering the world's poorest people
Microfinance is often considered one of the most effective, flexible, and sustainable strategies in the fight against global poverty.

Squidoo is Exciting Stuff 

Squidoo's creative and generous spirit continues to support Acumen Fund in more ways than you even know.

This is exciting stuff and I can't thank you enough.

Jacqueline Novogratz
Acumen Fund

The Acumen Fund
Acumen Fund is a non-profit global venture fund that uses entrepreneurial approaches to solve the problems of global poverty.

Squidoo Donations Helped to Build a Computer Room for Kids 

Thanks to contributed donations from thousands of Squidoo lensmasters, Room to Read has built a computer room for kids in Kheri Kalan.

John Wood
Room to Read

Room to Read - Harry Potter Headquarters
Room to Read - Harry Potter Help us raise $10,000 for Room to Read.

More information for Nonprofits 

Need more information?
Squidoo Partner Nonprofits
Quotes from happy Squidoo Partner Nonprofits.
NonProfits - Get Donations From Squidoo
More information for Nonprofits on Getting Donations From Squidoo.
Squidoo Nonprofit Partners
The list of Squidoo's Nonprofit Partners.

Sign up to be a Squidoo Charity 

Kimberly, the Community & Charity Organizer on Squidoo explains the new system for becoming a Squidoo Non-Profit.

Now that You're a NonProfit - Taking the Next Steps 

First, congratulations on becoming a Squidoo NonProfit.
  1. The first step is to make a lens about your NonProfit.
  2. The next step is to tell your members about becoming a Squidoo NonProfit and encourage them to make lenses that benefit your NonProfit using your Charity's headquarters page.
  3. The final step is to spread the word to others about your NonProfit page on Squidoo.

Need to figure out how to Squidoo? 

Learning how to make a web page or lens for Squidoo can be easy if you follow the directions in the free eBook, Calamari! The Official How to from Squidoo.

This eBook takes you through lens making process from the beginning to publishing and then promoting.

This free "How to" resource is a complete guidebook to help people understand Squidoo. The eBook was written by the people who know Squidoo best, founder Seth Godin and Editor in Chief, Megan Casey.
The free guidebook to Squidoo: Calamari!
Seth's lens page for the free guidebook to Squidoo: Calamari!
Calamari! The Official How to from Squidoo
The direct link to the pdf file of the free Squidoo how to.

How to Make a Lens 

Lenses that will help you to make your first lens.

The Squidoo Featured Charities 

The list of Squidoo Featured Charities.

All of Squidoo's Charities and NonProfit Partners 

The complete list of Squidoo's NonProfit Partners.

Blog Posts on Squidoo NonProfits 

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The Squidoo Answer Deck 

Hundreds of pages of useful answers. Run by community experts

The Squidoo Answer Deck is a series of lenses created by the people who know Squidoo the best, the people who use Squidoo day in and out, the lensmasters.

The Squidoo Answer Deck comes from the community experts. There are hundreds of lenses with FAQs, how-to's, tips and tricks about using Squidoo from the Squidoo experts.

More Answer Deck Lenses on Charities 

FAQ: Donating to Charity
Squidoo is a great way to earn money for charity. This lens will answer our most frequently asked questions about how you can send money to charity.
Make A Lens, Make A Difference
This lens is your guide to fundraising or spreading awareness on Squidoo.
What are the Squidoo Charities?
Squidoo has partnered with dozens of incredible charities and nonprofits, who are leading the Org 2.0 revolution to harness the power of the Internet to raise funds for charity.
Who are Squidoo's Charities and NonProfit Partners?
Squidoo.com currently supports more than 90 nonprofit organizations, from the country's most popular causes right down to tiny local animal shelters. This lens focuses on all of the Squidoo Charities and NonProfit Partners.
What can I do for charity?
Squidoo can do some amazing things - it gives lots of people a platform on whatever they choose. Did you know it can also do great things for charities? Lensmasters can raise awareness for their favorite cause and raise money to boot.
What is the Squidoo Charity Fund?
The Squidoo Charity Fund is a general charity fund on Squidoo. The fund was developed for those lensmasters who want to donate their royalties to charity but are unable to decide which one.
Creating a Group to support a charity
Welcome to Creating a Group to Support a Charity class. Here you will find not only a written tutorial of how to create a group to support a charity, but I've included a video tutorial as well.

Time for a little Q&A 

Post your questions on the Squidoo Charities and NonProfit Partners below.

I'll do my best to answer them for you here.

submit

P.S. Still stuck? 

Drop by our SquidU.com forum. Ask for help, don't be stingy, be sure to smile, and we're betting someone will come to the rescue.

Created by a Squidoo Activist 

The How to Become a Squidoo NonProfit Charity lens was created by one of the Squidoo Activists as one of a series support lenses with information for the Squidoo Activists.

This series of Charity Focused Answer Deck Lenses were developed to help these Champions for Charity to do even more for charities and NonProfits using Squidoo.

Benefiting the Squidoo Charity Fund 

This lens benefits the Squidoo Charity Fund, created for lensmasters who want to donate their royalties to charity, but can't decide where to send them.

Doesn't that make you feel good?

Image: Squid Donating. © Kirsti A. Dyer. Some Rights Reserved.

by Comfortdoc

Kirsti A. Dyer MD, MS, FT is a respected physician, an expert in life challenges, loss, grief and bereavement, professional health educator, professor...

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