For Most Network Marketers the hardest activity is Building a team
The new network marketers are susceptible to whatever they are told and so they are easy targets for the scammers. What works for the full timers and the experienced network marketers does not necessarily work for the part-timers. Only when network marketer masters the duplicatable activity of generating leads through the use of their own free lead generator will they succeed in network marketing.
Why Buying Leads is the Biggest MLM Scam
Some of these leads may have been used and usually these leads are not targeted leads. They keep and use their quality leads for their own use and turn around and sell the older and over used leads to whoever will buy them and sometimes multiple times. Anyone who has ever been in network marketing for any length of time has succombed to buying leads and most of us have spent thousands on leads with unbelieveably poor results. Buying leads is a very inefficient production activity. This is why that buying leads is the biggest MLM scam.
Some full timers because of the tenacity and commitment will go through 10 to 20 leads just to get one good prospect and then they call this activity the normal way of doing business and a success. This activity is not duplicatable for most part-timers and just because a person can do this activity does not mean they are an experienced network marketer even though in time it may result in some level of success. This activity is just not mentally duplicatble for the part-timer. There is way too much rejection. Then there is the concern about all the leads that were blown off and thrown away that where all real people that under the right conditions could have also been successful.
To level the playing field an inexperienced network marketer or part-timer needs to have access to a free lead generator. The sad thing is many part-timers don't know that a free lead generator even exists therefore the process of buying leads seems like an easy enough alternative activity but this activity is not duplicatable. The buying of the leads is easy enough except for the cost. It is also the use of the leads and the rejection that goes with it that is not duplicatable.
The network marketer goes to the next level when they get access to their own unlimited supply of leads from a free lead generator. These leads are usually people who came to you and so there is very little of the same mental anguish of rejection associated when buying leads.
Knowledge is King
Knowing that there is a such thing as a free lead generator
Free Lead Generator
Buying leads is an MLM Scam
Additional Lead Generation Information
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Peter Blackman was a financial consultant and engineer, inventor,and is now retired and working as a coach in network marketing
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