Cooperative Marketing with TriVita
What is Cooperative Marketing?
Cooperative Marketing is a little known marketing plan that levels the playing field for the inexperienced and experienced marketers in a business. In terms of TriVita and how their cooperative marketing plan works - TriVita's corporate office has formed an advertising cooperative effort which enables affiliate to purchase earning rights to customers that have ordered products through the company's infomercial advertising.
How Cooperative Marketing Works
Cooperative Marketing is essentially an agreement between two parties to cooperate to build a business.
Typically, you can think of teambuilding as cooperative marketing, but what if a company took it a step further and agreed to be one of the cooperative parties? THIS is what we are discussing here- cooperative marketing as in "where the company agrees to cooperate with its sales affiliates to give them more avenues to make money".
Of all of the home business opportunities out there, there is only one that has been so bold as to propose this type of plan- Trivita.
The Trivita Cooperative Marketing Business Model allows associates to not only recruit their own customers, but also purchase additional BUYING customers from the companies marketing efforts- including TV, radio and Internet ads.
In addition, upon starting the business at the associate level, Trivita gives the new associate up to 25 buying customers of whom they will earn 100% of all future commissions made on their purchases. This makes failure in the company virtually impossible.
Typically, you can think of teambuilding as cooperative marketing, but what if a company took it a step further and agreed to be one of the cooperative parties? THIS is what we are discussing here- cooperative marketing as in "where the company agrees to cooperate with its sales affiliates to give them more avenues to make money".
Of all of the home business opportunities out there, there is only one that has been so bold as to propose this type of plan- Trivita.
The Trivita Cooperative Marketing Business Model allows associates to not only recruit their own customers, but also purchase additional BUYING customers from the companies marketing efforts- including TV, radio and Internet ads.
In addition, upon starting the business at the associate level, Trivita gives the new associate up to 25 buying customers of whom they will earn 100% of all future commissions made on their purchases. This makes failure in the company virtually impossible.
Buying Customers, Not Leads
At the heart of the cooperative marketing platform is the concept of buying customers, not leads.Anyone who has been marketing for a while can tell you that regardless of how you obtain leads, it gets costly. There is only a small percentage of obtained leads that will ever become buyers of your product- a percentage as miniscule as 1 in 1000 sometimes- no matter how "targetted" your lead collection method is.
With TriVita, the tire-kickers have already been weeded out. The customers you are buying are confirmed purchasers of TriVita products brought in through TV infomercials, online advertising, radio advertising and more.
On top of that, these are buyers that the company continues to follow up with for you by sending promotional materials to their doorstep several times a year. They even create promotional contests that even customers can take part in to encourage them to refer others to buy their products: people that YOU then get paid commissions on.
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crosscreations
Jan 28, 2010 @ 10:37 pm | delete
- This cooperative marketing concept is interesting, watched the video but not sure I understand...the company GIVES customers to new reps? and/or sells them? Does the company do its own media advertising then? Sounds very different from the models I've known.
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This page was created by Christy Edwards, TriVita Independent Affiliate Member # 13152046
This UpMarket page written by
christyn1224
christyn1224
Independent TriVita Affiliate Member #13152046
My name is Christy. I am a stay at home/work at home mom to one wonderful little boy.
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