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Where to locate your business?
Do you locate your 'ice cream parlor' at the top of Himalayas to make an earning? But, you can sell hot tea in cold places. Business is to keep you busy to make an earning! All the businesses can not thrive in all places. Business location is very important as it is going to write your destiny.
MATCHING PRODUCTS AND TIME!
This explains that you should locate your business in a place where your products importance is felt. In other words, people should feel about product's scarcity in the place. You can sell water on the travelers' locations and not at the river beds.
People buy hot coffee and tea at the stalls in railway stations. The counter is very busy in the early mornings and moderately busy in the evenings.
I used to tell, in business the prime thing is people and the ultimate also people. You will get a good business only where you get plenty of people moving around your business location.
CROWD THE KEY FACTOR!
You can notice in your city the little boys sell any thing and every thing on the platforms of the busy commercial road. They sell more of colorful plastic toys and simple electronic goods under the flood light of the street in the evening. This is the time when most of the potential customers move.
You can notice all the shops in the commercial street irrespective of the kind of goods are busy and successful.
FOOD FOR THOUGHT! CHEAP AND FAST!
Fast food counters are making hay at the crowded bus stops, railway stations, and amusement parks. In exhibition grounds you can make money by selling only one product like 'Fried Delhi Papads'. Evening food stalls and hotels are busy with cheaper foods in crowded streets of all the cities.
HIGH IN PRICE AND COMFORT!
Go a little far off. You can see less crowd and more spacious buildings. Here, medium sized hotels invite people of medium income stature and give foods with special taste. They provide good space and good food in semi luxurious ambiance. The prices are higher and the people are willing to pay for the food, comfort and the atmosphere.
LUXURY AND SOPHISTICATION PAY OFF!
If you go out of the town where you can find star hotels are located to serve the needs of the rich tourists and business men. They have more space in the lounge and in their heart to express their hospitality. The luxury and sophistication makes them to pay a high bill at a far off place.
RESORTS LOCATED IN REMOTES!
Go still farther at he foot hills, where you can locate your resorts for recreation and recuperation of the people in the week ends or at the end of their business seasons. Let them enjoy the stay with golf practicing, oil massages, mountaineering, and horse riding. They will happily accept your heavy bills and pay with a swipe of their credit cards.
KEY FACTORS FOR LOCATION!
In all businesses you can observe besides the sex, age, income standard etc, crowds of people, their assembling time, their taste on the products, climatic conditions, product's scarcity, their way of spending, luxury or otherwise will decide the place of locating your selected business.
Do you locate your 'ice cream parlor' at the top of Himalayas to make an earning? But, you can sell hot tea in cold places. Business is to keep you busy to make an earning! All the businesses can not thrive in all places. Business location is very important as it is going to write your destiny.
MATCHING PRODUCTS AND TIME!
This explains that you should locate your business in a place where your products importance is felt. In other words, people should feel about product's scarcity in the place. You can sell water on the travelers' locations and not at the river beds.
People buy hot coffee and tea at the stalls in railway stations. The counter is very busy in the early mornings and moderately busy in the evenings.
I used to tell, in business the prime thing is people and the ultimate also people. You will get a good business only where you get plenty of people moving around your business location.
CROWD THE KEY FACTOR!
You can notice in your city the little boys sell any thing and every thing on the platforms of the busy commercial road. They sell more of colorful plastic toys and simple electronic goods under the flood light of the street in the evening. This is the time when most of the potential customers move.
You can notice all the shops in the commercial street irrespective of the kind of goods are busy and successful.
FOOD FOR THOUGHT! CHEAP AND FAST!
Fast food counters are making hay at the crowded bus stops, railway stations, and amusement parks. In exhibition grounds you can make money by selling only one product like 'Fried Delhi Papads'. Evening food stalls and hotels are busy with cheaper foods in crowded streets of all the cities.
HIGH IN PRICE AND COMFORT!
Go a little far off. You can see less crowd and more spacious buildings. Here, medium sized hotels invite people of medium income stature and give foods with special taste. They provide good space and good food in semi luxurious ambiance. The prices are higher and the people are willing to pay for the food, comfort and the atmosphere.
LUXURY AND SOPHISTICATION PAY OFF!
If you go out of the town where you can find star hotels are located to serve the needs of the rich tourists and business men. They have more space in the lounge and in their heart to express their hospitality. The luxury and sophistication makes them to pay a high bill at a far off place.
RESORTS LOCATED IN REMOTES!
Go still farther at he foot hills, where you can locate your resorts for recreation and recuperation of the people in the week ends or at the end of their business seasons. Let them enjoy the stay with golf practicing, oil massages, mountaineering, and horse riding. They will happily accept your heavy bills and pay with a swipe of their credit cards.
KEY FACTORS FOR LOCATION!
In all businesses you can observe besides the sex, age, income standard etc, crowds of people, their assembling time, their taste on the products, climatic conditions, product's scarcity, their way of spending, luxury or otherwise will decide the place of locating your selected business.
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