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This is a resource page for Goizueta Business School - Business 438 Managment Consulting. This unique course provides students with the opportunity to work with non profit organizations. The class is divided into teams with each team assigned to a non profit "client." The "consultants'" develop a strategic plan and manage client relationships.
Article about the class - Atlanta Business Chronicle
Highlighted in the ebook TESTIFY (click Bloomberg Marketing)
What Is A Non Profit Organization?
In a nutshell, a Nonprofit corporations is an organization formed for the purpose of serving a purpose of public or mutual benefit other than the pursuit or accumulation of profits.
It is important to know what a nonprofit corporation is not. A nonprofit is not a way for ordinary businesses -- or people -- to shield assets or avoid paying income tax. It is not an alternative business form for any regular type of business.
Congress and the Internal revenue service have determined that only specific types of organizations can qualify to be nonprofit, or tax exempt organizations. ("Tax exempt is the term used for nonprofit by the IRS and most other government agencies.)
Nonprofits are recognized and authorized by Congress (as well as state legislatures), which determined that certain types of enterprises should be free from the burden of having to pay income taxes. It also decreed that society should support and foster many such organizations. In order to accomplish these goals, it established a class of entity now known as a tax exempt corporation, or nonprofit corporations.
In giving these corporations tax exempt status, however, Congress imposed specific requirements and limitations on their activities. The IRS tends to strictly enforce these rules. Failure to "play by the rules" can result in the corporation losing its tax exempt status. These limitations on nonprofit corporation activities and operations are what give them unique needs that often are not well met by service providers to for-profit businesses.
However, a nonprofit corporation is not prohibited from making a profit, but there are limitations on what it can do with its "profits." There also are limitations on how it can make money. For example, if a nonprofit corporation engages in profit-making activities unrelated to its recognized nonprofit purpose, it must set up a separate corporation to engage in that activity or risk losing its nonprofit, or tax exempt, status.
There are any number of reasons that an entity might wish to organize as a nonprofit corporation. For some nonprofits it may be to attract donations that are tax deductible to the donors. Many grant making organizations will only grant money to nonprofit corporations. Other groups may form a nonprofit corporation to take advantage of an applicable exemption from paying income taxes as afforded by the Internal Revenue Code. Source: http://www.not-for-profit.org/
It is important to know what a nonprofit corporation is not. A nonprofit is not a way for ordinary businesses -- or people -- to shield assets or avoid paying income tax. It is not an alternative business form for any regular type of business.
Congress and the Internal revenue service have determined that only specific types of organizations can qualify to be nonprofit, or tax exempt organizations. ("Tax exempt is the term used for nonprofit by the IRS and most other government agencies.)
Nonprofits are recognized and authorized by Congress (as well as state legislatures), which determined that certain types of enterprises should be free from the burden of having to pay income taxes. It also decreed that society should support and foster many such organizations. In order to accomplish these goals, it established a class of entity now known as a tax exempt corporation, or nonprofit corporations.
In giving these corporations tax exempt status, however, Congress imposed specific requirements and limitations on their activities. The IRS tends to strictly enforce these rules. Failure to "play by the rules" can result in the corporation losing its tax exempt status. These limitations on nonprofit corporation activities and operations are what give them unique needs that often are not well met by service providers to for-profit businesses.
However, a nonprofit corporation is not prohibited from making a profit, but there are limitations on what it can do with its "profits." There also are limitations on how it can make money. For example, if a nonprofit corporation engages in profit-making activities unrelated to its recognized nonprofit purpose, it must set up a separate corporation to engage in that activity or risk losing its nonprofit, or tax exempt, status.
There are any number of reasons that an entity might wish to organize as a nonprofit corporation. For some nonprofits it may be to attract donations that are tax deductible to the donors. Many grant making organizations will only grant money to nonprofit corporations. Other groups may form a nonprofit corporation to take advantage of an applicable exemption from paying income taxes as afforded by the Internal Revenue Code. Source: http://www.not-for-profit.org/
Non Profit Resources and Organizations
- Venture Philanthropy Partners
- PP's mission is to concentrate investments of money, expertise, and personal contacts to improve the lives of children and youth of low-income families in the National Capital Region. We do so by helping effective community leaders build strong nonprofit institutions and by cultivating an engaged donor community to generate funding and influence in support of these institutions and of social change.
- Mandel Center For NonProfit Organizations
- The Mandel Center supports the mission of nonprofits through a blend of services and programs that nurture the development and prosperity of nonprofit organizations and their leadership.
- Dorothy A. Johnson Center for Philanthropy and Nonprofit Leadership
- The Johnson Center provides education and data for nonprofits in a variety of ways. Current work includes Knowledge Management, Community Research, Nonprofit Management and Leadership, and University Initiatives.
- Hauser Center For Non Profit Organizations
- Affiliated with Harvard University.
The Hauser Center for Nonprofit Organizations seeks to expand understanding and accelerate critical thinking about civil society among scholars, practitioners, policy makers and the general public, by encouraging scholarship, developing curriculum, fostering mutual learning between academics and practitioners, and shaping policies that enhance the sector and its role in society. - NP Times
- Business publication for non profit management.
- Leader To Leader Institute
- Building leadership in the social sector.
- ePhilanthropy
- The ePhilanthropy Foundation provides a variety of educational services offering access to some of the most up-to-date information about ePhilanthropy.
- Network For Good
- Network for Good is the Internet's leading charitable resource-an e-philanthropy site where individuals can donate, volunteer and get involved with the issues they care about. The organization's goal is to connect people to charities via the Internet-using the virtual world to deliver real resources to nonprofits and communities.
- Links
- More organizations
Management Consulting Resouces
- Deloitte
- Managment consulting firm.
- McKinsey & Company
- Managment consulting firm.
- Management Consulting News
- Publication focused on management consulting.
Marketing Research Resouces
- Survey Monkey
- Online survey tool.
- The Seven Stages of Effective Survey Research
- Article from the American Marketing Association website written by practitioner in the field.
- Qualitative Research Overview
- Article from the American Marketing Association website written by practitioner in the field.
- Quantitative Research Overview
- Article from the American Marketing Association website written by practitioner in the field.
- Principles of Questionnaire Design
- Article from the American Marketing Association website written by practitioner in the field.
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Marketing Resources
- American Association of Fund Raising
- Fund Raising
- Fund Raising Success Magazine
- Fund Raising
- Tips For Fundraising
- Fund Raising
- Jimmy Fund
- Creative event examples
- Marketing For Non Profit Organizations
- Article by Wendy Gray Maynard
- Case Studies
- Case studies and links to marketing articles.
- Directr Mail Marketing For Non Profits
- Article by Lance Winslow.
- Marketing Tips For Non Profits
- Squidoo page on non profit marketing.
- Using The Internet For Non Profit Marketing
- Non-Profits on E: How Non-Profit Organisations are Using the Internet for Communication, Fundraising, and Community Building by Pieter Boeder
This study draws on research and literature from the disciplines of media studies, information technology and marketing theory to construct the argument that non-profit organisations can benefit from new developments in digital media technology and will have to adapt new strategies as a result of these technologies. - Using Second Life For Non Profits
- Post by Beth Kantor.
- Do Gooder TV
- DoGooderTV enables nonprofit organizations to present new videos and existing media assets to new audiences.
- Network For Good Squidoo
- Non profit marketing links and book suggestions.
Books
Robin Hood Marketing: Stealing Corporate Savvy to Sell Just Causes
Amazon Price: $19.96 (as of 07/14/2009) 
Technology
- Tech Soup
- Tech help for non profits.
Blogging For Non Profits
- 4NonProfits
- List of blogs that focus on non profit issues.
- Blogs For Non Profit Orgs
- List of blogs that focus on non profit issues.
- Carnival of Non Profit Consultants
- Posts from consultants to non profits.
- Dollar Philanthropy
- Dollar Philanthropy is an effort to harness the power of the blogosphere to create a network individuals who will donate a single dollar each week to a reputable nonprofit organization.
NonProfits
Some lesser known non profits that we like.
- Been There Clearing House
- An informal clearinghouse where individuals offering in-kind donations and individuals in need can connect. Authored by two "Mommy Bloggers" who are using social media to make a difference.
- Georgia Association of Homes and Services for Children ,
- GAHSC has evolved into 150+ program member association dedicated to supporting those who care for children who are at risk of abuse and neglect.
- Inman Park Cooperative Preschool
- Inman Park Cooperative Preschool (IPCP) strives to develop self-confident, caring, and inquisitive young people. The preschool is a parent-owned and operated cooperative.
- Atlanta Animal Rescue Friends
- AARF works to assist abandoned, abused and stray animals in finding new, loving homes. AARF works with all breeds of dogs and cats. We utilize a network of foster care providers to house the rescued animals, provide them complete medical care, (including spaying or neutering), and then place them into loving permanent homes.
- Decatur Education Foundation
- The Decatur Education Foundation's mission is to nurture and support academic achievement and enrichment opportunities for all of the children and youth of Decatur, Georgia.http://www.beautybecomesyou.org/index.htm
- Beauty Becomes You
- The mission of BBYF is to preserve the dignity and self respect of senior adults through the provision of personal aesthetic care solutions that maintain and improve appearance while lifting self-esteem, building self-confidence and ensuring a strong sense of personal pride.
- Essential2Life
- Essential2Life is an extended family for Atlanta's urban youth. Six days a week for the past decade in Atlanta, Georgia, we have gone where few people care to venture - directly into our city's public housing communities. We deliver Kid's Explosion, an innovative after-school program, to three of the poorest neighborhoods.
- Park Pride
- Park Pride, a non-profit organization that leads and inspires action for parks and greenspace in the metro Atlanta area.
- Zion Hill Community Development Corporation
- Zion Hill Community Development Corporation seeks to promote the revitalization and redevelopment of selected areas in Metropolitan Atlanta, Georgia, and to empower citizens through economic, residential, social, and educational programs.
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