What if you can cut down your marketing budget up to 60%
It doesn't matter if you're handling a new brand or a global brand. Everyone gets equal opportunity when it comes to the Internet. Its just a matter of knowing how and where to market and how to do it cheaply.
If you are interested to outsource your internet marketing campaign, please visit my company's website at www.myoptimind.com - Web Design and Development, SEO, SMO, Flash Development Philippines
If you are interested to outsource your internet marketing campaign, please visit my company's website at www.myoptimind.com - Web Design and Development, SEO, SMO, Flash Development Philippines
How to market your products online
and how a virus can help you
- Create a website for your product or service.
You can easily create a website nowadays. You may choose to use iWeb on your Mac or Dreamweaver and Frontpage on Windows. There are also hundreds of websites that sell website design templates that you can make use of. But the best way to go is to outsource this to a web design company. Web design companies may help you with everything from content, layout, hosting, and any other technical stuffs that you will encounter in working on a website. By outsourcing to a reputable Phililppine web design company or to web design companies in India, you can get one of the best websites at a fraction of the cost - Optimize your website for Search Engines (SEO).
More than 50% of website traffic come from Search Engines. To know more about SEO, you may buy the SEO Book by Aaron Wall. SEO takes a lot of manual work and is time consuming so it is best to hire a full-time offshore seo team or let an seo company do this for you. - Tap the social networks (SMO).
If you have accounts on social networks like LinkedIn, MySpace, Facebook, Flickr, You Tube, etc. Make sure that you link to your website from these accounts and try to virtually socialize to your prospective clients online. Another way is to be active in an online community. You may also opt to create a separate account for your company/product. There are also Asian companies who can implement SMO for you at a fraction of a cost - Implement Pay-per-click.
If you have the extra budget, you may start a PPC advertising campaign on Google and Yahoo. You have the freedom to set how much you want to pay for a click. Just make sure you're using the correct ad texts and you have an effectively designed landing page. - Spread a virus.
Not a pc virus, but a viral campaign. Create a buzz-worthy idea like a game or a video that people will have fun passing on to their friends.
Essential Books to read on Internet Marketing and Advertising
Call to Action: Secret Formulas to Improve Online Results
Amazon Price: $16.49 (as of 11/23/2009) 
Waiting for Your Cat to Bark?: Persuading Customers When They Ignore Marketing
Amazon Price: $7.59 (as of 11/23/2009)
Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions
Amazon Price: $18.89 (as of 11/23/2009)
Don't Make Me Think: A Common Sense Approach to Web Usability, 2nd Edition
Amazon Price: $26.40 (as of 11/23/2009)
Articles and Blog posts about website promotions
- how to promote a new website
- tips on how to promote a new website
by wendyang
Graduated BSCS with specialization in Software Technology from De La Salle University in 2001. After graduation, Wendy flew directly to Singapore to w... (more)
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