Elegant Ebooks is fully illustrated with screen caps and samples in every chapter. You'll unravel mystifying commands and menus in Microsoft Word and Adobe Acrobat and discover ways to put the true power of these program to work for you.

VIDEO TUTORIALS
Elegant Ebooks comes packaged with two CD ROMS that will help you understand the practical application of the principles and techniques explained in the book. You'll start with the first sentence of your book and move step by step through the lay out and design until you actually create the PDF.

These tutorials will demonstrate how to use both Word 2000 and Word 2007 to create the copy and design of your ebook. Adobe Acrobat, Nitro PDF, and PrimoPDF will all be used to create a sample ebook.

1 Join Amazon Advantage
http://advantage.amazon.com/gp/vendor/public/join

What are the requirements for joining Amazon.com Advantage?

To be eligible for Amazon.com Advantage:

1. You must have North American distribution rights for each title.
2. You must have an e-mail address and internet access.
3. You must have a scannable ISBN/EAN/UPC barcode on every item.
4. You must comply with Membership Agreement and Rules and Instructions

How much does Advantage cost, and what are the terms?

There is an annual fee of $29.95 to be a member of Advantage. Your fee includes unlimited title enrollment, access to our Vendor Services team, and access to the Vendor web site to manage your account. The standard terms for Advantage vendors is 55% - you keep 45% of the List Price. That means that Amazon.com is entitled to 55% of the List Price for each unit that sells. You, the vendor, receive 45% of the List Price. You set the List Price, also known as Suggested Retail Price, of your products, and all payments made to you are calculated based on the List Price. If Amazon.com decides to further reduce the sales price to the customer below the List Price, the customer discount comes out of Amazon.com's percentage. For example, if the List Price is $39.95, you will make $17.98 from each copy sold, even if the Customer Price or Our Price on Amazon.com is discounted from the List Price.

2 Sell Your Book on eBay
http://www.ebay.com

Learn about best practices for selling on eBay through Cindy Shebley's classes and OSI Rock Stars

Also recommended - 5 Steps to Success by Cindy Shebley

http://www.ghostleg.com/5steps.htm

3 Create a Blog About Your Book
http://www.wordpress.com

Use a WordPress blog (free) to promote your book. This will be easy to set up, is keyword and search engine optimized, and can be updated without any knowledge of web sites or web site software.

4 Use Audio & Video to Entice Readers & Buyers
http://www.youtube.com

Add videos of you reading short passages from your book to your blog. Host the videos on YouTube. This will

1. Add interest
2. Increase your audience
3. Harness YouTube's power to drive traffic to your blog for more sales

5 Do A Virtual Book Tour
http://virtualbooktourdenet.blogspot.com/

Do readings, promotions, etc online. You can reach hundreds of buyers. Google "Virtual Book Tour" for many examples. Avoid sites that want you to pay

6 Create a Squidoo Lens About Your Book
http://www.squidoo.com

After you create your blog, go to Squidoo and create a lens about your book. You can reuse the material from your blog, but mix it up a bit. Add an Amazon Plexo that links directly to your book on Amazon. Add an eBay Plexo that links directly to your book on eBay. Add your YouTube readings.

7 Become an Expert - Post Articles to Ezine.com
www.ezine.com

Repurpose you blog posts by adding them to the store of articles on ezine.com. Rewrite them slightly, so the content is not identical. Always be sure to include information about your book - the title and where to buy it - somewhere in the article. Articles available through ezine.com are freely distributed. Read a few to see what others are doing and then begin submitting your own.

8 Send Out Press Releases

Send press releases to local and community papers. Offer to do interviews. These papers are usually looking for content and are more than happy to talk with local authors. Be sure to follow up your press release with phone calls. Don't wait for them to contact you.

9 Add A Virtual Press Kit to Your Blog

Be sure to have a media kit ready and available on your blog. Most interviewers want

1. A photo of the author
2. A short bio of the author
3. A description/short synopsis of the book
4. A picture of the book jacket

In short - do lots of the work for the interviewer. If they can just copy and paste, they will be more likely to write about your book.

10 Arrange Readings at Local Bookstores, Libraries, and Interest Groups

Most local bookstores are happy to promote local authors. Approach the managers with offers of readings. Do not try to get them to stock lots of copies of your book as a condition for or prior to the reading. Bring the books with you and offer the bookstore the usual 50% discount on any books sold. They bring the audience, you do all the work and bear the expense. Don't expect them to do all the publicity, either. Send out press releases to local newspapers, post to your blog, add reading info to web site calendars, etc.

11 Join Groups That Discuss the Topic of Your Book
http://groups.yahoo.com

Yahoo hosts thousands of very active and dedicated mailing lists and discussion groups. Join one that is built around the topic of your book and participate. Don't just try to sell - this will damage your reputation. These groups are communities. You need to add real content when you post. Promote your book by adding its title and the URL of you blog to your signature. As you develop a reputation as an interesting person with something to say, people will naturally check out your book. This is a great way to build word of mouth enthusiasm

12 Use VistPrint to Create Post Cards
http://www.vistaprint.com

VistaPrint is an inexpensive way to create professional, full color postcards that can be used to promote your book. They frequently offer 100 postcards for free - you pay only shipping and handling costs (usually around $5.00) You can design both the fronts and backs of these postcards to sell your book. Leave them with groups likely to be interested in your book or send them through the mail. Be sure to include ordering information on the post cards!