The visual image in branding.
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The importance of the visual image in building strong brands.
Lets discuss the importance of the visual image in building strong brands; and how the image works to involve its audience in making the brand a part of their lifestyle.
Contents at a Glance
Legendary Brands
What makes a brand a legend? What tools and techniques are used by marketers and creatives to inject the dynamism that makes a brand stand way apart from others in its category?If we subtract or illiminate sound, taste, touch and all other factors and focus solely on the visual representation of strong brands do we see anythings in common?
What exactly do the visual images share that makes these brands stand out? Branding today is mainly about lifestyle, involvement, affiliation and personality.
What makes you feel the way you do about your favourite brand(s)?
The Visual Image in Branding
What does this image say to us?
Please comment in "Have Your Say" below... From brannz blog
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Books on Amazon
New Flickr Photos
Have Your Say!!!
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May 7, 2007 @ 12:07 pm | delete
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financegirls
Apr 19, 2007 @ 9:04 pm | delete
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Selected Photos Courtesy
- FreeDigitalPhotos.net
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- freefoto.com
- Free photos.
by Brannz
Hi I'm a postgrad marketing student at Brunel University in London. I am very interested in the value visual images add when marketers and advertising... more »
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