Home » Business & Work » Marketing » Online Marketing

Create a Free Website for Your Business with Squidoo

Ranked #4,189 in Business & Work, #135,810 overall

Attract Highly Targeted Leads with Squidoo

Do you have a regional business that you're currently promoting online? Would you like to know about a free method of promotion that uniquely situates you as an expert on your neighborhood? Would you like to interact with potential customers in your area, and earn cash for yourself and charity? Would you like to do all of the above, without paying monthly fees? Welcome to Squidoo!

Learn how to create a free business website, while earning money for yourself and charity.

SquidArt Courtesy of tagsforkids
Rainbow Squid Courtesy of Greekgeek

Creative Commons License

Contents at a Glance

Are You Looking for Business Clients?
Attraction Marketing Poll
Business-Related Squidoo Lenses
Squidoo Modules
Provide Information About Your Neighborh...
Squidoo Neighborhood Modules in Action
Create an Income
Monetize Your Squidoo Lenses
Images of America Series

Attract Highly Targeted Business Leads with Squidoo Lenses

Buy at AllPosters.com

Attraction Marketing Poll

Loading poll. Please Wait...

Share this poll
- Stumbleupon
- Facebook
- MySpace
- Twitter
- Digg
- Delicious
- Email

Business-Related Squidoo Lenses

These Lenses All Promote Local Businesses

Squidoo Modules

Think of Squidoo modules as building blocks for your lenses. Choose from several modules that allow you to provide information about your neighborhood and interact with potential customers.

Provide Information About Your Neighborhood

Find 'em Fast: From Workshop Tools, Choose "Browse All Modules"

Google Maps This module creates a map of your city or business address. Choose from a number of display options, depending on your needs.
Google News This module shows the latest news stories about your city in real time. Just put the city name in the search criteria and choose your display options from the pull-down menus. You may need to tweak the search terms a bit to narrow your search and filter out undesirable posts.
Hometown Stats This module provides statistics for any zip code. Choose any or all of the following options: Population, Number of Households, Average House Value, Average Income per Household, Elevation, Population Breakdown.
Twitter Search This module displays the latest tweets related to your keyword, which will most likely be your city name, i.e., "Philadelphia." You may need to tweak the keywords a bit to narrow your search and filter out undesirable posts.
Weather This module displays the current conditions and forecast for any location. Just provide a city name or zip code.
Yelp This module is zip-code driven, and displays 5 or 10 Yelp reviews about Active Life, Food, Hotels & Travel, Professional Services, and a number of other categories available from a pull-down menu.

Squidoo Neighborhood Modules in Action

See Samples of the Squidoo Modules Referenced Above

Create an Income

Unlike other business websites, there are no monthly fees with Squidoo.
In fact, you can get paid to create lenses. Monetize your lenses with products that are specific to your business or neighborhood.

Monetize Your Squidoo Lenses

Make Money for Yourself and for Charity

To increase your earning potential, simply include a few money-making modules, like Amazon, CafePress, and Zazzle. Samples of these modules are shown below. This is strictly optional—if your objective is to attract leads, a Squidoo lens will work fine without money-making modules. You can also add them at a later time. That's the power of Squidoo!

One of my favorite ways to monetize neighborhood lenses is with the Images of America books produced by Arcadia Publishing. I have several of these books in my own library, and often give them as gifts. Arcadia Publishing produces several other series that might also work, including Postcards of America, Then and Now, Campus History, and Corporate History. Some of these may be difficult to detect with the Amazon 'search' feature. For example, lenses featuring New Orleans could include books about Lake Pontchartrain, Tulane University, and the Canal Streetcar Line. I have better luck finding selections on the Arcadia Publishing Website and then searching for those particular titles directly from the Amazon module.

An Images of America author spotted his book on one of my notary lenses and thanked me for using it. That was pretty exciting!

Images of America Series

Use an Amazon Module to Sell Books

Images of America ~ More Than 5,000 Titles Available

Arcadia Publishing is the leading local history publisher in the United States, with a catalog of more than 5,000 titles in print and hundreds of new titles released every year.
Source: Arcadia Publishing

Use a CafePress Module to Sell Merchandise

Here are Some Items Related to San Francisco

Can't find your city? Learn how to build your own CafePress Shop!

Use a Zazzle Module to Sell Merchandise

Here are Some Items Related to Pasadena (Filter keyword = 91101)

Can't find what you need? Learn how to make your own products on Zazzle!

Pasadena, California 91101 Tshirts by lawineaux

Pasadena, California 91101 T-shirts by lawineaux

Pasadena, California 91101 Trucker Hat by lawineaux

Add Images to Your Lenses with AllPosters

Choose From a Variety of City-Related Posters and Paste the html Code Into a Text Module (Click on the Red Box to Sign Up as an Affiliate)

Buy at AllPosters.com

Webmasters Make $$$

Squidoo Marketing in the News

The Latest News Headlines About Squidoo Marketing

Reasons To Use Social Media Marketing To Promote Your Website: There ?r? th? on?? that ar? well known, lik? Squidoo, Twitter, MySpace, Facebook, StumbleUpon, and Digg. Add the dozens of dozens of Social Networking sites that ?r?n't a? well kn?wn yet, ?nd the list ?an almo?t ?eem endless. And overwhelming.
Local CVB recognized for social marketing: The CVB received a marketing award of merit for its creation of single topic websites, reaching people using search engines to find information about Borderland. The CVB used the free social networking site, www.squidoo.com, to create eight websites, ...
The Last Linkbuilding Strategy Your Business Will Ever Need: Huge law firms and e-commerce sites paying bottom-of-the-barrel ?SEOs? to create Squidoo lenses and blast social bookmarking links once or twice a month. Real estate companies pumping out poorly-spun articles by the hundreds.
Comments From Companies Where Ads With Tracking Code Were Displayed: Shawn Schwegman Chief Marketing Officer, ChaCha.com "This situation is nothing we are aware of. If it is in fact true, it seems like something that is occurring between Google and the Safari browser. " -- Photobucket.com "We've been using DoubleClick ...

Still Have a Question or Two?

Don't Be Afraid to Ask ... SquidU is a Helpful & Friendly Place

Use Squidoo to Grow Your Client Base

Create a Squidoo Lens for Each Zip Code You Cover

Buy at AllPosters.com

The Best Zip-Code Specific Lenses on Squidoo

If Your Lens URL Includes a Zip Code, Add Your Link Here

1

Vote Up

Idyllwild, California

Idyllwild, California is a small mountain town nea more...3 points

2

Vote Up

BrauHaus Salon in Pasadena, California

BrauHaus: [brow-hous] A modern salon for brows, in more...2 points

3

Vote Up

Travel Town Museum in Los Angeles, California

For more than 50 years, Travel Town has been a fav more...2 points

4

Vote Up

Dog Training Solutions: Voted Best Dog Training in Los Angeles, California

Dog Training Solutions provides a full range of pr more...2 points

5

Vote Up

Eagle Rock, California Facts and Information

Eagle Rock, California is located in Los Angeles C more...2 points

view all 58 links

created by KimGiancaterino

Is Squidoo Part of Your Marketing Mix?

Attract Highly Targeted Leads for Your Business

Build More Than One Squidoo Lens

If your business is conducted in multiple zip code areas, create several lenses—one for each zip code. Why not? It's free, attracts customers for your business, and earns money for you and charity.

Promotion Tips from the Squidoo Pros

These Giant Squid 100 Club Members Build Great Lenses!

SquidArt Courtesy of tagsforkids

Create Your First Lens

Tips for Your First Lens

Inspiration from Megan Casey, Squidoo's Editor in Chief

Thanks For Visiting

Do You Follow Attraction Marketing Principles?

submit

Reply

desa999 Nov 3, 2011 @ 11:23 pm | delete

I picked up some very valuable tips from your lens, thanks a lot. Well done

Reply

adamfrench Sep 29, 2011 @ 3:23 pm | delete

Impressive lens, thumbs up

Reply

dellgirl Jul 18, 2011 @ 10:17 pm | delete

Oh cool, something fun looking, interesting and, new to learn. Thanks for sharing.

Reply

Don_McCyclist Jul 18, 2011 @ 6:33 am | delete

I'd been on Squidoo almost half a year without stumbling on this notion of a zipper--if I got it right, lenses focusing on something or life in general in a particular zip code. Now I'm mulling over how this new information could affect future lens binges of mine. Thanks!