Copywriting Tips - Analogy and Testimonial Storytelling Methods That Boost Sales
When you write copy for sales letters, it improves your conversions and keeps prospects on your site longer if you can tell a story while you sell. In the past I have described my two favorite types of stories: the What-If approach (start with the word "imagine" and build up imagery), and the How-To approach, where you turn your ad into an advertorial and try to teach prospects something before you sell to them. My other two favorites types of stories are the Analogy and Testimonial stories... which complete my thoughts about "W.H.A.T." types of stories you should be telling.
The "A" story is the analogy.
Once, I saw a sales letter from Armand Morin where he explained the force behind a tsunami... a 600 foot tidal wave... it keeps building and building then he lead into the viral nature of the program he was promoting. To tell an analogy story, all you need to do is begin talking about some random fact and connect that to a selling point, like I just explained with Armand's sales letter.An easy way to find trivia to kickstart analogy sales letters is to search for "snapple trivia." You can find a list of trivia such as, "The city of Los Angeles has 3 times more cars than people" or "Elephants only sleep two hours a day." Pretend you were selling a product about how to sleep better in less time. You could say, elephants only sleep two hours per day, so why are you using up four times that?
A easy story method is the Testimonial sales letter.
Get people to review your product, take the best testimonial and turn their main point into a headline, their secondary point into a subheadline, and so on. You can even edit their text and expand on some of their points, with their permission of course. You can go back and interview that customer to get more details. I heard once that giving proof in testimonials takes three steps: Convince the prospect that you accomplished something, convince the prospect that someone else accomplished something, and finally convince the prospect that they themselves can accomplish the same result.Those are two best storytelling methods for copywriting: the analogy and the testimonial. Combine them with other storytelling methods I have explained previously and you have the "W.H.A.T." system: What-If, How-To, Analogy, and Testimonial strategies for copywriting.
How Do You Create Content For your Site?
Loading poll. Please Wait...
What You'll Find In This Copywriting Wealth System's Lens
To ease your navigation around this lens, I've built up a simple Table of Contents section - all you need to do is to just click on the various topics you are interested in to dive right in.
- The "A" story is the analogy.
- A easy story method is the Testimonial sales letter.
- How Do You Create Content For your Site?
- Is Ewen Chia's Copywriting Wealth System Is For You?
- Ewen Chia? Who?
- Ewen Chia's award
- So You Want To Know What Is Copywriting Wealth System?
- Imagine owning these secrets...
- Limited Time Bonus: "Copywriting Wealth System" Videos And Sales Letter Template Components!
- Full 56-Day Risk-Free, 100% Money Back Guaranteed!
- To Whom Is Copywriting Wealth System Most Suitable For?
- Where Can I Get Internet Wealth System?
- Questions About Copywriting Wealth System?
- Questions About Copywriting Wealth System?
- World #1 Super Affiliate Amazing Product
- My Internet Marketing Journey...
Is Ewen Chia's Copywriting Wealth System Is For You?
I'm going to give you the most complete review of Ewen Chia's "Copywriting Wealth System" - whether it is for you.
I'm going to cover everything you need to know about "Copywriting Wealth System" in this lens, as well as letting you have a sneak peak in the download area to let you have a feel of what is it like inside.
Ewen Chia? Who?
Ewen Chia is a self-taught internet entrepreneur and has created many proven training and materials, both online and offline, to teach Internet entrepreneurship around the world to help people.Since starting as an early Internet business pioneer in 1997, Ewen has truly come a long way!
Today Ewen is one of the world's most famous and respected internet marketing "gurus". He is often called upon for his ingenious marketing advice, especially in the areas of business integration, profit leverage, product creation and online branding.
He is also referred to as the "World's #1 Super Affiliate" and his name is synonymous with Affiliate Marketing, although that's not all he does.
Ewen Chia's award
In November 2006 (Singapore), Ewen received the first ever World Internet Summit "World Internet Challenge" award for starting a brand new Internet business from scratch and generating US$80,000.00 in 3 days from that very business - right in front of an amazed audience of 1,000+ participants!VOTED BEST SPEAKER: WORLD INTERNET SUMMIT 2007 - AUSTRALIA
In March 2007 (Australia), Ewen was unanimously voted the Best Speaker out of 10 other international speakers by the audience at World Internet Summit for his breakthrough presentation and sincerity in helping people become successful with their own Internet business.
VOTED BEST SPEAKER: WORLD INTERNET MEGA SUMMIT 2007 - SINGAPORE
Speaking in front of almost 4,000 people, Ewen won praises for his teachings, motivational speech and convincing demonstration that completely captured the audience...so much so that he received a standing ovation and the best speaker award at the event.
So You Want To Know What Is Copywriting Wealth System?
In "Copywriting Wealth System", Ewen Chia revealed to you the ultra SIMPLE system that only a small and selected group on the Internet know about - that will create real wealth for you on the internet.He is about to teach you THE system that makes this all possible, guaranteed, regardless of your previous experiences.
Imagine owning these secrets...
* How a decent hook in your headline will quadruple the number of people reading your sales letter...
* How using "Turbo Words" will create such an itch in the mind of your customer they won't be able to sleep until they have ordered your product!
* How a compelling sales letter will double or triple your bank balance...
* The powerful psychological buttons you need to press to make people order now and not "think it over"...
* The truth about using time worn clichés in your copy!
Limited Time Bonus: "Copywriting Wealth System" Videos And Sales Letter Template Components!
In these exclusive videos of over 130 minutes, you can watch STEP-BY-STEP as a profitable sales letter is written before your very eyes!
You'll see proven copywriting tricks, tips and techniques and you can simply follow along to construct your own sales copy easily.
If you've never written a sales letter in your life, you could watch this video and see how it's done step by step...guaranteeing that creating your next sales letter will be quick and easy.
Here's a small sample of what you'll discover in these videos...
* Discover how Ewen Chia prepare to write a profitable sale letter. (This is something most amateurs never do, and they'll pay...literally.)
* The very first step I take when creating great copy... without this I'd be lost.
* PLUS you'll also get instant access to my proven sales letter template. The same one I use nearly every time I need to generate a letter that sells!
* Tricks for spying on your competition... and letting THEM tell you what works.
* How to give readers a problem...that leaves them with only one solution - your product!
* Simple steps for qualifying the reader.
* A 1-2 punch for creating a simple, readable headline that works!
* Professional copywriter strategies for demanding the reader ACT NOW.
* How to soften your price so forcing readers to pay every dollar you ask for sounds like the deal of a lifetime.
* Watch as I write a solid money-back guarantee... that you can copy!
* Insider secrets for crafting winning PS's that lead to more profits.
* The method that turns subheads into a dynamite sales tool for skimmers...
* And much much more!
* How a decent hook in your headline will quadruple the number of people reading your sales letter...
* How using "Turbo Words" will create such an itch in the mind of your customer they won't be able to sleep until they have ordered your product!
* How a compelling sales letter will double or triple your bank balance...
* The powerful psychological buttons you need to press to make people order now and not "think it over"...
* The truth about using time worn clichés in your copy!
Full 56-Day Risk-Free, 100% Money Back Guaranteed!
Here's the best part about "Copywriting Wealth System" - you get to try out the full package risk-free for the next 56-days.If, for any reasons, you are not fully satisfied with "Copywriting Wealth System", just send Ewen Chia an email and you'll get all your money back - No questions asked...
To Whom Is Copywriting Wealth System Most Suitable For?
In my personal opinion, I would highly recommend Copywriting Wealth System if you are a want to learn on how to right a profitable salescopy based on Ewen's step-by-step system that'll help you generate a good income from in marketing, yet do not want to spend too much money for the start.In fact, I personally think at only US$47 (one-time payment), this package is a steal for all affiliate marketers, and I highly recommend it!
Where Can I Get Internet Wealth System?
You can secure your Copywriting Wealth System right now by clicking either on the image or the link below:
Questions About Copywriting Wealth System?
Do you have any questions about Copywriting Wealth System? Feel free to submit them below & I'll get back to you with your answers as soon as I can...
Questions About Copywriting Wealth System?
Do you have any questions about Copywriting Wealth System? Feel free to submit them below & I'll get back to you with your answers as soon as I can...
World #1 Super Affiliate Amazing Product
- Autopilot Profits
- The Turnkey Money Machine That Prints Non-Stop Profits For You Automatically, The Lazy Way!
- Ebook Business In-A-Box!
- Claim Your Own Exclusive Turnkey Ebook Business...With 10 Automatic Income Streams, Guaranteed To Make You Massive Cash FAST!
- Working From Home
- Discover Exactly How You Can Work From Home With Your Own Internet Business And Make More Money Than You Ever Did At A J.O.B!
- Newbie Cash Machine
- The EASIEST Way To Crank Up YOUR OWN Internet Cash Machines To Spit Out Unlimited Cash For You 24/7...Even If You're A Complete Beginner!
- Secret Affiliate Weapon
- How To Flood Your Bank Account With Unlimited Automatic Cash In Days From Now...Even If You Have NO Website, Product Or List Now!
- Super Affiliate Inner Circle Membership
- Discover My Proven *Step-By-Step* Secret System That Will Have YOU Generating MASSIVE Cash In Just The Next Few Days...Guaranteed!
My Internet Marketing Journey...
Fetching RSS feed... please stand by
