Retargeting Can Make the Most of Your Online Marketing Efforts!

Retargeting can best be explained with an anecdote:
1. Janet visits your site (say, she is looking for the perfect pair of flip-flops for her summer vacation).
2. However, she leaves your site to compare prices/styles/whatever with other shoe websites.
3. Later, as she is checking her Hotmail account, ad advertising shows up on a webpage she is viewing for the pair of shoes she was just looking at, with an additional promotional offer.
4. Janet either clicks on the ad or returns after she has read through her email and makes a purchse.

This is how retargeting works! Retargeting will work for you!

Retargeting Defined
You've invested in every person who visits your Web site. If you're using pay-per-click advertising, you know exactly what each visitor costs. You saw the statistics on our front page: 98 percent of the visitors who browse your site leave without responding to you - whether it's as simple as clicking a certain banner or joining an e-mail list, or as complicated as applying for a mortgage or buying a sports car. You need to get those lost visitors back before they've forgotten you.

That's where FetchBack comes in.
Using patent-pending methods we're able to deliver your message to visitors who've left your site. It's like following a customer out the door and asking if she saw the sale rack in the back of the store. You appear again in the right place, at the right time, to develop presence in the visitor's mind.

Some studies suggest that you need seven contacts with a customer to make a sale. Retargeting is an invaluable tool for developing that relationship with prospects.

Retargeting = Relationship
You spend your marketing budget building your brand and your advertising budget getting your name in front of consumers. By the time a visitor has arrived at your Web site, he already has an impression of your business. If he leaves without buying, the expense of pitching to him is lost - but not if you retarget. FetchBack scientifically delivers your targeted ads to forge a relationship with your visitors. You've invested a lot to attract visitors to your site - it's worth more to retarget your message after they've left. When your name comes up again, visitors will recognize it and respond differently. As affinity with your company begins to develop, the likelihood of a purchase skyrockets.