Choose A Product To Promote
This lens is part of the Simple Internet Business System.
The first thing you need to do when setting up any business is market research. You need to be certain that there is a market for what you plan to sell.
In this Simple Internet Business model, we're going to find products which are already selling.
Use Clickbank to Choose A Product To Promote
Once you have your account, go to the Marketplace and choose one of the 9 categories from the drop-down list.

Let's say Health and Fitness. Click on 'Go'. Clickbank finds all the products in the category and lists them by popularity.
Each product shows a blurb by the product publisher, which tries to convince you to promote their product rather than anyone else's. This is followed by a line of statistics in green.

The important stats are these:
- $/sale: The amount of money you'll make for each sale. Obviously, the higher the better.
- %refd: Percentage of referred sales, as opposed to direct sales by the publisher. The higher the better. You don't want to be competing with a publisher who may have much deeper pockets than you.
- grav: Gravity is a number calculated by Clickbank which indicates the performance of the product over the past 8 weeks. The higher the better.

You don't need to choose the most popular product in a category to promote, or the one with the highest gravity. It's often better to page down to products which don't score as well, because there are not as many people promoting them. Try to find products with a gravity greater than 10 or so.
Under the stats for each product, you'll see a link to the sales page (Clickbank calls it a "pitch page", and "create hoplink".
Have a look at the sales pages for a couple of products, and choose 3 which appeal to you on an emotional level. Try to find sales pages which don't have pop-up opt-in forms, because you're going to be getting visitors to sign in for your own opt-in list. You don't want to annoy them by having them opt-in then sending them directly to another page with an opt-in form.
Once you've chosen 3 products which interest you, click on the "create hoplink" link for each one in turn. Copy and paste the hoplinks into a text file and save it for later use.
Resources To Help You Choose A Product
Here are some other sites which will help you find out what people are interested in.CB Engine
Bestselling magazines at Amazon.com
Google Zeitgeist
Lycos Top 50
Blog Posts About ClickBank
Fetching RSS feed... please stand byAffiliate Marketing
Affiliate marketing is an Internet-based marketing practice in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliate's marketing efforts.
Affiliate marketing is also the name of the industry where a number of different types of companies and individuals are performing this form of Internet marketing, including affiliate networks, affiliate management companies, and in-house affiliate managers, specialized third party vendors, and various types of affiliates/publishers who promote the products and services of the...
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Junyuan
Solid information about how to choose a product to promote on ClickBank - I love the way you've explained all these information in a step-by-step manner, and each step with illustrations. Great lens! I highly recommend it to all newbie affiliate marketers... I've given your lens a 5 star rating, and added it to my list of Squidoo favorites... By the way, I've just created a lens on affiliate marketing - where I've answered questions that most people have when they are looking to start off with affiliate marketing. You may want to consider adding your lens to my Internet Marketing directory which I've created and give you more traffic to your lens. Hope to see you there! :) Posted June 01, 2008 |
