A lens for Boomer Babes!
Baby Boomers (technically, those born between 1946 and 1962) make up, at almost 80 million, the largest generational demographic today. And, among Boomers, women not only outnumber men but also influence as much as 80% of household purchase decisions, from food and finance to travel and technology.
What You'll Find Here
- Boomer Babe Video on YouTube
- I value women over 40
- Boomer Babe Tina Sizzles at the Grammys
- Tina Sizzles at the Grammys
- Send a Card to Your Favorite Boomer!
- Boomer Babe Music
- Tina Turner
- Join the BALANCE CLUB
- Staying Healthy
- The Boomer Health Library
- What's your story?
- Where do you fit in?
- Boomer Resources
- The Future for Boomer Babes
- The Boomer Library
- For women only!
- Great Stuff for Boomer Women
- Remember When?
- Great Stuff for Boomer Women
- Good reads for Boomer Women
- A Few of My Favorite Chick Flicks
- Boomer Babes Chick Flicks
- Boomer Women Movies
- The Fun Department
- Post your thoughts here about this lens or about Boomer Babes
- The Boomers Rock Lenses
- Baby Boomer Lens of the Week Contest - Nominate & Vote right here!
Boomer Babe Video on YouTube
Trendy Clothes for Boomer Women
Several retail initiatives are targeting a big-spending but tough crowd: boomer women. WSJ's Teri Agins reports.





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I value women over 40
by 60 Minutes Correspondent Andy Rooney (CBS)
As I grow in age, I value women over 40 most of all. Here are just a few reasons why:A woman over 40 will never wake you in the middle of the night and ask, 'What are you thinking?' She doesn't c are what you think. If a woman over 40 doesn't want to watch the game , she doesn't sit around whining about it. She does something she wants to do, and it's usually more interesting. Women over 40 are dignified. They seldom have a screaming match with you at the opera or in the middle of an expensive restaurant. Of course, if you deserve it, they won't hesitate to shoot you if they think they can get away with it. Older women are generous with praise, often undeserved. They know what it's like to be unappreciated.
Women get psychic as they age. You never have to confess your sins to a woman over 40. Once you get past a wrinkle or two, a woman over 40 is far sexier than her younger counterpart. Older women are forthright and honest. They'll tell you right off if you are a jerk if you are acting like one. You don't ever have to wonder where you stand with her. Yes, we praise women over 40 for a multitude of reasons. Unfortunately, it's not reciprocal For every stunning, smart, well- coiffed, hot woman over 40, there is a bald, paunchy relic in yellow pants making a fool of himself with some 22-year old waitress. Ladies, I apologize. For all those men who say, 'Why buy the cow when you can get the milk for free?', here's an update for you. Nowadays 80% of women are against marriage. Why? Because women realize it's not worth buying an entire pig just to get a little sausage!
Boomer Babe Tina Sizzles at the Grammys
Turner was given a generous three-song spotlight on Sunday's Grammy Awards, introduced by current hit maker Beyonce, who joined her for Proud Mary. Two songs were central to Turner's 1980s comeback, What's Love Got to Do With It and Better Be Good to Me.
Her stage presence brought to mind James Brown in his later years several steps slower, but capable of moves suggesting a famously energetic routine. And the high heels and skintight, low-cut outfit also necessitated some careful choreography and gentler steps.
IBN Live
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Tina Sizzles at the Grammys
Send a Card to Your Favorite Boomer!
I'll pay for the first 2!
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We can show you how to send your personalized greeting cards for less than $1.00 each! Each card includes your personal message in your handwriting with your signature but you will never have to touch the card. We do all the busy work. We stuff the envelope, add postage and mail the card for you.
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Boomer Babe Music
I'll list links to some of my favorite music. You can vote on your favorite out of my list and add your own. If you don't have a lens to list, just let me know in the Guestbook!
John Lennon
2 points
Elvis Presley
1 point
John Hartford
John Hartford the Storyteller! I fell in love with more...0 points
Melissa Etheridge
0 points
Carly Simon
0 points
David Bowie
English singer, songwriter, actor, multi-instrumen more...0 points
Sarah Brightman
Very often, fans of Sarah's latest works are surpr more...0 points
Israel Kamakawiwoole
0 points
Eva Cassidy -- SongBird
By the time the pure, powerful voice of Eva Cassid more...0 points
Tina Turner
Join the BALANCE CLUB
Staying Healthy
Learn about PHENOLMENAL! BALANCE - our break-through phenol-rich beverage.
SEE WHAT'S PHENOLMENAL!
- PHENOLMENAL
- From The Balance Company - people and investors from Whole Foods, Aveda, 24 Hour Fitness and more.
The Boomer Health Library
Vote for your favorite or add another.
The Armchair Athlete: Fitness for Baby Boomers and Other Rebels by Thomas Denes
Reclaim your youthful body by using a new, engagin more...0 points
WHATEVER! A Baby Boomer's Journey Into Middle Age by Beverly Mahone
WHATEVER! A Baby Boomer's Journey Into Middle Age more...0 points
What's your story?
I know you have one!
| beeobrien
I think I'll be a boomer babe from now on. I'm feeling sassier already. I'm adding this lens to my featured lenses at Cool Gadgets for Baby Boomers. Posted April 29, 2008 |
| EvieJewelry
yes also a boomer Posted March 11, 2008 |
| bitsdawg
I still feel 19. But I wish I still looked like Tina Turner. Oh well, age happens. Join the Over 50 lens too! Posted March 01, 2008 |
|
Evelyn_Saenz
What a great lens. 911 brought fear and mistrust to our lives. One wonders how to bring back love and trust. By just opening our eyes we will notice however that Love Actually is All Around. Posted February 17, 2008 |
| MarvaDasef
Hey, great site. I just worked up a new lens but this looks far better. I just got tired of seeing everything pitched to kids who could be our grandchildren. What the hell do they know? Posted July 12, 2007 |
Where do you fit in?
Boomer Resources
- Boomer Women Speak - Dotsie Bregel's invitation for baby boomer women to tell of their experiences through writing.
- Through writing, Dotsie Bregel invites women born in the baby boomer era to speak up and write stories about their experiences in life; friends heal friends.
- National Association of Baby Boomer Women - NABBW - Empowering Women To Explore and Live Their Passions
- Through writing, Dotsie Bregel invites women born in the baby boomer era to speak up and write stories about their experiences in life; friends heal friends.
- Boomer Women Marketing
- Boomer Women Marketing - BOOM: Marketing to the Ultimate Power Consumer-The Baby Boomer Woman (read the first chapter) Our Website Marketing to Boomer Women-Imago Creative, Ageless Marketing - Dav
- Boomer's Cafe - Women's Health
- Where the Baby Boomer's Hang Out - Home Finance Fun Stuff Health Mid-Life Advise TV-Memorabilia Movies Music
- Baby Boomer Women at Midlife :: BOOMERNET :: The Baby Boomers' Surfing Center
- The Baby Boomers' Surfing Center
- The Boomer Broads - Radio For and About Grown Up Women
- Welcome to Boomer Broads with Attitude, a new radio show that will be for boomer women what ESPN is for sports fans. A community. A place to go to laugh, to learn, to whine a little, engage in spirited discussion and to share what it means to be a grown-up woman. We want our weekly radio show an
- The Boomer Project August Newsletter
- In this issue... How Boomer Women Will Rewrite the Rules of Age and Beauty
Boomers: Towards a Higher Marketing Consciousness
Next Wave in the Field Fall Seminar Series The fall schedule of public seminars on learnings from the 2004-III Boomer Marketing Index nationa - Boomers International - Word Wide Community for the Baby Boomer Generation
- Baby Boomer, Boomers, boomer, Oldie Music Love and FRIENDS, Baby Boomers Fun Web Site, Social, History, Time line, Hippies, Vietnam, Veterans
- Girls Gain Schools; Retiring Boomers Face Poverty
- (WOMENSENEWS)
- Seven Things Every Smart Business Needs to Know About Boomer Women
- The savvy marketer who takes the time to understand the Boomer women and to meet her needs will find that targeting the Baby Boomer woman is well worth the effort
- How to Slow Down Your Body's Aging - IntentBlog on Yahoo! Health
- Health News Groups & Boards
The Future for Boomer Babes
The authors emphasized that this cohort of women may end up worse off than their predecessors. Baby boomer women spend more, acquire more debt and are less likely to have traditional pensions, spousal benefits, or retiree health coverage than the previous generation of women, the study found. It also said policy makers have long ignored the needs of women approaching retirement with insufficient resources.
"Baby boomer women are in trouble," writes Paul Hodge, director of the Harvard Generations Policy Program. "Unlike any other time in our nation's history, unless there are dramatic policy shifts, baby boomer women, most particularly minority women, will find their elder years to be a 'never ending' struggle. After selflessly caring for their children and aging parents, a significant number of our country's 40 million plus boomer women will not be able to afford to retire, will fall below the poverty line and experience financial insecurity and poorer health in their later years with limited aid from traditional safety nets."
Women's eNews
http://www.womensenews.org/article.cfm/dyn/aid/2754/context/archive
The Boomer Library
Vote for your favorite book listed here or add one.
For women only!
Vote for your favorite or add another.
WHATEVER! A Baby Boomer's Journey Into Middle Age by Beverly Mahone
WHATEVER! A Baby Boomer's Journey Into Middle Age more...0 points
Remember When?
Great Stuff for Boomer Women
Good reads for Boomer Women
The Greater Generation
Price: $24.95
Contrary to popular thought, the values of the baby boomer generation are alive and well, or so says the very sanguine Leonard Steinhorn, himself a bo... more »
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