"Email Promos Exposed" Video Series: How to Write Killer Email Promos That Get Results

I decided to see if Michael's videos would do what they say, so I tried them out myself and here's what I discovered:

The first thing I noticed when I opened the first video was the stunning production quality. He used Camtasia Studio for the production, which by the way is now the industry standard for creating high-quality screen capture video products. The audio is near studio quality, and the graphics are very professional. It was obvious; these videos were created by someone who KNOWS what they're doing.

I also liked how Michael divided the videos up into sections, and then again by sub-section. For example, one of the videos concentrates on the subject line, and then there are different parts of that video that cover a certain aspect of crafting a
killer subject line.

Now I want to give you a glimpse of what you can expect with each video.

This video served as an introduction to the entire course. You get to see a picture of Michael in his every day life, and he establishes his credibility right up front by talking about some of his massive successes online.

He even provides proof of credibility by displaying two checks in the amount of $50,000 and $25,000 which prove if nothing else that, when it comes to the subject of making money with email promotions, he obviously knows his stuff.

This is a good lesson for anyone to get. Whenever you're teaching people how to do something, it's good to establish your credibility up front, so that there's no doubt about whether or not you're qualified to talk about the subject. Most product developers either skip or minimize this step.

This video provides you with some fundamental practices that no other internet marketer has bothered to mention. You'll learn things like:

* The mindset you need to have in order to write a that killer promo

* The many different tools needed before you even begin

* How to insure you keep your emails laser-focused

* How to create an outline, a critical step that practically writes the email for you.

This was a fantastic video, and did a great job of kicking things off.

I really liked this video, mainly because it covered one of MY biggest weaknesses when it comes to writing email promotions... the subject line.

I know that the subject line is one of the most confusing topics for internet marketers, because nobody's ever 100% sure what the best tactics to use are.

Michael is able to breaks it down, and show you:

* The biggest secret for writing a subject line that makes people insanely curious.

* Techniques for personalizing the subject line.

* Mistakes to avoid when using personalization.

After watching this video, I was really surprised to find out that I was making some of the mistakes that Michael mentioned in this video. Now I know better and my email promos have started to create additional sales.

This is where a lot of people seem to slack off when writing their emails. Michael talks about the importance of creating an opening that is conversational, and shows you techniques and examples on how to go about do that.

He also reveals:

* How to get people to keep reading your email once they've opened it.

* How to make your opening captivating and interesting.

* Mistakes you need to avoid when creating your first few paragraphs.

This is one of the "meatiest" portions of this course. It reveals many techniques that are not widely discussed on the forums, blogs, and in most eBooks. He talks about how important it is to keep your body copy tight and relevant, and then shows you how to do that.

You will also learn about:

* How to write powerful bullets that make people curious and want to find out more.

* Simple formatting tricks for making your body copy easy to read.

* The secret of "bucket brigade copy" and how to use it in your email promotions to draw people in and make them keep reading.

This is where it appears that a lot of people start to "beat around the bush" in their email promos. They had no problem starting out strong, but when it came time to ask the reader for something, like clicking the link and taking action, they don't know how to seal the deal and don't know what to say.

Michael gives some of his best and favorite techniques for making the reader do what he wants, he also reveals:

* The "magic question" you need to ask yourself that will help make your close much more powerful.

* The secret of the "unanswered question" and why handling this a certain way is a surefire way to get people to act immediately.

* The structure of a powerful close.

* Mistakes people make when creating their close.

Some people say that the P.S. (post script) is one of the most important elements of the email, because it is the P.S. that is often the "one" thing that lures people to click the link at the end of the message.

In this video, Michael talks about:

* Why you should ALWAYS including a P.S. at the end of your email.

* The 4 different kinds of P.S.'s you can use (this section was a real eye-opener for me).

I loved this video, because it showed me some mistakes that I was continually making that I wasn't even aware of. No wonder my emails were not achieving the success I thought they should.

After watching this video I realized that unless you're a seasoned pro, you're probably guilty of some of the things Michael talks about in this video. That in itself is one of the reasons this video collection is so valuable.

Just by watching this video alone, I have been able to shaved years off my learning curve, because now I can avoid some of the costly mistakes that I was making and bound to make during the learning process.

As you can see, Email Promos Exposed really packs a lot of punch! Most of the courses out there offer only watered down, weak content. Not this one! These videos are going on my "A-list" for a long time.

I've already watched them twice, and plan on reviewing them every couple months to make sure that I have the principals, techniques and tactics burned into my mind.

If email marketing is an important part of your business (and in my opinion, it's the most
important part of ANY online business), then you owe it to yourself to check out Michael's exciting new videos, Email Promos Exposed.

CLICK HERE to get instant free access to the videos right now.