How To Impress Smart People

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Flooded with data? Infographics is the answer

More and more data is available each day. With the powerful tools at our disposal our reality shifted from a world of scarce data to a flooded data reality.
In many occasions we had to take decisions based on our instinct due to that scarcity. Today we have plenty of data so it shouldn't be a problem right? ... Wrong!
Because we have so much data available we tend to be overwhelmed and panic gets hold of ourselves.

Graphs by Sergio Batista (Bamboo Paper App on Ipad)

Your version is not the only truth

Data and Facts

Data and facts are not the same. Data is an evidence of a fact but not the fact itself. If you disagree, it's ok, at least for now.
When you take data for a fact, you are making several assumptions, most of them without even realizing. The data could have been biased, not to say manipulated or even made up. That puts a question mark on every fact we thought we knew.

Let's take an example:
"Man landed on the moon" this is considered by almost everyone to be a fact but in truth we assume it is a fact, because evidences were shown to us, records, video, audio and most of all because we expected it.
So you know that audio, video and records can be manipulated, but most people (me included) believe (yes that is the correct word) it is a fact.

The way you see the world is actually based on what you choose to believe. Intriguing...

Do you believe? (Poll)

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Data Sources

and the internet phenomena

Internet plays a great role in today's data distribution. Again Internet is not a source, or in other words it is not just one source. For instance i don't expect to get the same credit that Seth Godin or Malcolm Gladwell would get for writing the same thing. (It would be in better English,of course).
Nevertheless people tend to refer the internet as their source because they expect to learn from others judgment (nowadays mainly Google) of what is reliable and what is not. It works well most of the times, but every now and again the system fails and shakes our beliefs. Fidel Castro is reported dead on Twitter by mistake, or someone innocent is involved in a scandal.

The juice part - Lie with numbers

We are all familiar with that expression but do we understand it?

Ron Paul - Fuel Price chartWhen you take data and build a data visualization you are in process of making facts, those facts will be judged and if you are successful people will believe them.
I am not saying you intended to lie, but you are creating your version of the truth. The best example i can give you is "there are enough resources in the world for everyone" (on average).
This one is quite obvious, but in most statements is not so easy to spot the hidden assumption.

There is a hype thing about infographics these days, and everyone seems to love them. The reason is very simple, it gives our brain a rest by simplifying the huge amount of data out there in the wild of bits and bytes. You feel comfortable, you think you have a better understanding of the world, and of course your peers would have seen the same facts so you share the same truth(s).

I also love Infographics, but probably not for the same reasons you do. I like them because they give me guidance to what i don't know, the questions i need answers for.

The Graph is trying to tell us that the fuel value has drop and with the same value we can buy more gallons that in any point in history. The catch the value is expressed in silver. (click it to see the full story from business Insider)

This was actually presented in Congress by Ron Paul. He was caught and it hit the news but many things like this are not....

If you have to do it, at least don't get caught

Data visualizations Poll

(fact creating tools)

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Storytelling

Assuming that you are only telling your story

Come clean with your audience. Don't try to sell your story as the ultimate truth, people will appreciate your honesty.

Storytelling is very powerful, use it wisely.

No more boring data

brilliant story told by Hans Rosling

Despite not being a new video, it is still a refreshing TED Talk and definitely a must see video!
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By now you should have an opinion. Go ahead and bookmark this!

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  • TransplantedSoul May 23, 2012 @ 8:33 pm | delete
    How you represent things can have an enormous impact on how they are received - but they do not change the underlying facts about what actually occured.
  • JaguarJulie May 21, 2012 @ 11:49 am | delete
    I've always loved graphing and charts to conceptualize data for everyone.
  • AmrElsawy May 17, 2012 @ 6:50 pm | delete
    Great job dear friend, i am new in squidoo and i will appreciate your advices :)
  • Bill_Lawrence May 13, 2012 @ 9:28 pm | delete
    great lens
  • JoshK47 Apr 25, 2012 @ 6:08 pm | delete
    Interesting read!
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About Me

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SergioBatista

My name is Sergio Batista and i am eager to learn new things.
Learning how to improve my inputs to the world is what drives me.
If you see some gram...
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