Illustrating Greeting Cards

Rating: 1 - I can do better 2 - Jury's out 3 - Pretty darn good 4 - Splendiferous 5 - Awesometastic (by 5 people)   Your rating: 1 - I can do better 2 - Jury's out 3 - Pretty darn good 4 - Splendiferous 5 - Awesometastic

Marketing your illustrated greeting cards

A place to discuss what we are doing to market illustrated greeting cards.


Here is a place for us to share our suggestions and practices that have worked for us!

Creating Great Greeting Cards 

For your online PODs

Turning an illustration into a good greeting card takes more than just plopping a photo or drawing into a 5x7 format.

Things to keep in mind when creating top notch greeting cards:

1 Images are of top quality.
a. Photos in focus (unless you INTEND otherwise.)
b. Illustrations need to be clear, sharp & saved at the highest resolution/size ratio that your POD requires.
c. Have balance and focus in your design.
d. Check your spelling!

2 Give your greeting card a purpose. Perhaps it's a
Holiday - (Christmas and Mother's Day are the biggest card buying holidays,)
Occasion - (birthdays are the biggest - graduation and weddings are popular,)
Particular sentiment - (thank you, sympathy or encouragement come to mind.)
OR
"Everyday cards" should be eye catching in image and/or have wording that "speaks to" the customer.

3 Keywords: Describe image and sentiment in detail and make sure you know the POD "category" structure for profiling.

Ernestine's Easel 

at Greeting Card Universe

Ernestine's Easel is full of Collage, Whimsical and traditional art Greeting cards for holidays, occasions and "just because.

Ernestine will also create a custom collage for you to have made into greeting or note cards.

Greeting Card Groups & Sites 

Folks with a passion for creating

Links to inspirational lenses.
Greeting Cards Group at Squidoo
Great groups involved in the proliferation great art through greeting cards and small artworks.
Paper Greeting Cards Online
Perhaps you are looking for a card for a holiday that is not mainstream, an anti-valentine or just to say hello I miss you in French. This wonderful website pairs freelance artists with card buyers.
Protect Our Art
Vote "NO!" to the Orphan Works Act.
Drawing your own Cartoons
If you really like to draw, here are a few tips.
Stationary
In the past one of the most common ways of communication was by writing letters. It was good manners to hand write a note on your best stationary to thank people.

Interesting Links 

. . . in case you haven't been there yet.

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Books About Designing Greeting Cards 

Making them, Printing them, Selling them

Sources of inspiration to create, print and market your own greeting cards.

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Out and About with Ernestine

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    Reader Feedback 

    about creating greeting cards

    Winter52

    Love the collage idea... I'm going to get started on creating something like that for the next birthday coming up and that would be for my mom. I think that she would love something like that. :)

    Posted May 23, 2008

    lhiller

    Your lense is great Ernestine, and your artwork priceless - I love it.

    Posted May 20, 2008

    Serenity_Prayer_Gifts

    Beautiful work! Thanks for sharing!
    :-)

    Posted May 09, 2008

    d-artist

    LOVE YOUR CARDS!your artwork is incredible...thanks for sharing 5*s

    Posted May 01, 2008

    bdkz

    Hi Ernestine, Welcome to Squidoo!

    Posted April 15, 2008

    Look who made this lens!

    ernestine

    ernestine
    Ernestine Is an illustrator focusing on greeting cards. She lives in a cottage in the woods of a small town on the coast of Maine. Ernestine's artwork can be found o...  more