Video Reviews vs. Written Reviews

This scenario, however, is already part of the old days. More and more, people are starting to prefer watching reviews rather than reading them. And more and more product savants are also starting to share their opinions and expertise in a video review instead of the traditional long form written review.

For consumers, videos of customer reviews are the better option because they are so much easier to understand. Watching a three-minute video often takes less time than reading a 450 or 500 word article (with pretty much the same content). Watching a video review used to take more effort than opening an article on a website, but thanks to the increased portability and speed of internet connections these days, downloading or viewing streaming videos are now a regular part of people's usual surfing activities. Consumers are also drawn to the fact that a video of these consumer reviews allows them to see the product and be familiar with it way better than even the most descriptive written reviews can. It is as close to the product as they can get.

People also feel more comfortable about trusting expert videos or customer reviews because in a live demonstration or un-boxing of a product, there is no room for lies, superfluous words, or exaggerations. The consumers see with their very own eyes what the product can do, and not only what the reviewer says it can do. This detail makes all the difference to today's most demanding customers.

Reviewers, on the other hand, are starting to like making videos of consumer reviews instead of writing them, simply because they are a lot more fun to make. Demonstrating how a product is used while giving commentaries is much easier, especially for tech experts, sports enthusiasts, or makeup mavens who are not very comfortable with writing. It's easier to give an honest assessment of the product when they are showing the product itself, instead of trying to compose the best paragraph or bullet list that would define the specifications and features of a model or a machine.

Whether you're a consumer who simply wants to get better opinions for your purchases or a reviewer who is eager to establish a more legitimate repertoire, going for video product reviews is your best option. Find the best reviews for products, gadgets, or gear at http://www.productvid.com- a website devoted exclusively for genuine reviews of the latest, the hottest, and the most popular - all in video format.