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Why your Prospects aren't becoming Customers
By: Mark Hall
You signed up to become a distributor in a quickly growing business. You could hardly contain yourself as you thought about all of the success you were going to have. You started marketing and soon a couple of prospect started to show real interest. You figured they would just sign up and become a part of the team. One of the prospects is right on the edge you can feel it. However, there's one problem. He wants to talk one on one to you about the opportunity. Yikes!
You know from the time your prospect says hello he's evaluating you. Are you someone that can effectively help him accomplish his goals? Or are you an unprofessional amateur set to fail again? This is why you feel so much pressure.
Remember when you were young and your mom told you not to touch the stove? The same concept applies here. Here are a couple of things you absolutely can not do if you want to have a successful presentation with your prospect.
* You Dominating the Conversation: If you are talking 70-80% of the time during the conversation you are missing the boat. You are probably babbling on and on. This is a turn off to the prospect and they will be less likely to do business with you because you aren't addressing their true needs.
* Poor Preparation: If you aren't properly prepared you will lose people. You must anticipate the concerns and barriers your prospect may have. Think about the questions and concerns you had before joining the business. Be ready to help your prospect overcome them.
* Asking only Close Ended Questions: Close ended questions allow your prospect to just respond with either a yes or no. They don't allow for any dialogue. Open ended questions force the prospect to do more talking. Sometimes they talk enough to sell themselves. An example of an Open ended question isWhat do you hope to accomplish by starting a home based business?
* Providing a Solution before Addressing a Problem: If you don't get your prospect to talk about their pain before you provide a solution you will have less impact. Get your prospect to tell you about their desire for financial freedom and the frustration they are currently experiencing. Once your prospect identifies their pain then you can provide your solution.
* Poor Follow up: If may take multiple contacts before your prospect is ready to join your team. If you say you will be in touch. It is your job to repeatedly contact your prospect. This shows your prospect that you are an unreliable sponsor. Be better than that. The only person you can control is yourself so not matter what your prospect does make sure you hold up your end of the bargain.
Mark Hall uses sales techniques and online marketing skills to build his business. 23% of people who click his TokSee Widget site register as free users. TokSee is the first social networking site that shares revenue with its free users. Grab a totally unique version of this article from the Uber Article Directory
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Grow your Business by getting your Customers to Say No
by: Mark Hall
If you really want to make more sales you need to get your customers to say no to your proposals. I know this statement doesn't make sense, however, please here me out. Read this article with an open mind and your will pick up a new strategy to sell more of your product or service this year.
One thing is universally true of almost all humans is that we hate saying no. Remember the last time you went to the grocery store and there was a teenager selling subscriptions to the local newspaper. You avoided eye contact and did all you could to keep from interacting with him. Why is this? It only takes a second to tell him you aren't interested. It is because you really hate the way you feel when you tell someone no. And heaven forbid he ask you twice, then you have to reject him twice. Making you feel even worse.
On the other hand, most sales people give up too soon. As soon as the prospect says they aren't interested it is over. The prospective buyer simply leaves or changes the subject and the selling opportunity is forever lost.
Knowing that people don't like to says no is an advantage for the informed sales person. If you are trying to influence some one getting them to tell you no will actually work to your advantage. Start with the end in mind. If you want to sell the $100 product package, then you should offer the customer the $200 product package first. Why? This gives the customer a chance to say no. Remember they hate this. And there's only one thing they hate more than saying "no" once is saying it twice. Offer the $100 product offer next. You'll sell more $100 product packages than if you'd never positioned your offers this way.
Researchers at Arizona State University conducted a study that illustrates this point nicely. They posed as representatives of a local youth program. They asked random students if they would be willing to chaperon juvenile delinquents to the zoo. Amazingly 17% of the students agreed.
However, researcher found a way to get 50% of random students to agree to accompany a group of juvenile delinquents to the zoo. They simply changed the approach a little. First, they asked the students if they would be willing to commit two hours a week for the next two years to counsel juvenile delinquents. Two hours a week for two years? Of course this offer was rejected. Next the researchers asked the students if they couldn't commit for two years could they just accompany the group of juvenile delinquents to the zoo for one day. 50% of the students agreed!
Implementing this technique could be huge for your business. It works time and time again. The key is to construct an offer that will be rejected then present a smaller request. You will convert more of your prospects into paying customers.
Mark Hall has had a decorated career in sales. Check out his vemmabuilder lens for more information on online business growth strategies. Don't reprint this article. Instead, reprint a free unique content version of this same article.
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Is this Outdated Approach Costing you Sales?
By: Mark Hall
Businesses grow on purpose lot luck or by chance. In order to maximize your profits you need to implement the principle that I will share with you. If you are already doing this think of ways that you can take it to another level. There is always room for improvement. Please let me explain.
Most businesses view their prospects as walking dollar bills. If you attract enough customers you'll soon own the business you've always dreamed off. A life of filled with vacations to exotic lands, luxury cars, and 5,000 square foot estates. So every prospect is seen as the ticket to the life you've always dreamed off.
This approach does not work in the long run. So what you made your qouta or you grew your business. You may experience a short term gain, but you will ultimately lose in the long run. In order to preserve long term growth there must be a shift in how you interact with your customers.
There one aspect of humanity that is common to all. It crosses all cultural backgrounds. That is, people are taught from the youngest of age, that you must not take with out giving back. Allow me to illustrate my point.
A study was conducted at Brigham Young University. A professor randomly mailed Christmas cards to perfect strangers. He simply got their information out of the phone book from different cities. He received a flood of cards from people he had never known! The people who received the cards from a complete stranger felt obligated to give back. There is a principle here that you can use to grow your business.
To utilize this principle to grow your business you must ask different questions. When you are about to approach your prospect, ask yourself...how can I truly help this person? What can I do to go beyond the call of duty before he buys? What can I do to induce the feeling of indebtedness toward me and my business? These small changes can make a big difference to your bottom line.
So please don't make the mistake of trying to get something from your prospective customers before you give to them. For example, if you are in the mortgage industry why not create a free report detailing the 5 biggest mistakes to avoid while getting a mortgage. If it is well written and honest people will value the content. They will automatically hold you in higher regard and will be more likely to seek you out. This refreshing approach will serve to differentiate you from your competition. They'll be wondering why customers rave about you and your products or services.
Take some time to do some strategic thinking. Your results will depend on how you can best apply this principle.
Mark Hall used his internet marketing skills to get his website ranked in the Top 10 in Google. View his vemma and Toksee site to view his case study report. Get your own completely unique content version of this article.
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