A Journey into E-commerce and SEO skills
Caring for her mother in her struggle against breast cancer, Diana became an avid gamer, serving to pique her interest in the virtual world. Thanks to her loving care and the mercy of the almighty, her mother remains in remission, healthy and vibrant at 84 (in 2009)

In 1996, living in the remote town of Mt. Shasta, CA., Diana discovered the Internet and began to use one of the first free web phones to talk to people over the world. Fascinated by the potential of this new technology, she utilized the winters of seven years to hone what others might call nerd skills. and global communication.
At the age of 50, in 1998, a friend of hers was frustrated by her lack of interest in exhibiting her photos. He sat her down, "forcing" her into a 2 hour lesson on website creation using a WYSWG html editor called Net Objects Fusion. The epiphany of using websites to communicate information that would otherwise be unavailable to the public fueled the fire already burning inside of her. Apart from this initial lesson, Diana's web design and SEO skills are self taught.

The very first site she designed is her family clan website to honor her Filipino clan and ancestors. Her second project is a site for the City of Mount Shasta, putting the city on the world wide web (free of charge.)
Surprised that she could not find her family clan website on the Search Engines after it had been published, she began researching how to her get sites on search engine's results page using keywords. Within a month, the search engines finally began listing her sites on their engines. She was overjoyed to find her sites at #1 or close to the top in the search directories of engines such as Google, Yahoo, etc.
In 2002 she entered the E commerce arena, helping her friend Dave Dewbre on a store he had put on the web as a sideline business. She designed a new e-commerce site for him and within a week his site placed #1 in all keyword categories. With no budget for advertising, she
used some guerrilla marketing skills to promote the product lineup. After the first campaign, his store brought in 1500 orders in 1 day and continued on from there.They have since formed a US corporation, Digital Web Group,Inc. and now have a warehouse in the Tucson, Arizona fulfilling the online orders, with customer and tech support for their client's needs.It is never too late to overcome adversity. At the age of 13, Diana was kidnapped and tortured. Read the BIO below to learn how she coped.
Contents at a Glance
- Overcoming adversity-Take control of your own life
- Diana's Company E commerce Stores
- Diana interviewed by Che Che Lazaro for Probe Team TV
Overcoming adversity-Take control of your own life
How Diana turned a life of despair into one of hope and triumph
Diana was born to the beautiful American, Helen Limjoco, and the dashing Filipino, Ramon Limjoco, afluent family in the Philippines with a long history of public service.
She was raised in her father's home town of Batangas. At at the age of 13, Diana was kidnapped and tortured by a powerful family in the Philippines. When she was released, the terms were that she tell no one, or a blood war between her vast clan and her abductors would ensue. Her personality changed from precocious, and happy to morose and moody. Her parents stood by her, even they though they could not understand the reason.

For many years Diana carried her silent burden, then in 1965 she fell in love for the first time. A wealthy, self made man, he helped reconstruct the many broken pieces of her soul. He listened to her ideas, and he didn't laugh or treat her like a child. Instead he showered her with jewelry from Fabergé and Bvlgari. She was his queen, his empress. If she wanted Chinese food, he would fly her to Hong Kong for the afternoon. Some might call it a fairy tale romance, but it was just another dream waiting to be shattered. She tells that story here: Never a Tomorrow.
Exhausted and heartbroken, Diana traveled to San Francisco at the flower power peak to study fashion design. In 1969 she moved in with her parents in Los Angeles.
Refusing to succumb to playing the victim for the rest of her life, she dedicated herself to philanthropy. Throughout the '70's Diana was a housewife and magazine photographer. In between mingling with the Hollywood elite, she engaged in a variety of charitable causes.
A natural in the kitchen, she learned from books and her mother's advice. She took joy and found inner peace growing her own vegetables and herbs in her West Hollywood garden to use in dishes for her friends .

In 1976 she worked closely with Jacques Cousteau for the Cousteau Society's First Involvement Day, which was one of the first events revealing we were polluting our oceans.
In 1977, tired of the Hollywood scene and in need of sanctuary, she moved to the sleepy, alpine community of McCloud in northern California. There she met ranchers,farmers, lumberjacks and learned to appreciate a quiet life. She spent years roaming the forests, discovered waterfalls, and learned all about the native plants and their various edible and medicinal properties, becoming an expert at identifying edible mushrooms from the locals.
In 1983 she went to work at a community college, there she met Tony Pollard. She proposed, and they married in 1984. They lived in the Mount Shasta area, bought a ranch and began focusing on their lives on the study and enjoyment of nature.
In 1987 her mother contracted advanced breast cancer, along with advanced Non-Hodgkin Lymphoma. Unwilling to accept the diagnosis, she learned about alternative medicine and herbs, asking her mother if she was willing to try them. She and Tony sold their ranch and moved into a large home with her parents in Carmichael, California. She became her mother's caregiver, administering alternative herbs, vitamins, and medicines. Her mother opted for a partial mastectomy on one side of her breast but refused to take Chemotherapy or radiation, though Diana encouraged her to do both. In March 1990, it was made known to Diana and her mother that her cancer had gone into remission. It has remained that way since then, and today her mother is hopeful and happy at 84 years of age.

Needing something to fill in her time productively, after having moved back to Mount Shata, in 1996 Diana involved herself in fund raising for the 45th annual Mount Shasta 4th of July Fireworks display tradition. With a single partner, and another resident named John Kennedy, they facilitated funding. With her marketing skills and Johns company connections, for the first time in 45 years the fund had enough money to pay for two years of fireworks displays. For this, Diana was awarded by the Mt. Shasta Chamber of Commerce for community vitality enhancement. In these days, Diana would often fly to the Vedanta Society Monastery to help create their first digital archives to preserve the relics, photos, handwritten letters, and movies from the 1920's. Her proposal was accepted by the Vedanta Society board so that funds were provided to provide permanet housing for the archives, and to hire an expert to maintain and supervise the handling of the new digital technology.
With the help of her 1st cousin Joel Pastor's web server, she continued to refine her web development skills; uploading as many sites as tickled her fancy. In a year Diana created over 15 websites, most of which are still active, managed by her growing staff.
The love and healing provided by the communities of Northern California inspired her to work towards preserving the traditional way of life in the mountain towns surrounding Mount Shasta, a place revered by many as holy.
In 1998 she left the Fireworks fund, creating MCTV-Channel 15 Public Access Television to serve all the mountain communities. Until 2002 she worked as volunteer Chairman, President and Executive Director, building MCTV15 with a contract with Mount Shasta City council. Diana created the website for MCTV-15 as a public service. She and her community volunteer board, created a non-profit 501-C3 organization so the station could legally receive government and private funding. She created, produced,hosted and funded a weekly show called MCTV15 REAL-TV, which remained a local TV staple for many years.
Later that year Diana and Tony discovered Tucson, Arizona, where they bought a second house, intending to split their time between their Mount Shasta and Tucson homes. Finding they preferred the warmer Tucson climate they moved their household and pets there, and used the Mt. Shasta home as their summer vacation hideaway. Unfortunately however, it was in these days that Diana and Tony were divorced, although they remain the best of friends.
In August of 2003 Diana and her friend Dave Dewbre ("dew-brae"), became business partners. They formed Digital Web group,Inc. She is president and C.F.O. of their Web Division.
Digital Web Group, Inc. still operates very successful retail stores, eBay auctions, wholesale division, web development services, and now have expanded into the sales of environment friendly electric vehicles.
Dave and Diana now live in the Philippines with a surrogate daughter, Alysha Ariela Ricaplaza they are raising for a financially underpriviledged family. At 61 years of age, Diana still shows no signs of slowing down.
Diana's Company E commerce Stores
- Nubra the best push up bra around
- The Amazing patented and best backless, strapless bra!
- DWG waterproof motorcycle speakers and other brands
- Electric scooters, motorcycles
Diana interviewed by Che Che Lazaro for Probe Team TV
on how she overcame her childhood trauma.
You Tube vidlogs of Diana

The gear to get the shot. A techincal view for Che Che Lazaro interview for ProbeTV
Runtime: 145
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Behind the scenes of Che Che Lazaro interviewing Diana limjoco for Probe TV
Runtime: 135
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At Go Negosyo Book launch with hubby, mom and President Gloria M Arroyo
55 Inspiring Stories of Women Entrepreneurs.
Diana is included in the Best Selling book by Gonegosyo

This book is currently #1 on National Bookstore's non-fiction category!!
Formal book launch FEB 26th, 2009 and can be purchased or ordered from all National Book Stores in the Philippines: "Joey Conception's, Go Negosyo "55 Inspiring Stories of Women Entrepreneurs".
BUY THE # 1 Best Seller ONLINE AT NATIONAL BOOKSTORE:
Go Negosyo 55 Inspiring Stories of Women Entrepreneurs
Diana Limjoco is on page 136!! Pick up your copy today!
Go Negosyo Photos Book Launch- Feb. 2009 on FaceBook
Gonegosyo Most Inspiring Entrepreneur
Gonegosyo Caravan goes to Batangas

Awarded to Diana Limjoco for http://www.batangasnow.com by Governor Vilma Santos Recto in Batangas City at the Provincial Auditorium Nov 7th 2008. Diana is very appreciative of the award from GoNegosyo.
Award Says
Most Inspirng Batangueño Entrepreneur -Special Award for establishing www.batangasnow.com as the online portal that showcases the beauty of the province and its people, thus helping promote tourism in the province and for pushing for online entrepreneurship through the creation of websites born out of skill, talent and hard work. Her success has proven the Batangeuño's ability to utilize their innate sense of resourcefulness, determination and enthusiasm in developing profitable entrepreneurial ventures that uplift lives and contribute towards economic development.
Signed by Jose Ma A Conception and Governor Vilma Santos Recto
Given on the 7th day of November 2008
Go Negosyo Online:
http://www.Gonegosyo.net/
http://gonegosyo.multiply.com/
Photos of Most Inspiring Batangueña-Nov. 2008 Award day
Other News articles and TV Interviews about Diana Limjoco
June 2009
- July 22, 2009 INQUIRER.NET blog interview of me by Karen Galarpe
- Tips from an online INQUIRER.NET blog interview of me by Karen Galarpe
- Reseller shows how to succeed online by Karen Galarpe
- My tips to sell online
- TV Interview on Net 25 TV for Facebook Users
Gonegosyo Related Press Releases
about the Most Inspiring Entrepreneur award
November 7, 2008
- Photos of the Award Event
- Photos of Diana in Batangas at the Gonegosyo Caravan at the Batangas Provincial Auditorium
- More Award Photos
- More Photos of Diana in Batangas at the Gonegosyo Caravan at the Batangas Provincial Auditorium
- Press Release by Gonegosyo
- Batangueño entreps dominate online- by the Gonegosyo Team
- Yahoo News Article
- As a successful online entrepreneur, she has some tips for the young and aspiring: "The best advice I can give is not to give up, to believe in what you are doing. If you can make money doing something you love, all the better. Get the right team together, so you do not have to micromanage. The idea 'if you want something done right, do it yourself' is perhaps for carpenters, not for trying to grow a sustainable business venture that will last beyond you. If you create an organization and it folds after you are gone, then you have failed to empower people to carry on after you, which is of course my goal in all things I do."
- Inquirer.net Blog Article by Karen Galarpe
- Nov. 13, 2008
It's never Too Late to Start A Business by Karen Galarpe

President Estrada thanking my parents for their donation- I was proxy
Diana Limjoco Videos
Birthday tribute to my 89 year old dad, and 83 year old mother- My heros
I gave an intimate luncheon for them in Manila, China Palace Restaurant. Sept 7, 2008, not knowing that without emergency surgery the next day, I would have died!
Ramon & Helen Limjoco 89th & 83rd Birthday
Musical slide tribut to my parents with special family friend Luis Chavit Singson, Luncheon Lauriat Sept. 7, 2008-Tagaytay Highlands China Palace, Mall of Asia, The night before the luncheon I felt awful but I didn't want to ruin my parent's joint birthday celebration! I love them so much that I really wanted to have them honored by the few people that could make it on such short notice. They have done so much for me in my life and at their ages, I never take for granted I will have the blessed fortune of sharing another birthday with them! First guests to arrive were newly appointed Deputy National Security Advisor(NSA)Luis Chavit Singson, Congressman Dodong Mandanas, and the healing priest Father Fernando Suarez, who had flown in at 4am from Vancouver that very morning. Father Suarez had laid hands on me earlier when tests had shown my tumors were malignant. The day after this party I had to have a 7 1/2 hr. surgery at Manila Medical Center with a team of 5 physicians, I had adhesions, tumors, cysts but no cancer. Praise God. Even so, had I waited even 1 more day I would be dead. My parents birthday tribute from me would have ended in tragedy for them, but for God's grace! By Diana j Limjoco Video produced by Digital Web Group, Inc. Http://www.digitalwebgroup.com Email: info@digitalwebgroup.com
Runtime: 280
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curated content from YouTube
I survived adversity through the love and support of family.
I also stopped feeling sorry for myself.
I am now the happiest I have ever been. If you need help here are some good books to lead you to your own personal power.
This sums up my life.
My heart doth yet rejoice when the dancers have all gone home
and the tambourines have all been stilled.
Diana Limjoco 1976
Raising a Global Baby-Bridging the gap between the poor and the priviledged in the Philippines
Helping a poor family give a daughter a chance to make a difference in their world and ours.
Alysha Ariela Ricaplaza, was born the 7th child, on the 11th, the 11 day at 11 AM in 2007 to Pinky and Randy Ricaplaza in Lipa city, Batangas, Philippines.I am raising Alysha in Subic bay with Dave Dewbre, and my parents in their 80's, because her parents wanted one of their children to have a better life. Her parents are poor. They don't have much money with 6 other children to feed, even so it was a big sacrifice for them to give her up to be raised by us,their extended family. They gave her to us when
she was two days old. We have had her ever since. We have been designated as her legal guardians by the local Philippine courts.She is now going to be 1 year old. We are having her baptized as per her parents wishes, and we chose the auspicious day she was born- 11-11 at 11am in 2008!
They let Dave and me name her. Dave gave her the name of Alysha, but I wanted to give her a second name, and I thought the name of an angel might be auspicious. I chose the Angel Ariel, knowing nothing about him. I thought I'd better look up more as I didn't want the angel to turn out to be the right hand of Satan, knowing nothing about angels! Turns out Ariel is an Archangel, given power over the earth, and his special day is Nov. 11! I think this child has a special destiny.
www.alysha711.multiply.com/ This is Alysha's site, where you can watch her grow into a hybrid
new Filipina. Half in the world of the common people and half in a privileged one. We will raise her to bridge the social gap between the two worlds. We will raise her to have as deep a respect for our earth and all living things as we do.When I was tortured at a young age it destroyed my ability to have children. Now at 60 years old, I have everything I need in life and I want to be able to pass on my skills, financial aid and love of our people and country on to this wonderful child named Alysha Ariela Ricaplaza. I believe she has a special destiny. Keep an eye out for this little gal!
Public Access Television unites Mountain Communities
VISIT MCTV 15 on Squidoo http://www.squidoo.com/mctv15 to make a donation!

Diana Limjoco Pollard founded Mountain Community TV-15, now known as MCTV 15 and funded most of the operations for the first 3 years.Diana is proud that is her mixed Filipino-American upringing gave her the social skills and grace to succeed in aiding small northern California town and leaving a lasting legacy to the people who became her friends, their children and their children's children. Many of those friends children are now grown and continue to interact with Diana on the internet in social networking sites like www.facebook.com.
In the fall of 2002 Diana moved to Tucson, Arizona. The board she chose has grown and MCTV 15 now manages the public access stations for the cities of Mt. Shasta and Weed, Califonnia with the help of many new extraordinary volunteers.

Diana, a Filipino-American highly acknowledged by friends, colleagues and captains of business and communities to be ahead of her time in thought and accomplishments, is a triumphant, childhood kidnap survivor, a women's advocate, and a civic leader in communities on two sides of the ocean. Her mother and role model, Helen Limjoco, is a breast cancer survivor, who at 83 (in 2008) years of age is still in remission after 22 years, for the most part with the help of Diana's extensive research in alternative medicines and herbal therapies. Both of her parents are nationally recognized civic leaders in the Philippines.
In 2002, just before she left Mt. Shasta City, Diana was honored by the Mayor at that time, Marge Apperson, with an award for her exemplary community involvement. MCTV15 now broadcasts in 4 towns and operates out of nearby College of the Siskiyous, which was exactly what Diana had envisioned. Diana also created the Mt. Shasta City Website as a public service, thus putting the MCTV-15 on the worldwide web.

Diana was also given an award form the Mt. Shasta Chamber of Commerce for enhancing community vitality.
GO TO MCTV15 official website to make a donation!
Affiliations:
- Tucson Metropolitan Chamber of Commerce (2004-2005)
- Volunteer Exec. Director of the Mt. Shasta Fireworks fund (retired) (1998)
- Founding Chairman of the Board of Directors/President MCTV-Channel 15 (1998-2002)
- National Association of Women in Business-Tucson Chapter (2003)
- Founder digital Archives Vedanta Society Hollywood (2000)

Free yourself from your utility company, click here to learn about how to run your home off of solar and wind power!
Related Links
Diana's community service links
- About Diana on MCTV15
- Community Work on Channel 15 Public Accesss Station, Mount Shasta, California, Siskiyou County.
Click this to go to MCTV Channel 15 website to make a donation! There is a Pay Pal button at the upper right side of the web page! - Diana's Diary or Blog
- Random Thoughts of my life. Some photos of the exotic birds I see from my bedroom window in Subic Freeport, Philippines.
- Main Personal Site
- Collection of Diana's memorabilia and Press related articles.
- Press Articles
- Newspaper and Magazine Articles About Diana
- Network site for Entreperneurs based in the Philippines
- The website developed by entrepreneurs for entrepreneurs!
Starting a business can be a scary process. But whether you're just exploring the possibilities as to what kind of business to start, developing a business plan or already looking for customers for your new business, we aim to help guide you and give you ideas through articles and links about other entrepreneurs and businesses. Powerlinked's purpose is to develop an online community / directory for small, medium and budding Filipino entrepreneurs and artists. - http://alysha711.multiply.com/ Giving hope to one child, and her family
- My name is Alysah Ariela Ricaplaza. I was born the 7th child, on 11-11 to Pinky and Randy Ricaplaza at home in Lipa City, Batangas by a midwife.
My dad's sister, Lorna, is my aunty, and she lives in the United States.
I am being raised in Subic bay by Dave Dewbre and Diana Limjoco, because my parents wanted one of us to have a shot at a better life. My parents are poor. They don't have much money with 6 other children to feed. I know it was a big sacrifice for them to give me up to be raised by extended family members.
This is where, as the years go by, you can watch me grow into a hybrid sort of New Filipina. Half in the world of the common people and half in a priviledged one.

- TV Interview online by Che Che Lazaro
- An interview in Tagalog and partly English about how I overcame my kidnapping which was aired on National Philippine TV on the Probe Team Show in June 2007.
My Nubra strapless, push up adhesive bra stores
Patented Nubra stick on strapless push up bra cup enhancers
- http://www.nubra.net

Nubra® bra cups stick to your body and become a part of you. Create different degrees of cleavage by positioning the bra cups closer or farther away. Available in three styles, Original Silicone Nubra, the Super Padded Feather-lite or regular strapless bra, the Aphrodite Featherlite, non padded cups: these work well for A and AA cups.

Ebay power Seller stores that help us support Alysha
DWG waterproof stereo motorcycle speakers w/ 100 watt mini amplifier
Complete DWG 4" waterproof, marine grade, stereo speaker system with external mini amplifier for 12 volt DC electrical systems. Note: Amplifiers are not waterproof!
These incredible stereo speakers are high quality, low cost-and come in black or chrome colors.
Perfect for motorcycles, motor bikes, scooters, jet skis,snowmobiles to name a few uses.
Fetching new data from eBay now... please stand byhttp://www.soldiersangels.com/ Through special projects, dedicated teams and individuals supporting our troops, we make a visibl
As a volunteer-led nonprofit, we have over 20 different teams and programs supporting all branches of the U.S. Armed Forces. We send letters, care packages, and comfort items to the deployed, and we support their families here at home.
Quick, what do you think of Diana Limjoco?
Shout Out For Diana Limjoco!
Share your stories, sightings, thoughts, rants, raves...
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Reply
- webdiva888 webdiva888 Oct 25, 2008 @ 5:49 am
- Hi, Thanks for taking the time to stop by my lens. Life is good.
Best regards,
Diana
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Reply
- Lilibeth Maranas Lilibeth Maranas Oct 24, 2008 @ 6:26 am
- Good for you Diana! Sounds like you really got your stuff together.
You are my new role model!
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Reply
- triathlontraining triathlontraining Oct 18, 2008 @ 6:43 pm
- What a story! Wow!
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- LisaJesse LisaJesse Oct 2, 2008 @ 12:36 pm
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