Blackhat Internet Marketing

#948 in SEO & Affiliate Marketing

Rating:

(by 11 people) Your rating:

Blackhat Explained

To the average internet marketer and webmaster, the world of blackhat internet marketing is a shady, hidden world spoken of in whispers and half-truths!

Well it's time to bring things out into the open, dispel some myths and open your eyes to the possibilities.

Blackhat techniques are just shortcuts. Methods for quickly building large numbers of websites, creating large numbers of backlinks and generally tricking the search engines into sending you all the targetted traffic you could want!

There is nothing illegal about any of these techniques although they are considered unethical in the stricter whitehat circles where anything that bends the rules of the search engines is considered a mortal sin! It's upto you whether you choose to accept the authority of the search engines to dictate what is right and wrong or whether you prefer to make your own rules and live by your own standards.

Blackhat Site Building

Mass Building or Mass Generating Websites

When I talk about building blackhat sites I'm not talking about a bit of keyword stuffing on otherwise whitehat sites, I'm talking about sites which are automatically generated with thousands of keyword optimized pages containing content automatically scraped, spun or generated.

This can be done either using whitehat platforms such as Wordpress or Joomla and using tools to automate the creation of sites and delivery of content or with purpose made tools designed with mass production in mind.

Typically you would build a number of subsites on each domain, each with several hundred pages. This means that each domain can target 10s of thousands of keywords, including misspellings on each page can push this up into the millions!

So what do you do with these sites? Well for a long time the main use for mass generated sites has been making money from Adsense clicks. The two things go together hand in hand - simply by adding a few lines of code you can make money from any site in any niche. But things ain't what they used to be with MFA's or Made For Adsense Sites. Average click values have dropped considerably and the ever present risk of losing your Adsense account increases every day. There's still plenty of money to be made with Adsense and it's a great way to get started, but you can do better...much better!

The next step up the income ladder is using mass generated sites to display ads for affiliate products, when you see that you could be making $50 or more commission per sale it's easy to see why! Of course it's not as easy as Adsense otherwise everyone would be doing it. The biggest difference is you will need to find worthwhile affiliate products to promote in each niche but once you have found a few good products you can build as many sites as you like promoting them.

If you have your own products you can funnel traffic to them from mass generated sites. Imagine being able to have pages for every single possible keyword phrase combination (and misspellings and typos) relevant to your products and customers!

"But, DaGrip", I hear you cry "I can't link to my lovely whitehat site from a grubby blackhat site, it'll get me deindexed from the search engines for sure!"

Well no, I wouldn't link directly to a site I care about from a blackhat site either. What I would do is place ads for my products on mass generated sites and use various techniques such as redirects to make sure that anyone clicking on the ads lands on my sales page but the search engine spiders can't see the url being linked to. If I wanted to be extra careful then I would put another site between the blackhat sites and the whitehat site, simply by placing a sales page on a seperate domain and linking to that from the mass generated sites.

Blackhat promotion techniques will have to wait until another time...if you can't wait you could always download my free book - Blackhat Explained.

Blackhat vs Whitehat - Have your say

Do you think blackhat marketers are dirty cheats or do you think there's nothing wrong with taking shortcuts and exploiting the search engines for profit?

Calling all blackhat marketers and whitehat zealots - time for a no holds barred discussion of the pros the cons the rights and the wrongs!

Do you think blackhat marketers are dirty cheats or do you think there's nothing wrong with taking shortcuts and exploiting the search engines for profit?

Fetching blurbs now... please stand by

All's fair in business and marketing!

rodwambold says:

Many of the methods are not harmful to others and really make good business since.

My opinion is that as long as they are not harming others let it roll.

You would really be surprised at who uses these methods in there business model.

Posted June 04, 2008

rodwambold says:

Many of these methods are not harmful to others and you would be surprised who uses these in there business model. They are effective and really make good business since as long as they are not harming others (that's my opinion).

Posted June 04, 2008

ArmChairShopper says:

Google? Who's that?

Oh No!, They're not dead yet?

I shot Google in the arse long ago when they became the equivalant of AT&T of the old 'ma bell' days. I wonder why the US Fed's don't take up a legal campaign against Google as they did with Bill Gate's & MicroSoft.

Generally, if you use a search engine, you'll end up dealing with Google in some way, shape, or form. Directly or in-directly.

Sure, exploit, stick-it-to-em, or whatever you need to do to

Posted June 04, 2008

scooter123 says:

An Edge, is an Edge. Use it if you can! Worry about the ethics later when you're counting your $$$money$$$...lol

Posted May 02, 2008

BFuniv.com says:

"Liberty consists in doing what one desires." - John Stuart Mill

I don't use black hat, yet. But rules and guidelines are not laws. And Jefferson said something to the effect that it is not just ok to break unjust laws, but a duty.

You take a risk, and you will hurt no one but yourself if you fail. Sounds reasonable to me.

"Timid men prefer the calm of despotism to the tempestuous sea of Liberty." ? Thomas Jefferson

Posted March 31, 2008

InternetJunkie says:

Google has disappointed a lot of whitehats lately, nothing wrong with getting a bit of extra help!

Posted February 11, 2008

Stick to the rules, Google knows best!

Petee says:

Using BH techniques just creates short term gains. After doing this for 9 years I would rather waste my time with WH there are too many unique techniques in using WH that one really never needs to dabble in BH. I know a few webmasters playing with BH that trashed a few domains when they got deindexed.

Posted September 16, 2008

essjayar says:

Blackhat can bring in the short term profits but as you say don't use them on your main site. It's easy to have multiple identies on the web, so if you do want to dabble, experiment, or play - just make a new site at a new host.

Some black hat methods actually become accepted "white hat" in the long term, some will get you dropped as soon as the search engines catch on. Just remember what the search engines are for : to connect searchers to content. If you can provide that content then you'll win :)

Posted August 19, 2008

tdove says:

It's black hat marketers that make it so difficult for the rest of us white hats.

Posted January 26, 2008

1 of 1 page

Blackhat Explained Feedback

SaSeoPete

5 stars for you! Great lens, very informative!

Pete
Basic SEO Tips

Posted September 15, 2008

SaSeoPete

5 stars for you! Great lens, very informative!

Pete
Basic SEO Tips

Posted September 15, 2008

We have been always told that blackhat is something that is not ethical in the world of Internet Marketing but if somebody can explain the other side of blackhat, maybe this can be a big help to anyone who wants to succeed in their respective online businesses. The information that you have ironed out and spread all over this lens of yours is truly amazing and anyone who wants to excel in Internet Marketing should start from here! Great work, Da Grip!

- Mark " NASCAR personal checks " Serra

Posted June 29, 2008

DailyCash2u

I will definetly use this information to my advantage. Great Lens! check out mine and let me know what you think please here: Make A Living Fromy Your Home Computer Cash Gifting Earn Make A Living Fromy Your Home Computer Good Luck to you and your future Success my friend...

Posted June 28, 2008

John Hughes

Great lens! I gave you five stars. come visit my lens "The Affiliate Conspiracy" and say hello!

Posted June 02, 2008

1 of 2 pages

Blackhat Links Voting (Plexo)

Here are some links, you can vote on them if you like...

^#1

Vote Up

Vote Down

Blackhat Explained

Blackhat Explained - Free book explaining blackhat site building techniques and blackhat promotion and link building techniques.1 point

^#2

Vote Up

Vote Down

YACG Pimped* - The tools and support you need to succeed!

YACG Pimped provides you with all you need to start mass building highly optimized content rich websites quickly.1 point

^#3

Vote Up

Vote Down

The YACG Report - Free Book

The YACG Report - Free book explaining how you can use the YACG sitebuilding and content generation tool for profit.0 points

New Poll Module

Loading poll. Please Wait...

Here's my favorite link:

Blackhat Explained