Chief Marketing Officer

alansee by alansee
Last updated: 04/07/2011

The Customer-Centric Sales & Marketing Executive

B2B marketing as it relates to complex solutions and consultative sales processes presents unique challenges when compared to typical B2C environments. Reaching busy executives, establishing credibility and building trust is just the beginning. The Customer-Centric SME understands that when sales processes and marketing strategies are integrated, a sustainable competitive advantage is created.

Chief Marketing Officer - Social Media Consulting Practice Leader - University Faculty

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Marketing and Sales

B2B Marketing and Sales Related Websites and Blogs

Welcome to Marketing 101
Marketing's new role in relation to broader business strategies.
CustomerThink.com
Customer-Centric Business Strategy
American Marketing Assocation
The American Marketing Association website
1to1Media
1to1 Strategy providing practical recommendations on where to focus and how to win from the Peppers&RogersGroup.
B2B Online Marketing Pros
This site is a resource for B2B Online Marketing professionals -- with links and articles that will help you be more effective with your B2B Online Marketing initiatives.
The Best Sales Blogs
The Best Sales Blogs from Top Sales Experts (http://www.topsalesexperts.com/)
The Top 100 Management and Leadership Blogs That All Managers Should Bookmark
By HR World Editors
MarketingProfs
It's a rich and trusted resource that offers actionable know-how to help you market your products and services both smarter and better. Entrepreneurs, small-business owners and marketers in the world's largest corporations make up its 320,000 subscribers.
Institute for the Study of Business Marketing
The Institute for the Study of Business Markets (ISBM) is a center of excellence in the Smeal College of Business Administration at Penn State. We are networked with researchers, educators and practitioners in business-to-business marketing in companies and universities throughout the world.
destinationCRM.com
From the editors of CRM Magazine.
BetterManagement.com
BetterManagement provides articles, webcasts, and conferences addressing Performance Management, Financial Management, Business Intelligence, IT management, and other critical business management issues.
CMO Council
The Chief Marketing Officer (CMO) Council is dedicated to high-level knowledge exchange, thought leadership and personal relationship building among senior corporate marketing leaders and brand decision-makers across a wide-range of global industries.
Personal Branding through Social Media
Personal Branding through Social Media - University of Phoenix Success Seminar - presentation & workshop from Alan See
The B2B Brand Debate
Featuring such topics as branding, naming, interactive marketing, B2B marketing, and more, the B2B Brand Debate Blog is written by experts in a variety of industries with unique international perspectives and is accessible to companies around the world. Examples of initial blog topics include:

* Practical Naming Tools
* The Usefulness of Online Marketing Platforms, such as Twitter
* How B2B and B2C Branding Strategies Differ

The blog is meant to provide valuable information on a regular basis and will allow for interactive comments.
Berry Network, Inc. an AT&T Company
More Calls - More Clicks - More Results

We are experts in driving "local leads" from multiple search platforms to national and regional clients - and we do it better than anyone else.

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This UpMarket page written by

alansee

Alan See, CMO and Vice President at MindLeaders is a senior marketing and sales executive with the rare ability to speak Web 2.0 and Sales 101 in the... more »

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