Corporate Branding Marketing Advertising

1 - I can do better 2 - Jury's out 3 - Pretty darn good 4 - Splendiferous 5 - Awesometastic by 3 people | Log in to rate

Ranked #3,275 in Business, #79,770 overall

Corporate Branding

From new corporations just starting out or CEO's looking to rebrand their business; this lens is for you.

Corporate Branding 

Build your brand

No matter how large or small your company may be branding is something you have to think about. Even a company that is doing poorly can rebrand themselves to become a much better brand.

Here is a great example of branding based upon a true story about a guy named Mr. Harley and his friend Mr. Davidson. In 1903 they sold the first motorcycle which carried their name. Now you may think life was great after that but there is much more to this story. It took five years before they sold the first bike to a police department. In 1917 about one third of their production went to the military so they weren't always seen by the public in the same way they are today. A lot of races were won using their bikes over the years and this helped to build the brand among race enthusiasts.

In 1969 some free branding assistance came from a Jack Nicholson movie called Easy Rider which featured a Harley-Davidson bike and exposed the brand to the general public in a big way.

Today even the sound that a Harley-Davidson motorcycle makes is part of the branding and has been trademarked. The brand has such a loyal following that people will have the corporate logo tatooed on their body; now that is real branding!

Please watch our video about branding to see some examples of how a good ad agency can help brand your business.

Branding Begins With Logo Design 

Professional Graphic Artists

Our graphic artists all have a minimum of a four year degree in commercial design. We have years of experience in designing logos for corporate clients. Please check out the work of our logo designers.

Of course once you have a logo then the next thing that most business owners will want and need will be professional website designers to make a great first impression on the Internet. A website is critical to every business and when properly designed people will find your website by searching for what you do. If you invest in having a good website made then the website becomes a money maker for your business.

Brochures are important to many business owners but unlike websites brochures don't bring in new clients. A good brochure designers job is to make a brochure that helps you to close the deal. The brochure adds a look of professionalism to your business and helps to make the company look more credible but it is only the website that works like a 24/7 salesperson bringing in new business for you all the time.

Corporate Branding 

Examples of corporate branding

Ad Excellence is a full service advertising agency offering corporate branding.

Corporate Branding

This video by http://ad-excellence.com shows examples of corporate branding. We offer advertising services which use branding to help your business to grow. What our clients receive from us is a cohesive marketing package.

Runtime: 2:12
878 views
1 Comments:

curated content from YouTube

New Guestbook 

Like this lens? Want to share your feedback, or just give a thumbs up? Be the first to submit a blurb!

Advertising, Marketing and Branding Blog Posts from Google 

Corporate Branding

Here are some blogs written by others on the topics corporate advertising, marketing and branding.
Presentation Secrets of Steve Jobs
Whether you're in sales, marketing, advertising or public relations, Steve Jobs has something to teach you about telling your brand story. ...
Soya Marketing Launches
Mark Stein, current SVP of Corporate Development for IAC, will join Levin at Mindspark assuming the role of Chief Strategy Officer. ...
Part II -- Integrating Social Media into the Marketing Plan: Marketing to the ...
It's a conversation among consumers about your product and brand. Social media and the tools to listen need to be leveraged as part of your marketing plan's ...
On Advertising: Why Microsoft ran scared from a Family Guy
Of course it's right that advertisers should seek to place their commercial messages within media environments that match their corporate and brand values. ...

by AdEx

I began making websites in 1995. Now I am the president of a full service Advertising Agency. I also own a Web 2.0 Viral Marketing company. We have a...

(more)

Explore related pages

Create a Lens!